Event Marketer

MARCH 14, 2022

The high-tech projections featured historic NBA highlights from four decades across four cities. The program took place at NBA Crossover, a tentpole fan event highlighting the intersection of the NBA, pop culture and technology that attracted an array of sponsors as part of NBA All-Star Weekend, Feb. 18-20, in Cleveland.

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Eventmobi

MAY 19, 2021

Event Sponsorship Package Basics. Sponsors are a crucial source of revenue for events, so make sure that you are able to offer competitive and valuable event sponsorship package options. The two most common ways to approach building event sponsorship packages are: . 1) The Tiered Sponsorship Model.

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Event Marketer

OCTOBER 30, 2024

Sponsorship-wise, attendees could grab the mic in karaoke sessions sponsored by Minus 196 and try their hand at Mahjong with influencer group Mahjong Mistress, sponsored by Suntory. community show, bringing the program’s tech commentary to the gaming community IRL. 11, the brands transformed L.A.’s

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Marketing Entertainment 2024 Sponsorships 289

Smart Meetings

DECEMBER 26, 2024

A hands-on technology learning lab encouraged attendees to test their prompt prowess as AI collaborators and take new tech products for a drive. Read More: IAEE Womens Leadership Forum Created a Safe Space A marketing strategies track shared real-world stories about brand management, attendee acquisition and sponsorship sales.

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SpotMe Blog

SEPTEMBER 23, 2021

Event sponsorship is a well-used tactic to help with both funding and value delivery for large and small events. . What Are Event Sponsorships? Event sponsorship is when an organization agrees to cover part of the cost of an event in exchange for promotional benefits. In-kind sponsorship. Why Do Sponsorships Matter?

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Sponsorships 2021 Food and Beverage Marketing 242

Eventmobi

JANUARY 3, 2019

Event Sponsorship Package Basics. Sponsors are a crucial source of revenue for events, so make sure that you are able to offer competitive and valuable event sponsorship package options. The two most common ways to approach building event sponsorship packages are: . 1) The Tiered Sponsorship Model.

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Event Marketer

MARCH 15, 2024

The feel to SXSW isn’t just music, it’s tech, right? And we’re incorporating a new tech into the festival with our NFC technology. The pocket sprayers highlight ~Pourri’s new tap-and-go technology. To boot, Camp Funk is hosted by actor Jay Chandrasekhar (“Super Troopers”).

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2024 Technology Fashion Tech 317

Event Marketer

FEBRUARY 5, 2024

“We have a long history of developing innovative technology, and this was a great example of something that we did in real time that directly impacts the athletes, and a unique perspective on how our technology enhances sports and the experience of sports.” During this year’s championship weekend, Jan.

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Sponsorships Sports Technology Tech 298

Eventmobi

JULY 5, 2023

Ever need help generating event sponsorship ideas? So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. And if you’ve got quite a few sponsorships under your belt, you might find something new to consider! Create sponsorship levels Got your offerings ready?

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Sponsorships Social Media Trade Shows Food and Beverage 195

Event Marketer

OCTOBER 19, 2021

Salesforce also launched Dreampass, a technology powered by Health Cloud 2.0 By experimenting with and making long-term investments in new technologies, virtual sponsorship opportunities and a mix of content styles (such as pre-recorded with live elements), he says, audiences will continue to engage. Agency: George P.

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Tech Sponsorships 2021 Entertainment 246

Event Marketer

NOVEMBER 20, 2024

Agency: In-house) LOOKS LIKE BARBIE IS IN HER SMART HOME ERA Barbie is tightening her grip on the technology era through a new partnership with Verizon that promises to yield a “magical holiday experience.” This season, forget the DreamHouse and welcome to Barbie’s StreamHouse , powered by Verizon. The best part?

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Hospitality Tech Hotels Marketing 290

Attendease

DECEMBER 5, 2019

In 2019, most tech suppliers have adopted a need of offering integration services. Sponsorship Opportunities. Events also serve as the perfect time to focus on sponsorship opportunities. Bookmarking feature for attendees to tag certain sessions. Seamless Integration with Event Management Software.

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Event Apps Sponsorships Speakers Tech 343

Attendease

JANUARY 5, 2021

And available technologies making it convenient to attend events hosted in the digital sphere only strengthens the case for virtual events as the industry's next big thing. Check your tech. In particular, it'll let the moderators and speakers get comfortable not only with one another, but also with the tech at their disposal.

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Tech Sponsorships Speakers Events 329

Stova

NOVEMBER 14, 2024

Are you attending Event Tech Live (ETL) in London next week? What the Event Offers Event Tech Live has been the industry’s primary source of education and innovation in all things event technology for over 8 years, and with over 100 exhibitors and 100 sessions, this iteration promises to be one of its best.

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Event Tech Tech Sustainability Ecommerce 52

Attendease

OCTOBER 19, 2021

We recently spoke to Lindsay Martin-Bilbrey, CEO at Nifty Method , about the concept of all-in-one event management software, why this concept is flawed, and what approach can tech providers and event planners take. Here are some key takeaways from the conversation with Lindsay, where she debunks the myth of all-in-one event tech.

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Event Management Management Food and Beverage Tech 356

Event Marketer

OCTOBER 30, 2023

We’ve done programs outside of festivals, for example, with our sponsorship of the Drake [concert] tour, where we’re using AI to enable fans to immerse themselves in a version of the Sprite commercial that Drake did with us. Of course, experimenting with a relatively new technology presents a number of risks.

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Tech Sponsorships Technology Marketing 321

Event Marketer

MAY 5, 2022

Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. Duncan offered insights on embracing the metaverse, and shared lessons learned on taking a hybrid approach to P&G’s Tokyo Olympics sponsorship. “We

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Marketing Food and Beverage Sponsorships Tech 348

Event Marketer

OCTOBER 22, 2024

The “dumb” flip phone was introduced in April to encourage people to live in the present, but the brand has taken its messaging a few steps further this month by implementing infrared technology at two massive music festivals—Live Out Festival in Mexico, followed by Amsterdam Dance Event (ADE).

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Food and Beverage 2025 Hotels Social Media 299

Attendease

FEBRUARY 8, 2024

Using event technology to its full potential allows associations to provide enriching, personalized experiences to members. In this guide, we’ll explore how your association can leverage technology when planning and promoting events. What technology do associations need for events? Learn More!

Event Management 195

Event Management Technology Management Sponsorships 195

Eventmobi

FEBRUARY 23, 2022

There’s lots of potential for using this technology to live stream in-person sessions to a remote audience at your event. Live streaming events is another instance of technology far surpassing legal protocol. Video live streaming of events is simple to set up, easy to use, entertaining to watch, and most importantly accessible by all.

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Wireless Events Social Media Venues 448

Event Marketer

OCTOBER 16, 2023

As augmented reality (AR) has become more advanced and accessible, consumers have not only been adopting, but embracing , the immersive technology—and the numbers show no signs of slowing. And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Partners: Disguise; Meptik.

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Fashion 2023 Sponsorships Technology 312

Event Marketer

MAY 20, 2024

More of Our Interviews: Q&A: 10 Minutes with Zac Kelley of Zimmer Biomet Q&A: 10 Minutes with Erin Taylor of Oatly Keri Ibbitson, Regional Lead-Events at Philips “HIMSS has been a tradeshow giant for most my career, bridging cutting edge tech companies with healthcare giants, and the hybrids in between,” Ibbitson says.

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Trade Shows Healthcare Sustainability Sponsorships 307

Velvet Chainsaw

MARCH 31, 2017

Over the past decade, there have been significant upgrades and newcomers in the event technology space. There are several hundred event technology providers competing to win your business. It’s never a good idea to be on the bleeding edge with any technology. Technology is evolving at a rapid rate.

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Event Technology Technology Sponsorships Tech 150

Eventmobi

FEBRUARY 3, 2022

Note that event technology can be incorporated into all of these common expenses. For example, an event tech app can help with marketing and promotion by allowing event planners to push notifications about keynote speakers and registration. This is by no means a complete list, especially for sponsorship revenue.

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Food and Beverage Financial Sponsorships Technology 362

EventBank Insights

JUNE 11, 2019

[link] Event sponsorship continues to be the backbone of many event organizations and is currently the fastest growing form of marketing in the United States. Before we get to the 8 event sponsorship types that we've drummed up, you may be wondering, what exactly categorizes as an event sponsorship?

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Sponsorships Advertising Financial Social Media 113

Event Marketer

OCTOBER 30, 2023

” –Tara Reilly, VP-Experiential and Partnerships, Vox Media A trio of tech journalists served as event co-hosts this year, replacing veteran Kara Swisher, who stepped down from the role. Taking the reins this year were three new tech journalists, who replaced veteran Code Conference host Kara Swisher.

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Picatic by Eventbrite

OCTOBER 17, 2019

Elise is the Marketing & Communications Manager for event-tech company Entegy. Innovative technology has transformed the onsite experience at conferences and similar events. But what if your event tech could pay for itself? This is a guest post from Elise Hanslip. The costs, however, can be prohibitive for some.

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Event Tech Tech Events Technology 282

Eventmobi

AUGUST 8, 2024

In recent years, improved technology has allowed the creation of chapters based on interest area rather than location, leading to the rise of “virtual chapters” in which people largely collaborate in purely digital settings. Technology allowed me to be able to physically see you,” Hoff says. Because you don’t get it very often.”

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Meetings Education Sponsorships Tech 310

Event Marketer

MARCH 23, 2022

And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. Check Out Our SXSW Archives: Big Bets in Experiential at SXSW 2019, from Netflix to Sony to Lululemon.

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2022 Entertainment Tech 2001 340

Event Marketer

DECEMBER 14, 2021

To meet their expectations, State Farm launched a digital + live sponsorship program to kick off the NFL season with an augmented reality-fueled scavenger hunt for fans that yielded prizes like NFTs. Sports fans are a digitally savvy audience that rely on their devices to supplement the game-viewing experience.

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Social Media Sponsorships Sports Tech 299

Endless Events

NOVEMBER 24, 2021

The pandemic normalized virtual events and accelerated the adoption of various event tech solutions. Some might even say that the event tech evolved more since March 2020 than in the entire decade before that! Only then can we set our eyes on the horizon and see that embracing event tech is the only way of the future.

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Technology Event Technology Food and Beverage 2020 133

Attendease

APRIL 5, 2021

You can have sponsorship packages that leverage both virtual and in-person components. If you can do that very well and monetize that, you can make a lot more money in your ticket sales and in your sponsorship sales,” says Givner. . It’s all about how you position the benefits of running a hybrid event.

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Sponsorships Management Contracts Events 273

Event Marketer

NOVEMBER 22, 2022

SCOPE just keeps growing into this world’s fair scenario of all these different creative industries that have aligned with this tech-forward push,” Hubshman says. SPONSORSHIP. The space will showcase street art through the lens of technology in a way that is bound to resonate with attendees, he says.

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2022 Sponsorships Fashion 2021 246

Event Marketer

SEPTEMBER 6, 2021

Activating both on- and off-site, brands are vying for fans’ attention with technology, art, lounge spaces, immersive photo ops, hospitality plays and more. Sports Sponsorship Q&A: How American Express Keeps it Fresh at the US Open. Let’s take a look at the brands making a racket.

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2021 Food and Beverage Sports Hotels 359

GEVME

SEPTEMBER 5, 2018

Everything that comes on top of that can be covered through sponsorships and other sources of income. From cups and pens to automobiles and expensive tech devices, event organisers can derive extra revenue from selling a wide range of products on site. Ways to track your event revenue.

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Sponsorships Events 2017 Government 206

Event Industry News

AUGUST 8, 2019

Event professionals from agencies, the corporate sector and a variety of technology companies will be treated to an open-air BBQ at Tresham House Gardens, Red Lion Square in Holborn, on Wednesday 11 th September 2019. Event Tech. Last year, the lab hosted over 100 event professionals to celebrate all things ‘techy’. Areas of interest.

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Event Tech Tech Sponsorships 2019 104

Eventmobi

NOVEMBER 28, 2022

Use Lead Capture Technology to Give Them What They Want. Fortunately, technology can be a huge help here. EventMobi’s lead capture technology simplifies the lead retrieval process at any event. Book a demo with one of our event tech experts today! There are two models for designing an event sponsorship package.

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Sponsorships Technology Event Tech Events 195