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EM caught up with Pustiglione to talk about this brand-new build, and what’s trending in tradeshows. We moved away from big presentations and instead focused on conversation stations in specific areas, where attendees can engage with our experts and talk about solutions we can provide. appeared first on Event Marketer.
Tradeshows have been a crucial aspect of the business world for centuries. As a result, Events Industry Council (EIC) updated its standards in 2022 to enhance sustainable practices across the events industry. In the context of tradeshows, this means designing the event in a way that minimizes waste and promotes sustainability.
–Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. The 40-year-old b-to-b outdoor sports tradeshow will introduce an updated format for its shows, developed through feedback gathered from exhibitors and retailers.
Event marketers are more conscious than ever about excessive waste, and that has led to all-new thinking, and engagement strategies, around a quintessential event and tradeshow activity: the giveaway. After collecting stickers at all the kiosks, attendees could turn in their stickers for the plush prize (which included a poster).
Enter: Well in the Future, a message the brand presented at CES encompassing products and solutions supporting environmental and family wellbeing that paved the way for the introduction of Panasonics new venture and business incubator, Panasonic Well, which will leverage AI and advanced tech to enable healthier lives.
While these natural features created inviting environments for attendees, they also underscored brands’ sustainability messaging, eco-friendly products and solutions, and commitments to eco-conscious practices both on-site and back at HQ. Have sustainability-focused story ideas, tips or projects?
Conferences and tradeshows in my industry are critical, and I was surprised how critical these shows were when I first got into med device, she says. If you dont do the shows, you may as well be invisible. Levin Learn more about our B-to-B Dream Team presenting partner, Mosaic. Ill be ready to go.
The “ Pathways to Clarity ” theme carried throughout with numerous exhibitors, suppliers and presenters focusing on sustainable practices while many emphasized the importance of inclusion and mental wellness through design within the events, tourism and hospitality industries. meetsmart pic.twitter.com/xY7qsyppLz. Carina said.
They have to give two hours instead of two days to fly in, so it’s sustainable,” she says. Cameron referenced a large corporate event whose celebrity spokesperson used Encore’s hologram tech to beam in from the backstage of the show they were hosting while they had the free time. With the hologram technology, this all changes.
In this extensive guide to tradeshow booths, we provide ten creative examples in each of the following categories: 1 Tradeshow booth ideas for small budgets. Tradeshow booth ideas that attract visitors. Creative tradeshow booth ideas. Tradeshow booth ideas: 10×10.
According to CWT Meetings & Events Future Trends Report, the Sustainable Events, the focus on sustainability in the world of corporate events will only continue to increase. How GEVME helps to run sustainable events. We’ve estimated that the paper waste at one tradeshow for 50,000 attendees is 100 tons.
Introduction Tradeshows are prime opportunities to showcase your brand, connect with potential customers, and leave a lasting impression. In this blog, well explore actionable small tradeshow booth ideas , focusing on 10×10 setups, unique expo display ideas , designs, and strategies to make your booth the star of the expo floor.
Attendees volunteered in the Sustainability Hub at Greenbuild in Philadelphia, PA. Reducing Travel’s Carbon Cost In addition to ensuring the venue meets WCEFs sustainability standards, an important consideration is its accessibility can you get there via public transport? dont want people to bring future waste to the forum.
Dubbed Intel Park, the exhibit was anchored by Intel’s Tree of Innovation, which presented customer stories on its leaves and hosted a “Music in the Park” experience under its color-changing canopy. 1 in Las Vegas. Two digital waterfalls flanked the exhibit on both sides. Booth staff wore vests to further inspire the park theme.
Event content creator, First Sight Media, has accomplished a content production feat at the recent co-located tradeshows, Event Tech Live and Event Sustainability Live, held at ExCeL London, 20-21 November. This included over 80 sessions recorded […]
As tradeshow properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy.
TradeShow at Meet with Momentum The panel discussed at length how to curate experiences that are not cookie-cutter—it gives planners a reason to stay on property and is an opportunity to involve the local community. Insights from the Team at Atlantis Michelle Liu led a comprehensive presentation on Atlantis’s sustainability programs.
While people love spending their time in such places, the organizers do not really place sustainability as the anchor of organizing such events. The concept of sustainability has been around for a long time but now it has become the need of the hour so that each one of us can do our bit in making an impact on the environment.
Clear sustainable messaging and practices. CES always delivers a few surprises and dark horses from the exhibit world, but the 2024 show marked a major shift toward experience over showcase among the big names on the floor. CES 2024: We Came, We Saw, We Recapped the Best Exhibit Experiences Unexpected textures, appearances and pivots.
For hotel sales managers, this trend presents both an opportunity and a challenge: to rethink traditional strategies and create innovative solutions that cater to this growing segment of smaller, frequent meetings while maintaining profitability and service excellence.
Dubbed the “marketplace at the crossroads of pet culture and business,” the tradeshow was a launchpad for over 800 products, with some of the busiest categories on the show floor including natural, fashion, growing, and small animal and aquatic.
Following we will discuss how companies can have sustainable hybrid events within and outside their organization. The virtual audience can have access to the talks and presentations happening at the event’s central location. This team ensures that the speakers’ timing, the presentation, the audio, the camera set-up, etc.
IMEX America Moves Toward a Sustainable Events Future IMEX America 2022 was the greenest one yet. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. Counting the Sustainable Event Measures IMEX America 2022 , which took place Oct. IMEX is not new to the quest for more sustainable events.
Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry tradeshow arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.
Kohler presented its Stillness Infinity Experience Bath at KBIS, complete with special lighting, scent and video effects. At the industry’s largest annual trade event, the Kitchen & Bath Industry Show (KBIS), Jan. Laura Kohler, chief sustainability officer and DEI officer at Kohler, also made an appearance.
The demand has since softened in some sectors, leading to excess inventories, and the OR organizers saw this as an opportunity to evolve several aspects of the show and open up new avenues to deliver value.
The “ Pathways to Clarity ” theme carried throughout with numerous exhibitors, suppliers and presenters focusing on sustainable practices while many emphasized the importance of inclusion and mental wellness through design within the events, tourism and hospitality industries. meetsmart pic.twitter.com/xY7qsyppLz. —
pavilion will be “Imagine What We Can Create Together,” which “empowers humanity to make advances collectively and creatively” and for the world to join the United States in “developing advances in sustainability, space exploration, education, and entrepreneurship by encouraging exchange, collaboration, and growth.”
Brands are clearly seeing the value of being off the show floor, having the full attention of their audience and enjoying way above-average dwell times. ” Aaron Miller, VP, Group Creative Director, Hargrove from Encore Back in Business, but not Business as Usual “The show felt nearly back to its former self.
2Heads has gone out of the box and looked laterally to engage new suppliers that may come from a different but relevant industry background to deliver projects to tradeshows and events. With an experiential space at EBACE, Bombardier presented its Global 8000 private jet and vision for sustainable development.
Smart Meetings walked the tradeshow floor asking people how they help put attendee humanity at the center of event agendas and found that caring for guests is something everyone is focusing on in 2023. This is stimulation overload,” she said, indicating the tradeshow floor around her. “By It could be education.
Clear sustainable messaging and practices. CES 2024 always delivers a few surprises and dark horses from the exhibit world, but this year’s show marked a major shift toward experience over showcase among the big names on the floor. Sustainability wasn’t just a message in this glowing aqua-blue space. Well played, Walmart.
Covid pushed society a decade ahead in terms of digitization, and many technologies are here to stay in the events and tradeshow industries, said Corbin Ball, a meetings technology expert, and owner of Corbin Ball & Co. Although far from a new trend, Ball uses QR codes to poll the audience during his presentations.
Turkish automotive company Togg created a “Digital Mobility Garden” with four experiences that demonstrated its solutions for sustainable and connected mobility. Attendees gathered around a tall, wide screen presenting a rose gold electric FIAT 500 in a virtual hue-matching showroom. How do I charge it?”
The pandemic has presented them with free time to clean out their closets, but hygiene concerns have resulted in the temporary shutdown of many donation centers. How LG is Embracing the Future of TradeShows with a Virtual Showroom. The campaign was designed, in part, to meet a need for consumers.
New Activities in Victoria, BC, Canada Miranda Ji Victoria Conference Center in British Columbia, a biosphere-certified and carbon-neutral venue, offers sustainable event options with tools and guides for planners. Their thing in the past, they’re just not there,” Heaney said, talking about the county’s sustainability efforts.
Organizers reported 9,000 attendees, including close to 3,000 buyers, and 2,300 exhibiting companies taking part, making it the largest event industry tradeshow to take place since the start of the Covid pandemic. The IMEX team presented innovations that were three years in the making. The attendance numbers reflect this.
From digital transformation to the adoption of sustainable practices and personalisation of experiences, companies are redefining how they connect with employees, partners, and customers through events. Sustainability in Corporate Events Sustainability has become a key pillar in the organisation of corporate events.
Sustainability as a priority An increasing number of cultural events are adopting sustainable practices, such as reducing the use of plastics and offsetting carbon emissions. Sustainability is no longer just an option but an expectation of attendees. Want to know more? Download our whitepaper.
Johnson) Toyota’s Inclusive Sports Festival Toyota’s massive booth space was divided into lifestyle sections, color themes and vehicle offerings that mapped to messaging like “Empower You,” a zone featuring EVs and other sustainability messaging.
Italian hospitality is about great ingredients presented to your guests simply with a really open and generous sense of hospitality,” says Steve Chasen, vp-channel and customer marketing at Campari America. For the tech giant, adding value to events, particularly amid major tradeshows, comes down to curation.
Attendees interacted with the orb by pressing topic-specific buttons that summoned comments and threads from relevant subreddits and presented predictions around the future of everything from gaming to transportation to Web3. Tech also helped support Reddit’s commitment to sustainability, a top organizational priority.
Reimagined B-to-B Event Strategies: How Mohawk Flooring’s In-person Roadshow is Impacting How it Exhibits in the Future Hussmann Steps Back from TradeShows and Leans into an Educational Mobile Tour CURATED EXPERIENCES IBM is placing a greater emphasis on understanding why attendees are coming to its events.
Ditch the boring old tradeshow routines and get ready for something totally different! With an eye-catching and engaging tradeshow booth ideas and designs, you’re not just setting up a space, you’re opening a world of opportunities. Creative TradeShow Booth Ideas 1.
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