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Smart Travel: MICE Industry’s Positive Impact on Business Travel, Wynn Resorts’ Bigger Better UAE Plans Revealed, Indigenous Tourism Booms and More

Smart Meetings

and China Drive Business Travel Recovery A new report by the World Travel & Tourism Council (WTTC) predicts business travel spending will reach a new height of $1.5 and China, whose business travel markets have expanded 13.4% trillion by the end of 2024. trillion by the end of 2024. Key players are the U.S.

Tourism 242
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Tanqueray Leans into Experiential with a Traveling Diner and ‘Adult Happy Meals’

Event Marketer

This year, the experience will continue to travel to pop culture events to deliver a fusion of classics: the quintessential American diner and time-honored Tanqueray cocktails. The Tiny Tini has been a hit with both in-person attendees and consumers who follow along on social media. And we did see a lot of sharing.

Travel 265
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The Golden Age of Influence: Eight ‘Granfluencers’ Shaking up Consumers’ Social Media Feeds

Event Marketer

But a powerful new subset of social influencers is calling for a paradigm shift. Welcome to the world of “granfluencers,” a collection of senior social media stars that have absolutely no time for your ageist attitude. More Social Media Insights: Three Platforms Worth Exploring in the Booming Social Audio Space.

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How the Final U.S. Leg of Taylor Swift’s Eras Tour is Sparking In-market Engagement Strategies

Event Marketer

The brand will activate with the university’s Purdue Brand Studio agency at Circle Centre Mall, Saturday and Sunday (a 10-minute walk from Lucas Oil Stadium), offering a makerspace with a friendship bracelet-making station featuring hidden messages, a social media photo background activation, sampling, and tote bag printing.

Marketing 312
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The Wesley hotel group awarded ECOSmart Gold Accreditation 

Prestige Events Magazine

The hotel will now be able to offer clients the ability to evaluate the carbon emissions for all aspects of their meetings and events, including travel, accommodation, meeting spaces, catering, electricity, gas, water, event materials, and waste.

Hotels 264
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TWT: Hotel Aquarium Explodes, Travel Risk Assessment

Smart Meetings

Editor’s note: This Week in Travel (TWT) is your essential guide to smoothing the road from here to there for your attendees and yourself. Social media was flooded with images of the damage. Security Threats Hover Over Business Travel Recovery, Study Finds. Massive Hotel Aquarium Explodes at Meetings Hotel.

Travel 246
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Cal Poly Students Gained Experience and Confidence at Visit California Outlook Forum 2025

Smart Meetings

Read More : Empowering a New Generation of Association Leaders Becker is proud of how the program partners with the meetings and events industry to include students in Outlook Forum , IMEX and other travel industry gatherings to see first-hand the types of career paths possible.

2025 204