Event Marketer

DECEMBER 26, 2023

From the festivalization of trade shows to the explosion of consumer festivals to a renewed focus on strengthening corporate culture to wellness shifts to AI-powered activations, brands made an impact by leaning into the event trends that defined 2023. We’re showing how far it can go. Night Shyamalan.

2023 256

2023 Trade Shows Sponsorships Sports 256

GEVME

JUNE 4, 2019

Why is event sponsorship crucial? Given an event sponsorship proposal and the propensity of consumers to associate sponsors with the event they promote, it is important for companies to select events that are appropriate for their brand, product, or corporate image. Creating a sponsorship proposal.

Sponsorships 136

Sponsorships Trade Shows Events Advertising 136

Eventmobi

JULY 26, 2022

Rachel Lyon is a member of the planning team for all of CSAE’s conferences and events, including the development and execution of their event app technology. Much of CSAE’s event revenue and overall event experience revolves around their sponsors and exhibitors, so it’s crucial that they provide a variety of creative technology options.

Event Apps 323

Event Apps Trade Shows Speakers Conference 323

Event Marketer

FEBRUARY 9, 2024

Here, we offer a preview of what we’ll explore at the show—tactics and trends that are helping event marketers to level-up their events, campaign strategies, revenue and careers this year. THE EXPERIENTIAL EXHIBIT Trade show strategies, exhibit portfolios, on-the-floor booth experiences—they’re all changing.

2024 264

2024 Marketing Trade Shows Sponsorships 264

GEVME

JANUARY 12, 2021

The inclusion of technology in creating a good experience for people has given people a better experience, and it has helped companies serve people on a whole new level. Technology has made it possible to make every experience of the event as personalized as possible so that the end-users or the members have something to remember forever.

Technology 207

Technology Trade Shows Travel 2020 207

Event Marketer

MAY 2, 2024

Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy. Former Disney Imagineer Duncan Wardle delivered a dynamic, and interactive, session on harnessing creativity. Think long-term.”

2024 317

2024 Marketing Trade Shows Sponsorships 317

Core-apps

SEPTEMBER 5, 2017

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.

Sponsorships 102

Sponsorships Event Apps Trade Shows Events 102

Eventmobi

FEBRUARY 3, 2022

For example, a leadership summit is often a loss leader, association events are usually events that break-even, and trade-shows are often the best opportunity to yield a profit. This chart shows an overview of the most common expenses for meetings and events.

Food and Beverage 362

Food and Beverage Financial Sponsorships Technology 362

Hubilo Blog

MAY 23, 2020

Most events hosted across the globe have only a finite revenue stream, sponsorship in most cases is the highest contributor to earnings that an event does. This posed a big question that every event organizer asks, which is, “ How do I structure sponsorship deals for virtual events? ” How to Evaluate Virtual Event Sponsorship?

Sponsorships 111

Sponsorships Social Media Events Speakers 111

Core-apps

APRIL 11, 2017

Core-apps to supply mobile app and to preview Conference Notes as part of Fastest 50 Awards and Summit Bronze Sponsorship We’re pleased to support the 2017 Trade Show Executive Fastest 50 Awards and Summit with our mobile event app and powerful new feature Conference Notes. Why Conference Notes?

Trade Shows 90

Trade Shows Sponsorships Event Apps 2017 90

PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense.

Trade Shows 96

Trade Shows 2020 2021 Education 96

CadmiumCD

DECEMBER 29, 2020

We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and trade shows. In 2020, conferences and trade shows that used eventScribe for their events got creative with making money and delivering ROI to sponsors. Make sure you have everything you need for success.

Trade Shows 104

Trade Shows Conference 2021 2020 104

Eventmobi

JULY 31, 2024

That’s especially true once you hit the trade show floor.) I think that the traditional event sponsorship package can transcend now into a different offering using technology,” he says. Bringing together thousands of people passionate about the same cause or industry is a great way to get a shot of energy for a few days.

Meetings 351

Meetings Education Trade Shows Conference 351

SmartMeetings

SEPTEMBER 15, 2020

Virtual speakers add pizazz to online meetings , conferences, events and trade shows and it is not necessary to hire them for an hour-long keynote. Take an online trade show, for example. For example, Aardvark Video hired Baskow to provide them with models to show jewelry on Zoom. Hire a Virtual Speaker.

Trade Shows 93

Trade Shows Meetings Speakers Sponsorships 93

GEVME

JANUARY 13, 2021

The inclusion of technology in creating a good experience for people has given people a better experience, and it has helped companies serve people on a whole new level. Technology has made it possible to make every experience of the event as personalized as possible so that the end-users or the members have something to remember forever.

Technology 156

Technology Trade Shows Travel 2020 156

GEVME

JANUARY 13, 2021

The inclusion of technology in creating a good experience for people has given people a better experience, and it has helped companies serve people on a whole new level. Technology has made it possible to make every experience of the event as personalized as possible so that the end-users or the members have something to remember forever.

Technology 156

Technology Trade Shows Travel 2020 156

Attendease

OCTOBER 19, 2021

Technology has become more and more part of the event planning landscape, whether to manage registration, event agenda, abstract, AV team, food and beverage, and more… While event planners are eager to find a tech solution that can do all under one roof, the reality is much different.

Event Management 356

Event Management Management Food and Beverage Tech 356

Eventmobi

DECEMBER 14, 2023

Take a look at these reasons why event planners should offer lead capture at events and trade shows: Sponsor ROI Your sponsors invest in your event to gain exposure and connect with leads. Recommended Read: Looking for detailed advice on designing an event sponsorship package that will be competitive in today’s market?

Trade Shows 195

Trade Shows Sponsorships Events Management 195

GEVME

APRIL 25, 2018

or clients (trade shows, charity events, etc.). Here are the main reasons why corporations put so much effort into planning and executing corporate events, along with the types of events they usually correspond with: Raise brand/product awareness (trade shows, conferences, product launches). Trade show.

Corporate Events 224

Corporate Events Event Planning Trade Shows Social Media 224

GEVME

NOVEMBER 25, 2021

With the changing landscape of digital technology and the key developments in events management, virtual events are no doubt reshaping how future events are going to be held from hereon. Online Trade Shows and Exhibitions – The equivalent of traditional trade shows that can incorporate webinars, virtual demos and virtual booths etc.

Social Media 284

Social Media Trade Shows Event Ideas Entertainment 284

PCMA Convene

JULY 3, 2017

These are interesting times for trade shows. Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth.

Trade Shows 76

Trade Shows 2016 Education 2017 76

Core-apps

MAY 14, 2018

Sponsorships are critical to the success of association events, especially within healthcare. But according to The State of Event Sponsorship in 2018 , a majority of event planners are struggling to secure sponsors. Read the webinar recap below for 10 ideas to unlock sponsorship revenue through event technology.

Healthcare 80

Healthcare Sponsorships Event Apps Technology 80

Eventmobi

MAY 27, 2019

Great sponsorship opportunities. Questions on the poster can either be generated by your event team to ask larger industry related questions or can be used as an opportunity to generate sponsorship dollars and have partners sponsor a poster question. Part of their sponsorship revenue could cover the cost of the screens.

2019 151

2019 Trade Shows Sponsorships Event Apps 151

Event Marketer

MARCH 27, 2023

His course disciplines include sponsorships, brand management, event facility management, marketing strategy, business ethics, organizational development and, one of his most recent classes, “Experiential Learning for Business.” Companies could create more internships, that’s for sure, especially directly in the event marketing area.

Marketing 246

Marketing Sports Hospitality Tourism 246

SpotMe Blog

JULY 25, 2021

It takes some extra planning and the right event technology to do the same in the virtual space. Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. Trade shows.

Social Media 279

Social Media 2021 Trade Shows Events 279

PCMA Convene

APRIL 28, 2020

As for pricing sponsorships: This appears to be the Wild, Wild West right now. One of our clients recently pivoted their large trade show, very quickly, to a virtual meeting — in two weeks. in the best position to choose] what technology will be used for virtual event production?

Sponsorships 123

Sponsorships Contracts Trade Shows Meeting Planning 123

Event Industry News

OCTOBER 29, 2021

Team vFairs is super excited to announce that its entry in the Event Technology Awards 2021 got shortlisted. The vFairs technology was developed to solve challenges for event organizers such as space and time constraints, exorbitant venue costs and lack of data tracking. Engagement is at the heart of every vFairs event.

Event Technology 98

Event Technology Technology Trade Shows 2016 98

Eventmobi

JUNE 16, 2023

Some examples of the more popular types of non dues revenue streams include: Events Conferences Fundraising campaigns Sponsorships Partnerships Merchandise Online fundraising Grants Whether your association is large or small, you can start with this list if you’re looking for non dues revenue ideas to diversify your revenue streams.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Eventmobi

APRIL 14, 2020

In an in-person format, technology is often peripheral to the hustle and bustle of the on-site activities. What’s important: Video Tools: ••• Anything and everything from pre-recorded sessions and livestreams to video-on-demand with live Q&A – but the quality must be top-notch Sponsorship: ••• Critical for revenue generation.

Conference 201

Conference Social Media Sponsorships Trade Shows 201

Event Marketer

JULY 3, 2023

The 2022 Cannes sponsorship served as the first touchpoint of what would ultimately become a multichannel, b-to-b-to-c Find Your People campaign anchored by an experiential strategy that transformed the brand’s digital product into a living, breathing representation of the platform, and the people that power it.

2023 246

2023 Fashion Advertising Sponsorships 246

Smart Meetings

SEPTEMBER 23, 2021

The following tips will allow you to leverage technology to: Improve Covid safety. For starters, choose technology that handles virtual, hybrid and in-person events on the same platform. Design previews to feature your speakers and show attendees how to use the technology to full potential. Simplify hybrid events.

Speakers 246

Speakers Travel Technology Insurance 246

Eventmobi

MARCH 6, 2024

The answer is with the right technology. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event. What Is Event Management Software?

Event Management 195

Event Management 2024 Management Trade Shows 195

Event Marketer

MARCH 15, 2024

This year’s show takes place April 24-26 at the MGM Grand Las Vegas, and will bring together the entire experiential marketing ecosystem—b-to-b and b-to-c brand-side marketers, trade show organizers, executives from leading event agencies, meeting planners, event strategists, experience designers, technology mavens, and more.

2024 130

2024 Marketing Trade Shows Sponsorships 130

Social Tables

JANUARY 27, 2021

Cvent CONNECT August 1-4 | Caesars Forum | Las Vegas Cvent CONNECT is one of the world’s top event technology conferences that brings together meetings, events, and hospitality professionals. It provides inspiration for meeting and event programs and showcases the latest in event planning technology and strategy.

2021 193

2021 Event Planning Conference 2020 193

GEVME

JULY 31, 2021

More audience also means greater sponsorship interest in the future. For instance, if it is a virtual trade show, it will contain meeting and lead generation features. You can even provide your audience with the opportunity to pre-book a meeting or a networking session. Post-Event Analytics.

Event Management 296

Event Management Trade Shows Social Media Events 296

SmartMeetings

OCTOBER 23, 2019

As an event professional, you may understand the science of producing a trade show—ordering pipe and drape and carpet, selling booth space and scanning badges—but are you a master of the art of the trade show? Related : Las Vegas Ranked Top Trade-Show City. Related : Las Vegas Ranked Top Trade-Show City.

Trade Shows 53

Trade Shows B2B Travel Social Media 53

PCMA Convene

JUNE 30, 2016

You saw the same ads, the same commercials, the same show, all together,” said Jackie Fast, managing director of Slingshot Sponsorship, which is headquartered in London. If you’re not going to do that, and if sponsorship’s all about mutual benefit, what are the types of assets you can do that actually drive value back to a brand?”.

Sponsorships 58

Sponsorships Trade Shows 2015 Education 58