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Digging Deep into Tech: How Brands Showcased Heavy Equipment at MINExpo 2024

Event Marketer

The show is the place to see the latest tech in mining equipment and some huge pieces of equipment. Spot the robot was on hand, too, for a touch of smile-inducing tech. The post Digging Deep into Tech: How Brands Showcased Heavy Equipment at MINExpo 2024 appeared first on Event Marketer. Have a story idea?

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Event Tech Industry Forecasters: Q&A with Interactive Entertainment Group

Event Marketer

Gregg Dukofsky, Interactive Entertainment Group TOP TECH TRENDS YOU’RE BETTING ON FOR 2025 Looking ahead to 2025, three main trends are reshaping the event landscape: mixed reality, gamification, and robotics. Mixed reality is emerging as a game-changer for engaging tech-savvy attendees. HOW ARE YOUR EVENT EXPERIENCES EVOLVING?

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From Tech to Name-dropping, Four Ideas to Ace Your Golf Sponsorships

Event Marketer

Plus, the Comcast Business Pavilion will present how the brands business solutions power experiences, both on and off the course. Comcast Business will be introducing Game the Green, which will use real-time course intelligence to predict where each players shot will land on the 17 th green.

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How Topgolf Teed up a Product Launch with an Engagement-rich ‘Nightclub’

Event Marketer

Known for its tech-driven golf driving range game at more than 100 venues around the world, along with yummy bar food offerings and party packages, the brand stepped outside its comfort zone to host a buzzy launch experience with a cast of sponsors at its El Segundo, CA, location on July 31—creating a nightclub to launch the golf club.

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DRPG Labs Hosts Tech Showcase for Events Industry

Prestige Events Magazine

Upon arrival, guests were welcomed and taken through to the experience by robot event guides, followed by demonstrations of Muxwave ‘s transparent LED walls that transform visual presentations, and transparent touchscreen solutions enabling unique product showcases and augmented reality interactions.

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Five Ways Exhibitors Leveled Up Core Booth Engagement at HIMSS25

Event Marketer

The 2025 HIMSS Global Conference & Exhibition brought more than 28,000 healthcare and tech leaders from around the world to the Venetian Convention & Expo Center in Las Vegas, March 3-6, to explore the latest in healthcare innovation and the future of digital health. Nostalgia definitely met whats next in tech here.

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Event Tech Lingo: 100 Event Tech Terms You Need to Know

EventMB

Virtual and hybrid events present new opportunities for event planners and marketers, but they also bring with them a lot of terminology that may be unfamiliar to many. The recent explosion of virtual and hybrid event tech has helped the […].