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From Tech to Name-dropping, Four Ideas to Ace Your Golf Sponsorships

Event Marketer

Following last years revamp of its sponsorship strategy at the golf tournament, Morgan Stanley is returning with a putting experience on replicas of the courses ninth and 16 th holes. American Express also highlighted small businesses as part of its sponsorship of the 2024 U.S. Womens Open in Lancaster, PA.

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6 Examples of Event Sponsorship Packages

GEVME

From advanced check-in technology to high-tech VR/AR entertainment, there are numerous areas that require extensive investment. While many event planners focus on cost cutting only, the key to success is using as many diverse revenue streams as possible, with sponsorships being one of them. What is an event sponsorship package?

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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Smartphones, of course, are an easy point of entry, and according to a Statista report , by 2024, there will be approximately 1.7 billion mobile AR user devices worldwide. Check out eight ways to make it happen.

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Build Engagement Through Better Local Chapter Meetings

Eventmobi

But in other areas where the transportation and the geographical distance is vast,” she asks, “then how do we do that?” The Good & Bad Of Integrating Tech Technology has shifted significantly in recent years, to the point where it often dominates the discussion, even with everyone in the same room.

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Five Steal-worthy Ideas for Cold Weather Outdoor Activations

Event Marketer

Dome structures are not only eye-catching from a distance, they’re an easily transportable shelter to erect (or inflate) in a cold environment, as Under Armour did at a Notre Dame and Northwestern University college football matchup to promote and offer a hands-on testing ground of its UA ColdGear apparel. Go Under the Dome.

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Brands Celebrate the In-Person Return of SXSW with a Flurry of Experiential Activity

Event Marketer

And from March 11-20 after a three-year hiatus—the Texas-based event was canceled in 2020 and went all-digital in 2021—professionals from the tech, film, music and media industries gathered in person for the tentpole Q1 affair. Commencing a three-year sponsorship with SXSW, Volkswagen revealed its new ID. SCHWEPPE’S. VOLKSWAGEN.

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EMS 2024: 12 Top Takeaways from the 22nd Annual Experiential Marketing Summit

Event Marketer

If you do it consistently, you can transport your customers beyond the activation footprint and into infinite spaces.” Hyper-personalization and knowledge assist, as well as data security, were top of mind among a panel of tech event pros at the show. “We’re Carve time for ideation. Think long-term.”

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