article thumbnail

How Topgolf Teed up a Product Launch with an Engagement-rich ‘Nightclub’

Event Marketer

Known for its tech-driven golf driving range game at more than 100 venues around the world, along with yummy bar food offerings and party packages, the brand stepped outside its comfort zone to host a buzzy launch experience with a cast of sponsors at its El Segundo, CA, location on July 31—creating a nightclub to launch the golf club.

article thumbnail

Design Museum’s 2025 exhibition programme revealed Creative and immersive event experiences set to dominate

Prestige Events Magazine

With each Wes Anderson picture plunging the viewer into a world with its own codes, motifs, references and instantly recognisable sets and costumes, there’s a real opportunity to create unique event experiences that take inspiration from his films.

2025 261
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Financial Management Tips for Association Event Organizers

Eventmobi

Revenue refers to the funds you expect to generate from your event. These include fixed costs, such as venue rental and entertainment, and variable costs, such as catering, that depend on the number of attendees. You may also negotiate with vendors like your venue and catering company to decrease costs.

Financial 195
article thumbnail

Neruoinclusion in Events

Event Marketer

The term neurodivergence refers to people whose thinking and learning styles differ from more typical (“neurotypical”) thinking and learning styles. Salesforces Dreamforce offers noise-reducing earplugs and fidget toys to its attendees, in addition to cool-down spaces in the hallways between venues equipped with dim lighting.

Events 233
article thumbnail

From Tech to Name-dropping, Four Ideas to Ace Your Golf Sponsorships

Event Marketer

Returning for this weeks tournament are the Orlando Health Family Care Suites, air-conditioned venues stocked with complimentary diapers, a changing table, private nursing area, phone charging station and comfy seating, as well as a putt-putt area and coloring mural wall in the Kids Zone.

article thumbnail

Formula 1 US Grand Prix: Mercedes-Benz, Levi’s, Amex, Pacsun Activate in Austin

Event Marketer

Outside, they could visit the Papaya Juice Bar, a reference to the team’s papaya orange color, with a design inspired by a McLaren Formula 1 race engineer booth. Over at the Levi’s Austin store, the space was converted into Formula 1-inspired pit lane , with the Levi’s x McLaren Racing collection featured in custom-wrapped displays.

Apparel 317
article thumbnail

CONVENE LAUNCHES REFER-A-FRIEND PROGRAM TO INCENTIVIZE NEW BUSINESS RECOMMENDATIONS 

Prestige Events Magazine

Convene Refer-a-Friend Program to offer up to $12,500 in cash payments for eligible referred business Convene , a global hospitality company that designs and manages premium meeting, event, and flexible office spaces, today announced that it has launched its Refer-a-Friend program to incentivize individuals to refer new business to the company.

Contracts 130