IMG

OCTOBER 30, 2023

In recent years, the Tech industry is turning to influencer events to connect brands to culture. Top brands like TikTok, Meta, Google, Apple and Amazon are leaning into these types of events to take the brand to the next level and drive business.

Tech 195

Tech Retail Education Events 195

Event Marketer

JANUARY 16, 2024

Walmart The retail giant made a splash at this year’s CES with a keynote and a 10,000-square-foot, two-storied booth in Central Plaza that walked attendees through the company’s vision of retail innovation. Full-on immersive theatrical thrills are coming fast and furious, and attendees are not afraid to wait in line for them.

2024 323

2024 Retail Tech Travel 323

Event Marketer

JANUARY 10, 2022

So we sat down with Harley Ward, national creative director-retail innovation and store environment at AT&T, who revealed how the brand, with help from agency partner Twenty Four 7, will leverage three key flagship retail stores and a strategic online presence to grow deeper personal connections that last well beyond a moment in time.

2022 348

2022 Event Marketing Marketing Retail 348

Event Marketer

SEPTEMBER 7, 2022

We sat down with Jeyes (who also serves as head of innovation at Blue Labs), to get his perspective on experiential tech and innovation in retail, collaborating with startups, supporting employees and approaching business challenges with a “customer lens.”. Because although you may not know Walmart, you know retail.

Retail 246

Retail Tech 2022 Sports 246

Bizzabo

NOVEMBER 15, 2018

The most authoritative 2019 tech conferences directory on the web. This carefully curated conference directory features over 200 (and growing) 2019 tech conferences across multiple industries. This carefully curated conference directory features over 200 (and growing) 2019 tech conferences across multiple industries. Start Date.

Tech 168

Tech 2019 Conference Technology 168

Event Marketer

JUNE 13, 2024

Investing in cutting-edge tech can be daunting, and the traditional store setting often involves cut-and-dried conversations. They’ll also be connected with a retailer near them if they’d like to purchase a device for home and explore their own creative possibilities. Agency: Mosaic.

Retail 324

Retail Tech Marketing Event Marketing 324

Event Marketer

JULY 15, 2024

A wave of particles whisking you along, favorite characters close enough to touch, precious artifacts and soothing waves…tunnels and other types of staged liminal space may be an established element in trade show exhibits but new LEDs and evolving tech are offering new storytelling opportunities, and brands are going all in.

Trade Shows 264

Trade Shows 2024 Retail Entertainment 264

Event Marketer

JUNE 17, 2024

The brand on June 13 unveiled a pop-up installation at 301 Canal Street that, from afar, looks like The RealReal opened a new retail shop. Those fortunate enough to secure a spot had the chance to tour seven themed stories filled with luxury retail items spanning personal mobility, fashion, tech and jewelry.

Fashion 303

Fashion Retail Consulting Marketing 303

Prestige Events Magazine

FEBRUARY 23, 2022

Launched this month, ‘LiBi’, which stands for ‘Love it, Buy It’, serves to add extra value for hotels, guests and consumer brands by blending rich immersive product experiences with instant retail reality – tapping into the holiday mindset in an environment where guests have the ‘me time’ space to embrace a new shopping occasion.

Ecommerce 130

Ecommerce Retail Hotels Hospitality 130

Event Marketer

SEPTEMBER 27, 2024

High-end retailer Saks , for example, talked about delivering a personalized shopping experience using Salesforce’s tech in an activation that blended a stylish retail front and touchscreens to explore the AI-powered logistics of luxury. Experts were on hand for guidance.

2024 317

2024 2003 Retail Tech 317

Event Marketer

JULY 11, 2024

consumer obsession with tech has fueled a new era of Instagram-worthy experiences leveraging multimedia at scale. At the end of the experiences, consumers interested in purchasing devices they tested were connected to local retail partners. Immersive spaces are having their moment. Authenticity?

Retail 298

Retail 2024 Tech 2023 298

Event Marketer

FEBRUARY 1, 2022

8, the estate of the iconic performer activated two retail pop-up activations in New York City’s SoHo neighborhood and London’s Regent Street, two locales where the late singer resided for a time. Sony’s 360 Reality Audio tech allowed Bowie 75 visitors to experience Bowie’s music as if they were at a live concert.

Retail 279

Retail Technology 2021 Tech 279

Picatic by Eventbrite

APRIL 25, 2019

This nightmare was a reality for the Western Retail Lumber Association (WRLA), […]. If you host a trade show, you’d probably be horrified to learn that attendees find your check-in process so cumbersome that they created their own.

Trade Shows 277

Trade Shows Retail Event Tech Tech 277

Management Events

DECEMBER 14, 2021

Retailers from all business environments transformed to accommodate fluctuating customer expectations. The adoption of retail tech has also increased among brands to not only survive but thrive during these uncertain times. As the year comes to a close, what key retail trends are expected in 2022? .

Retail 73

Retail 2022 Fashion Sustainability 73

Event Marketer

FEBRUARY 7, 2022

CES is a platform that we believe in, and really created and launched the whole sleep tech category from where we were positioned in our first year or two,” says Angela Gearhart, vp-brand experience at Sleep Number. For Sleep Number, leveraging the HoloLens at this year’s show wasn’t about using tech for the sake of it.

Trade Shows 331

Trade Shows Technology Tech Retail 331

Event Marketer

AUGUST 2, 2024

Intel technologies touch a variety of industries, but to showcase how its innovations can transform schools, the brand built a mobile classroom of the future dubbed the Tech Learning Lab. Roll onto campus with something extraordinary. Think: Learning lab. Put students and parents to the test.

Food and Beverage 264

Food and Beverage Apparel Education Tech 264

Event Marketer

OCTOBER 9, 2023

Throughout the month of August, Shipt visited The University of Alabama, Georgia Tech, Purdue University, Ohio State, Florida A&M University and an event for the Atlanta University Center Consortium, which includes HBCU member institutions Clark Atlanta University, Morehouse College, Morehouse School of Medicine and Spelman College.

Social Media 317

Social Media Advertising Retail Banking 317

Smart Meetings

DECEMBER 27, 2021

This is a tech conference, after all—participants know how to manage virtual events. Shapiro emphasized that his company’s employees would not have to travel to Las Vegas if they were concerned about health risks. Health and Safety. Hybrid meeting programs offer a silver lining.

Meetings 264

Meetings 2022 2015 Retail 264

Management Events

MARCH 9, 2021

With more and more people embracing digital and smart shopping experiences , the retail market is scrambling to adopt new retail technology to remain viable and sustain growth in a rapidly changing landscape. For a more in-depth look at the trends of the retail industry, head over to our Retail Investment 2021 report.

Retail 52

Retail Tech 2027 2021 52

Event Marketer

OCTOBER 24, 2023

Photo credit: Shutterstock PACSUN Retailer Pacsun made its grand debut at the U.S. The tech-infused trophy concept, first introduced at a race in Japan, is made with aluminum and designed to light up with the flag colors from the winner’s home country.

Sports 303

Sports Apparel Automotive Retail 303

Event Marketer

AUGUST 18, 2024

Corrugated Card and Paper Korea-based Petkit presented its cat litter robots and automatic feeders on accordion paper counters, a simple and beautiful way to say “high-tech” and save on drayage.

2024 284

2024 Trade Shows Fashion Retail 284

Event Farm

FEBRUARY 26, 2025

They also have extensive experience supporting use cases in the insurance and government sectors that supplement jrnis deep experience across financial services and retail. Its gratifying to see our vision for engaging experiences continue to grow.

Insurance 100

Insurance Retail Government Consulting 100

Event Farm

SEPTEMBER 5, 2017

Businesses and organizations that once existed exclusively online—retail stores like Warby Parker and media sites like Mashable —have created real-life experiences by either opening brick-and-mortar stores or by fully embracing events and experiential as part of their business strategy. So, what’s the future of tech?

Event Marketing 213

Event Marketing Marketing Tech Technology 213

Event Marketer

JANUARY 21, 2024

And while you didn’t walk away knowing exactly how SK is at the center of all this green tech, SK Wonderland left a big enough impression to want to research it all later, which certainly kept the brand top of mind in the days that followed. Partner: LEO Events, Interactives: Gramercy Tech) The exterior of Walmart’s experience.

2024 303

2024 Sustainability Tech Retail 303

Event Marketer

MARCH 23, 2022

And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. Premium merch from retailer TIER rounded out the touchpoints. FOUNDERS HOUSE.

2022 340

2022 Entertainment Tech 2001 340

Eventinterface

SEPTEMBER 20, 2017

GET YOUR TECH LEVELS RIGHT. Gauge your audience carefully and build the right kind and amount of tech into your live event! A successful event is in total sync with its audience's needs and wants, and technology is a major component in this harmonious relationship. COLLECT AND CONSIDER FEEDBACK SERISOULY.

Insurance 207

Insurance B2C Social Media B2B 207

Event Industry News

FEBRUARY 11, 2019

Conclusion: Your Next Steps with Event Tech. Let’s look at one well-known example that went from strictly physical to embracing digital: the retail industry. With the advent of e-commerce and online shopping, retail went from one channel to omnichannel. Conclusion: Your Next Steps with Event Tech. So, let’s go!

Event Tech 96

Event Tech Tech Event Apps Event Technology 96

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Walmart stores with a Bratz World retail activation designed to showcase cross-category merchandise and immerse consumers in MGA products. billion mobile AR user devices worldwide.

Fashion 312

Fashion 2023 Sponsorships Technology 312

Smart Meetings

DECEMBER 22, 2023

IHG InterContinental Bellevue at The Avenue The InterContinental Bellevue at The Avenue will span nine floors of a 26-story mixed-use complex in Bellevue, Washington’s retail and cultural district. Kimpton Claret Hotel in Denver The spring 2024 opening of Kimpton Claret Hotel will mark the debut of Denver Tech Center’s first boutique hotel.

2024 261

2024 Hotels Food and Beverage Retail 261

Event Marketer

OCTOBER 6, 2021

Campaign: Tech Summit Digital 2020. Best High-Tech Audience Interaction. Campaign: SAP TechEd. Best Permanent or Pop-up Retail Experience . Campaign: SAP TechEd. Best Production of an Event (B-to-B) . Client: Salesforce. Campaign: Dreamforce to You. Agencies: George P. Johnson, Nomobo. GOLD WINNER. SILVER WINNER.

2021 325

2021 2020 Entertainment Technology 325

EventMB

MAY 24, 2022

asked Sean Perkins, Vice President, Marketing, Consumer Technology Association (CTA), producer of CES, during Skift Meetings’ recent Event Tech Innovation Summit. As a result of the Covid pandemic and subsequent shutdown, CES 2021 was forced to adapt, and it was held completely online, with this year’s show hybrid.

2021 172

2021 Retail Tech Transportation 172

Event Industry News

JANUARY 14, 2019

The world’s largest tech showcase lands in Las Vegas every January and is the place to be if you want to stay up to date with what the tech world has to offer over the next 12 months. We’ve picked out some of the most interesting innovations and the focused on the tech that we think could start to change the game for #EventProfs.

2019 100

2019 Tech Airlines Event Apps 100

Smart Meetings

AUGUST 9, 2023

The venue’s tech and digital screens allow for ample creativity and flexibility for planners to tailor an event to their vision. The total capacity allows for over 1,000 guests and includes 12 total rooms. Together, the two businesses boast a portfolio of 40 top-of-the-line venues.

Banking 235

Banking Hotels Financial Retail 235

Event Marketer

SEPTEMBER 25, 2023

For more than just packing travel essentials, luggage has become its own fashion statement, with the features and tech to match. —Elizabeth Money, SVP-Brand and Creative, BÉIS The BÉIS Hotel offered consumers the chance to interact with the brand’s products in a travel-themed setting.

Hotels 306

Hotels Travel Airlines Fashion 306

Prestige Events Magazine

MARCH 6, 2025

One of the agency’s tech clients is already in the early stages of using the app to receive in-the-moment information on a suite of products when on the sales floor. The agency delivers partner enablement initiatives and high-impact experiences to businesses in the automotive, retail, sports, telecom, tech and channel sectors.

Automotive 130

Automotive 2025 Retail Sports 130

Eventmobi

OCTOBER 6, 2022

Pop-up events have been around for some time, especially in the retail sector and recently pop-ups have become increasingly popular among restaurants and art galleries. Pop-up events can take place in temporary venues like event domes, igloos, and marquees or permanent structures like retail spaces and resorts. The Right Venue.

Food and Beverage 195

Food and Beverage Retail Social Media Sponsorships 195

EventMB

MAY 16, 2022

Podcasts have allowed learning to center more around event tech platforms and their significance in today’s world, alongside virtual event management. For example, the retail, e-commerce, and technology sectors are great sources for trends and boundary-pushing ideas. ” Learning and Connection.

B2B 172

B2B Retail Tech Events 172