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Known for its tech-driven golf driving range game at more than 100 venues around the world, along with yummy bar food offerings and party packages, the brand stepped outside its comfort zone to host a buzzy launch experience with a cast of sponsors at its El Segundo, CA, location on July 31—creating a nightclub to launch the golf club.
A hands-on technology learning lab encouraged attendees to test their prompt prowess as AI collaborators and take new tech products for a drive. An empowering takeaway from MarComm Strategist Sherron Washington is that when it comes to socialmedia, sometimes less is more.
22-23, fans who booked a 15-minute slot online will get a chance to check out the one-person dining hut (decorated like a traditional Pizza Hut restaurant) and create their own personalized, socialmedia-worthy mini pizza with new toppings like pesto swirl and chicken sausage.
High-tech vending machines have been a staple in many experiential activations over the years and while most were a pure socialmedia amplification play—tweet with a hashtag within a geofenced area to receive dispensed goods—their touchless nature could solve a few different pain points on the show floor moving forward.
Surprisingly enough, socialmedia isn’t the main driver. A solid majority (63 percent) of respondents said that word of mouth was the best way to reach potential attendees, while socialmedia marketing came in second place, at 49 percent. Event tech continues to grow rapidly. percent used video. percent in 2019.
Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and socialmedia apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Socialmedia is their preferred form of entertainment.
Just because it’s your event doesn’t give you the right to use the venue, copyrighted material, or individual’s likenesses to profit from. Capturing the Venue. If you’re not on company property, you’ll likely need to get a location release from the property owner in order to legally broadcast the venue space.
This is largely due to the increased use of high-tech tools that enable attendance tracking, personalised check-in, and live interaction at events. Socialmedia, live chats, and advanced mobile tools nurture the culture of personalisation. Building an ultimate onsite event experience. Respond to their interests.
While convenience is important, there’s more room now to get creative with tech offerings that will leave lasting impressions and engage audiences. As long as your meeting and event tech is approachable and intuitive, you’ll be able to excite any audience, no matter their technical know-how.
Between securing venues , finding speakers , hiring a caterer, and making sure every last detail is in place, event pros also have to find time to get the word out about their event. But socialmedia platforms are valuable tools for marketers , and you don’t want to lose out on the opportunity to attract your social followers to your event.
You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? Then comes promotion where youll share the news with your audience through emails, socialmedia announcements, event webpages, or even targeted ads. Want ideas?
Dead spaces in venues will be reimagined to interactive areas, such as photo booths, art galleries, networking hubs, or virtual reality gaming zones. . More usage of unusual venues like rustic warehouses or historic buildings to deliver more unique and memorable events. . 3) Elevating In-Person Events with Tech.
Socialmedia glasses? Tech advances to help attendees get to the event. Exciting changes to the venues and environments in which we meet. Cutting-edge tech that will provide a new set of event experiences for your attendees. What does the future look like to you? Does it involve space travel? Teleportation?
The key lies in effective organization and tech-driven efficiency. Leverage SocialMedia and Email Campaigns Socialmedia platforms are powerful tools for generating excitement around your services. Partner with event venues, florists, and entertainment providers to offer complete holiday event packages.
Let’s get right to the point, one of the most important aspects of a hybrid event is going to be the venue. Luckily, venues across the country now have the technology, and planning, to create quality experiences for all types of in-person and virtual attendees. No small task. Bespoke and Mountain View Staging. TCF Center.
Want the lowdown on all things event tech? Finally, we take an in-depth look into some of the key questions you need to be asking tech vendors when evaluating different platforms for your virtual events. Related reading: The Event Planner’s Guide to Free SocialMedia Live Streaming Tools. In your inbox, every week. .
We should start by saying that venues everywhere have put in tons of work to be able to host literally any kind of event right now. Whatever you are planning — in-person, virtual, or hybrid — there is a venue that can help make it happen. So to help you out, here’s our top 6 questions we would ask a venue before booking.
Or worse, your venue suddenly becomes unavailable. Venue Setup and Final Checks : Turn your venue into the event space by focusing on decor, signage, technology, and overall logistics leave no room for last-minute panic. Socialmedia engagement: How much buzz did your event generate online? Whats your game plan?
And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. Check Out Our SXSW Archives: Big Bets in Experiential at SXSW 2019, from Netflix to Sony to Lululemon.
So, here are at the Event Tech Podcast, we dedicate ourselves to exploring all things related to technology in our industry. So, considering that the core of the podcast is event tech, it’s only fitting that we look back. So, without further ado, press play – it’s Event Tech Podcast o’clock!
The event sector is no exception, as event planners and managers are starting to experiment with tech to enhance events and the planning process. Immersive technologies like augmented reality (AR) and virtual reality (VR) are also shifting how participants experience events, taking them to whole new virtual realms beyond the event venue.
For instance, if you’re organizing a tech conference, knowing that your audience values hands-on workshops over lectures is crucial.) This includes budgeting for marketing, venue, speakers, and other expenses. Furthermore, socialmedia can continue to provide valuable feedback post-event. Book a demo today!
Identifying the purpose helps inform every decision, from venue selection to content. Budgeting Tips: Categorize Expenses : Break down your budget into categories, such as venue, catering, AV, marketing, and contingency. For Hybrid Events: Ensure the venue has robust connectivity for streaming and accommodating virtual attendees.
If you can get the visitor experience just right – which doesn’t need to include flashy tech and an over-amped budget – and delight delegates at every turn, you’re sure to succeed.”. For instance, Crain’s New York reports that “One exciting development is platforms like Instagram are being used to sell and distribute tickets".
When I set out to write this blog post on event tech, my mind was living in the “during” phase of the event life cycle. Event and venue management software. There are a lot of options out there for event and venue management platforms , and their power isn’t exclusive to the planning stage of event management.
SocialMediaSocialmedia can be a powerful tool to connect with your audience and keep your event business at the top of their minds. Use socialmedia scheduling platforms to set up your posts in advance so you can share engaging content, promote your events, and show everyone why your services are the creme de la creme.
But event planners are hesitant to go back to fully in-person events for 2 reasons: travel and venue costs. . Corporate event trend #9 Intuitive event tech & no-code solutions are increasing. Another corporate event trend for 2023 is that event tech will become more intuitive and less code-heavy.
In this post, we’ll explore the keys to a successful pop-up event: The Right Venue. In fact, the right venue, decor, event technology, and the element of surprise can create excitement for any product category. The Right Venue. Socialmedia is going to be your best friend here. Smooth Logistics.
Rather than relying solely on conventional promotion methods like socialmedia posts and email blasts, consider incorporating some fresh, creative strategies into your event promotion mix. Learn more : SocialMedia Event Promotion: The Top 10 Strategies NFT Ticketing Non-fungible tokens (NFTs) have exploded in popularity recently.
While event planners adopt the latest tech tools, keeping the attendee experience at the heart of each touchpoint along the event journey is crucial. Socialmedia essentially acts like a megaphone, amplifying your event’s message and reach.
In the age of socialmedia, consumers are drawn to in-person interaction. Your marketing team should be tasked with finding the venue, sourcing catering, hiring speakers and any entertainment, and should also ensure that event tech solutions are in place that will allow you to track each touchpoint throughout the campaign.
Welcome to another episode of #EventIcons, and this time around we’re talking 2020 event tech trends! If you know Endless, you know we love talking about event tech. So now it’s time for the 2020 event tech trends to shine! So that tech consolidation, not over by any means. Starting Off With The Big Questions.
It’s fairly common for new wedding venues to use free software like Google Docs, Excel spreadsheets, e-calendars and email plus cost-saving tools like whiteboards, paper printouts and folders while landing their first bookings and gaining a foothold in the event industry. Michelle Sanabria – Wedding Coordinator at Hidden Barn Venue.
When you remove the physical venue from the mix, your event experience design will require a rethink —but it may actually make it easier for you to create the perfect flow with the right mix of content and interactivity. In a virtual format, your event tech will take center stage.
From cinematic capabilities in the lecture theatres, to special sound and lighting effects, Savoy Place is a pioneering event venue with a technologically advanced in-house AV team. For event planners with delegates across the country, it can be useful to have two venues that can link up and seamlessly talk to each other.
How was the venue? Did they first learn about your event on socialmedia or through a blog post, and at what point did they decide to register? By tracking your attendee registrations, you will be able to determine which messages and media were the most effective for your event’s audience. Did they like the food?
Opening an event venue comes with a long checklist of items that must be in place for a successful launch … and chances are, as a new event space entrepreneur, you’ve probably already read a dozen or so articles that have run you through the basics. Sign up for a free trial today!
Yet, standing out requires more than just a good venue and agenda, it demands innovation and thoughtfulness. Outdoor Film Festivals: Transform your venue into an open-air cinema with food trucks and live music before the screening. Choose the Right Venue: Pick a space that aligns with your event theme and purpose.
For more than just packing travel essentials, luggage has become its own fashion statement, with the features and tech to match. When looking for the right locations for the pop-ups within these cities, the BÉIS team wanted venues with ample space to allow for more inventory of products for purchase on-site.
How would you rate the: venue, food, attractions, etc. Socialmedia listening. Another way to gauge event performance, especially good for larger events, is to listen to what people are sharing on socialmedia. Why did you decide to attend this event? What were your favourite sessions/ speakers/ exhibitors?
Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. Signage Display sponsor logos on banners, posters, and directional signage throughout the event venue. PR/media coverage Include sponsors in press releases, media interviews, and event-related articles.
Imagine throwing a surprise party for a friend without considering their preferences – it’s like serving sushi to someone who’s a die-hard pizza lover! Bringing the Future to Your Events (Technology): More Than Just Virtual Meetings Now, let’s talk tech. We’ve all become Zoom experts, haven’t we?
These goals could include things like: Expected sales or donations New clients or prospects Ticket sales or registrations Total attendee turnout Number of attendees trained or educated Increased mission / brand awareness Marketing objectives (list building, socialmedia mentions, etc.) Step 3 – Establish a realistic event budget.
Hosted by the Consumer Technology Association, this event has become a globally recognized launchpad for the latest tech innovations. Keep reading for 10 crucial elements that every trade show needs to have: Element #1: An awesome venue Nailing the perfect trade show venue is your first job. Need help finding the perfect venue?
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