This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Due to the serious nature of the conversations, solutions and sessions presented, that can translate to a buttoned-up, clinical approach to the design and attendee experiencebut not at VMX 2025. Down the escalator to the show floor, attendees were welcomed by a giant, framed Mona Lisa cat portrait, and that was just the tip of the iceberg.
Do you know how to plan a tradeshow? Use our guide to tradeshow planning and achieve memorable exhibitions that are organised in a highly successful way. About tradeshows & exhibitions. Tradeshows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.
In this extensive guide to tradeshow booths, we provide ten creative examples in each of the following categories: 1 Tradeshow booth ideas for small budgets. Tradeshow booth ideas that attract visitors. Creative tradeshow booth ideas. Tradeshow booth ideas: 10×10.
From conferences , summits, and tradeshows, to training programs and career fairs – event professionals are innovating new formats and show flows to engage and excite remote attendees at virtual events of all types. . However, it’s important to realize that presenting at a virtual event is very different from in-person.
Introduction Tradeshows are prime opportunities to showcase your brand, connect with potential customers, and leave a lasting impression. In this blog, well explore actionable small tradeshow booth ideas , focusing on 10×10 setups, unique expo display ideas , designs, and strategies to make your booth the star of the expo floor.
Just because you’re hosting a tradeshow in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements. And speaking of socialmedia, don’t overlook this now-old friend. Run socialmedia campaigns to promote meetings and compile hashtags for attendees to use.
For hotel sales managers, this trend presents both an opportunity and a challenge: to rethink traditional strategies and create innovative solutions that cater to this growing segment of smaller, frequent meetings while maintaining profitability and service excellence.
When matched with exhibitor offerings, it becomes a goldmine of present and future potential. In a recent white paper, AMR International refers to the necessary evolution of tradeshows as Exhibition 2.0. —in addition to demographics and history is valuable for much more than audience segmentation or program improvement.
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app.
Socialmedia glasses? Ludwig has been doing presentations on the future of event technology “for many, many years.” Five years ago, he showed images of a tradeshow heavily invested in hybrid. “I What does the future look like to you? Does it involve space travel? Teleportation?
Unlike older books, it covers the impact of digital technology (apps, online meetings, and socialmedia marketing) on the meetings world, includes a healthy dollop of the relevance of learning theory to meeting design, and manages to squeeze in tradeshows, accessibility, and wellness in a fairly short book.
Some job titles to look out for include: PR contact Socialmedia manager Media/press team Influencer manager Collaborations Talent and brand agent You could look into the company’s website to see if there’s any contact information there. In return, offer them branding opportunities during these presentations.
Santana Innis, director of social and digital at MDG, took over Convene’s Twitter account — @pcmaconvene — to livestream the keynote presentation at the Transform USA event, where Jean Foster, VP of marketing at Consumer Technology Association, spoke on the topic of “Competing for Exhibitors’ Marketing Budgets.”.
Through a digital exhibitor booth, the audience will be able to view the booths just like how they would be present in a physical environment. The automated messages could be reminders about the event, urges to follow socialmedia handles or more. All the tools you need are present in a virtual event builder.
To help you understand how you can adapt your meeting, conference or tradeshow to an online format, we’ve outlined the most common event types we’re helping to go virtual, and listed the tools and professional services being used to create an engaging virtual event experiences. Virtual Event Type: Public Conference. You’re planning….
or clients (tradeshows, charity events, etc.). Here are the main reasons why corporations put so much effort into planning and executing corporate events, along with the types of events they usually correspond with: Raise brand/product awareness (tradeshows, conferences, product launches). Tradeshow.
Planning to attend a tradeshow can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show. 6 Months Before the Show.
Have you considered exhibiting at a tradeshow? This list of 30 tradeshow ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Tradeshows have been around for quite a long while and just about every industry has at least one worth attending. 30 TradeShow Ideas.
They are a great option for various types of events, from conferences and tradeshows to networking sessions and webinars. Live streaming can be a great way to capitalize on a physical event – such as a product launch, a sales expo, or a tradeshow session – and let a wider audience get in on the action.
TradeShows and Exhibitions: Provide a platform for companies to present products, network, and engage potential clients. Driving Business Growth Conferences, tradeshows, and educational workshops allow companies to generate leads, showcase expertise, and build brand credibility.
In this month’s round up of top tech stories, we look at the latest trends in socialmedia and what event professionals can do to boost their marketing activities in 2020. Have a look at the top event tech stories you don’t want to miss: SocialMedia Today: 6 Key SocialMedia Trends to Watch in 2020.
Association: Usually a non-profit trade group designed to further a specific profession, by providing education and networking for members. Attendee: A person who participates in a conference, industry tradeshow or other meeting. this kind of feature allows speakers or presenters to interact with audiences in real-time.
We loved the crosswalk effects on the floor, the March Madness bracket content that rotated on the extra-large LED screen, chain link fencing, and the Live Large Kicks Cam 360 video experience that had consumer stepping into a miniature street scape and showing off their moves (and their kicks) in a video clip for socialmedia.
“I talk a lot in my courses about personal and social competence. Tradeshows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. Personal competence means being self-aware of how am I feeling right now? Colliver says.
We can put forth a much better presentation and save the planner so many steps if they allow us to partner with our destination’s experts.” Taylor continues, “I also wish planners would involve destination marketing organizations more. We need to do everything we can to help them boost their number of events, attendees and budgets.”
Reading Time: 8 minutes There are plenty of reasons why you have considered presence of your company at a tradeshow. In order to gain this ability, it is worth familiarizing yourself with tradeshow tips for exhibitors presented In this article. TIP #10 Free stuff is always a must in a tradeshow booth.
To create a digital exhibition or a physical exhibition, the expected audience, the design of the place, the content, and the presentation concept are all equally important. Use your existing socialmedia accounts. Any software for an online exhibition, such as a virtual tradeshow platform , might be complicated for attendees.
“Event Marketing Strategies” is a foundational course in the 36-credit Master of Science in Event Management program, covering the execution of creative strategy, integration of marketing and communications elements, customer and competitor analysis, socialmedia partnerships and more from both agency and brand perspectives.
Planning on attending an upcoming tradeshow? We’ve come up with a eight-step checklist ensuring you are fully prepared before attending your next tradeshow. The tradeshow has withstood the test of time as an effective marketing tactic. But, tradeshows require extensive preparation.
An effective socialmedia marketing strategy is essential for event, meeting and hospitality industry professionals including event planners who work for major corporations, independent meeting planners, caterers, décor specialists and representatives from hotels and other venues. Be clear about your goals. Rebel Mouse.
As Stephen Martell, head of innovation at creative agency DE-YAN, puts it: “This is a festival, so treat the festival like a celebration, not a tradeshow or conference. It was also an opportunity for the company to debut fresh brand positioning around the creative potential its platform presents.
If there is one thing that the Covid-19 lockdown has taught us – it is that we are able to collaborate, work, and even celebrate together despite not being able to be physically present together. I think incorporating a hybrid strategy for presenting both virtual and in-person events is a necessity in these unusual times.
It’s important to have the right aspect ratio so that presenters can ensure the content they share looks as clean as possible. For example, a tradeshow is a B2B event. Closed captions appear on screen in written form at the same time as an event presenter or host is speaking. Consumer show. Aspect ratio.
Flat and passive tradeshows tips are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Create an exciting and impactful presentation. Optimize Your Event Technology.
This guide presents a way to make conference pitches both fruitful and dynamic. Presenter only have a maximum of two minutes to deliver their pitch. Then, the participants get around four fifteen-minute rounds to approach the presenters. Is SocialMedia Marketing Too Hard? Click To Tweet. Try This Shortcut.
A live event refers to a physical event where all the attendees are physically present and physically interact face-to-face. Generally popular among socialites, live events produce vibrant and genuine social discourse opportunities, exchange, and unforeseen interactions. Let’s take a closer look at each type of event. .
A strong event marketing strategy isn’t just about getting the word out about your conference, expo, tradeshow, or event; it’s about compelling your audience to take notice and take action by registering and attending. With templates galore, you can whip up everything from event posters to socialmedia graphics in no time.
Market your event space on socialmedia. Invite media outlets. Join a local group or association for corporate event planners, and attend event industry tradeshows to find out more about your target audience. Use socialmedia. Use socialmedia hashtags. Define goals and objectives.
That travel recommendation became part of the WCEF experience participants who came by train used socialmedia to organize informal meetups with others attending the forum, using the travel time to engage with them at different stops along the way, Sjstedt said. We want to have a very diverse audience present at the forum.
As an event professional, you may understand the science of producing a tradeshow—ordering pipe and drape and carpet, selling booth space and scanning badges—but are you a master of the art of the tradeshow? Smart event organizers start early, using the event hashtag on socialmedia. Create Critical Mass.
As a socialmedia specialist, Candace is very familiar with different socialmedia platforms. She’ll be on major social channels the majority of the day. Using paid social ads and creating a socialmedia campaign on a platform relevant to late-millennials (E.G.
Flat and passive tradeshows are boring enough to put their own organizers to sleep! If your own crews can’t stay focused throughout the entire presentation, then how can you expect your potential clients to show any interest? Create an exciting and impactful presentation. Optimize Your Event Technology.
Ditch the boring old tradeshow routines and get ready for something totally different! With an eye-catching and engaging tradeshow booth ideas and designs, you’re not just setting up a space, you’re opening a world of opportunities. Creative TradeShow Booth Ideas 1.
Cultivate a socialmedia presence and run digital ads focused on their location and healthcare interests. Their website banners, email blasts, and socialmedia posts can reinforce your outreach. Innovative Healthcare Event Formats Healthcare events don’t have to follow the standard conference or tradeshow formats.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content