This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Event marketers are more conscious than ever about excessive waste, and that has led to all-new thinking, and engagement strategies, around a quintessential event and tradeshow activity: the giveaway. With each question, winners earned a raffle ticket to enter to win a JBL Bluetooth speaker, neck massager or wine tote.
Tradeshows have been a crucial aspect of the business world for centuries. In the context of tradeshows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in tradeshows is important for several reasons.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. Holograms as Speaker Catcher “The No.
Enter: Well in the Future, a message the brand presented at CES encompassing products and solutions supporting environmental and family wellbeing that paved the way for the introduction of Panasonics new venture and business incubator, Panasonic Well, which will leverage AI and advanced tech to enable healthier lives.
Along our journey through the tradeshow floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every tradeshow. Get the scoop on Astro’s lore here.)
Do you know how to plan a tradeshow? Use our guide to tradeshow planning and achieve memorable exhibitions that are organised in a highly successful way. About tradeshows & exhibitions. Tradeshows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.
As marketers take cues from the sect of Buddhism, which focuses on meditation, mindfulness and maintaining a state of calm, theyre creating sanctuaries where attendees have an opportunity to get present with themselves and leave their worries behind, if only for a short time. Brand ambassadors were nearby to answer questions.
My post Why don’t meeting conferences pay speakers? The other folks willing to speak for free are industry providers of goods and services, who may well have already paid to be at the event to staff their tradeshow booth or meet customers. In my experience, most of them are so-so presenters. My experience— and a tip.
The shift from in-person road shows and tradeshows to online programming has presented several challenges for event management professionals: Finding the right technology to support digital event management. Keeping attendees, speakers and sponsors engaged. Not all brand representatives are strong speakers.
From conferences , summits, and tradeshows, to training programs and career fairs – event professionals are innovating new formats and show flows to engage and excite remote attendees at virtual events of all types. . However, it’s important to realize that presenting at a virtual event is very different from in-person.
Think back: what do you remember about the event speakers from your most recent event? Getting the right speakers for your event can make or break the success of your conference, tradeshow, or seminar. But finding the perfect speakers can sometimes feel like searching for a needle in a haystack! Entertainers.
Tradeshows provide a place for industry leaders and businesses to share ideas as well as view the latest technology, products, and services. Planning a tradeshow and ensuring the selection of a premier venue , however, can be a daunting task. TradeShow Activities. Audience Considerations.
This exhibition was a valuable opportunity to present that message directly. Michael Hirst OBE, UKEVENTS “It was rather like working a tradeshow stand, catching parliamentarians on the run to other meetings. This breadth and depth not only fuel the industrys 61.6 billion contribution of events to the UK economy.
Day two kicked off with a keynote speech from author and public speaker Lisa Braithwaite, M.A., who specializes in mentoring purpose-driven business leaders to deliver their own meaningful presentations that help grow their businesses. Also offered was a workshop called, “The Artful Conversation.”
Here, we offer a preview of what we’ll explore at the show—tactics and trends that are helping event marketers to level-up their events, campaign strategies, revenue and careers this year. THE EXPERIENTIAL EXHIBIT Tradeshow strategies, exhibit portfolios, on-the-floor booth experiences—they’re all changing.
Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry tradeshow arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.
Just because you’re hosting a tradeshow in an exciting new hybrid format doesn’t mean you can’t rely on traditional virtual event elements. One of the big benefits of hosting a hybrid or virtual tradeshow is that it’s easy to increase accessibility. They can identify which user profiles attended which presentations.
The venue was perfect and the speakers top-notch. Speakers want to present remotely, and attendees and sponsors are starting to drop off. What if travel policies change, and speakers, attendees and sponsors start to cancel? What if you and your audience and speakers lack experience with hybrid events?
?? The Best of the Best: Engaging Your Audience: Virtual Event Speakers – The Ultimate Hacks For Success. One of the posts that I am sharing today is about speakers and the critical role that they play during events. It got me thinking about what exactly makes a great speaker compared to a mediocre one. Make sure you do.
TradeShow at Meet with Momentum The panel discussed at length how to curate experiences that are not cookie-cutter—it gives planners a reason to stay on property and is an opportunity to involve the local community. Insights from the Team at Atlantis Michelle Liu led a comprehensive presentation on Atlantis’s sustainability programs.
1 conference for creators of the brand experience immersed a global audience of b-to-b and b-to-c marketers, tradeshow organizers, agency executives, meeting planners, event strategists and tech specialists in hands-on workshops, creative group work, panel sessions, booth exhibits and a festival-themed Ex Awards ceremony.
The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. Tradeshows.
Tradeshows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual tradeshow in the U.S. It’s up to trade-show organizers to keep that spark alive.
From the festivalization of tradeshows to the explosion of consumer festivals to a renewed focus on strengthening corporate culture to wellness shifts to AI-powered activations, brands made an impact by leaning into the event trends that defined 2023. Coca-Cola accepted both sides of the coin and took the plunge anyway.
Behind the scenes of The NAMM Show In January, Smart Meetings had the privilege of attending The NAMM Show (National Association of Music Merchants) in Anaheim, California. We have had the opportunity to present at their meetings, which has helped to improve communication with the city and businesses within the community.
Selecting the right speakers can make or break your meeting. The bad ones see themselves as the star-of-the-show, with little consideration for the needs of other (often non-professional) speakers on the program. Mountain Time, presented by Orvel Ray Wilson,CSP standing-ovation keynoter, best-selling author, elite speaker coach.
. “Our platform allows event organizers to seamlessly integrate interactive elements into every aspect of their event, from signage and presentations to tradeshow booths and even everyday objects like cups and napkins.” How do you ensure attendees understand the ideas being presented?
If we look at tradeshows (trade fairs or exhibitions, if you prefer) over the past decades, the reality is that not much has changed. Take a look at the following picture of a trade fair back in 1979: National Tire Dealers and Retreaders Association Conference & TradeShow 1979. Sounds far-fetched?
Through a digital exhibitor booth, the audience will be able to view the booths just like how they would be present in a physical environment. You should then be able to see how many people are present at the event at a given time and the total attendance rate at that moment. Real-Time Interactive Tools. Virtual Event Builder.
As event marketers work to attract traffic to their trade-show floors, it’s common to tailor messaging based on where those prospective attendees live, what type of companies they represent, their age, and a number of other demographic factors. Age, though, is an important factor in understanding the makeup of trade-show audiences.
It’s important to have the right aspect ratio so that presenters can ensure the content they share looks as clean as possible. For example, a tradeshow is a B2B event. Speakers can break up a larger audience into breakout rooms and then call everyone back together at the end of the session. Consumer show.
Meanwhile, it’s clear from a review of industry conference programs that large numbers of presentations are accepted from employees of sponsors or tradeshow exhibitors. This further biases session submissions in favor of sponsors and corporations who are attending the event anyway for marketing purposes.
Here are our suggested lead times for various types of events: Large-scale events (like conferences and tradeshows): 9-18 months in advance. These are presented to the client for approval, ensuring clarity and avoiding confusion post-event. Medium-scale events (such as company retreats and client dinners): 4-6 months ahead.
In the beginning, developers focused on core logistical tasks, such as agenda building, project management, speaker and content management and (for meetings with a tradeshow component) floorplan and booth sales. Attendees can set reminders, customize their schedules, rate speakers and sessions using the bot.
Your event flow and interaction between attendees, speakers, and sponsors will be dictated by the capabilities of the virtual event platform you choose. In an in-person format, technology is often peripheral to the hustle and bustle of the on-site activities. In a virtual format, your event tech will take center stage. You’re planning….
Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. Session introductions Boost their brand exposure by allowing sponsors to introduce speakers or sessions. In return, your sponsors can present the awards to gain visibility during the ceremony.
Smart Meetings walked the tradeshow floor asking people how they help put attendee humanity at the center of event agendas and found that caring for guests is something everyone is focusing on in 2023. This is stimulation overload,” she said, indicating the tradeshow floor around her.
Even when you do opt for a simulive format, however, it’s best practice to have a moderator or speaker do a live intro and outro. Using the EventMobi platform, two speakerspresent at a virtual conference using the simulive format. The Keynote Speaker Session. Educational Presentations. Product Demos.
Types of Corporate Events Conferences: Large-scale gatherings focused on industry insights, innovation, and networking, featuring multiple speakers and breakout sessions. TradeShows and Exhibitions: Provide a platform for companies to present products, network, and engage potential clients.
For example, a leadership summit is often a loss leader, association events are usually events that break-even, and trade-shows are often the best opportunity to yield a profit. For example, an event tech app can help with marketing and promotion by allowing event planners to push notifications about keynote speakers and registration.
Once attendees pass under the cube, they will find themselves in an outdoor performance space where artists and speakers will provide education and inspiration. I keep discovering that expos are about optimism, about the present and the future,” Thomas said.
They are a great option for various types of events, from conferences and tradeshows to networking sessions and webinars. Luckily, there are some innovative tech ideas that you can incorporate into your next virtual event to ensure your audience remains attentive, interacts with the speaker, and leaves inspired.
Tradeshows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. “I talk a lot in my courses about personal and social competence. Personal competence means being self-aware of how am I feeling right now? Colliver says.
We organize all of the trending information in your field so you don't have to. Join 42,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content