Velvet Chainsaw

OCTOBER 14, 2020

Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. In the February 2019 issue of Convene, I wrote about Why the Sustainability of the Trade-Show Business Model is in Question. Up Your Sponsorship Game. Sponsor Success.

Sponsorships 476

Sponsorships Trade Shows Social Media Advertising 476

EventMB

JUNE 29, 2017

Here are some of the best ideas for trade show sponsorship to make your exhibition stand out and to offer an attractive proposition for your sponsors. Securing sponsors for your trade show can mean more budget for the event itself as well as further marketing reach, but in order to do this you need to […].

Trade Shows 132

Trade Shows Sponsorships Marketing Events 132

Event Marketer

APRIL 16, 2025

And among the sessions, a few trends emerged: Collaboration & Transparency Partnerships are more important than ever, and todays successful collabs require communication, mutual respect, and clear expectations that foster trust and transparency.

2025 261

2025 Trade Shows Sustainability Negotiating 261

Event Marketer

MARCH 28, 2025

Content Just For You Whether youre a brand-side marketer, trade show exhibitor, agency leader, conference planner, experience designer or logistics specialist, EMS has content designed just for you. You can search by keywords and add sessions and experiences to your personalized agenda in the EMS app.

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2025 Trade Shows Sponsorships Marketing 237

Event Marketer

NOVEMBER 25, 2024

Ultimately, more than half of Tech World ’24 attendees engaged with the AI Journey Accelerator, which will now be a permanent feature of Lenovo’s trade show presence moving forward. On the sponsorship end, Tiffany & Co. Athlos also offered ranking points for the athletes’ global standings.

Sponsorships 298

Sponsorships Sports Trade Shows Tech 298

Event Marketer

AUGUST 18, 2024

Right outside of the pet supply trade show SuperZoo 2024, it was part of a provocative sponsorship campaign by Skout’s Honor Pet Supply Co., Right outside of the pet supply trade show SuperZoo 2024, it was part of a provocative sponsorship campaign by Skout’s Honor Pet Supply Co.,

Trade Shows 288

Trade Shows Retail Sponsorships 2024 288

Eventmobi

MAY 30, 2019

In this blog, we’ll be highlighting three major trends for trade show booth design in 2019. There’s an overall tendency to turn trade shows into big, sometimes outrageous, events that hit attendees with that ‘wow’ factor. Design your 2019 trade show booth experience according to your goals.

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Trade Shows 2019 Social Media 2018 170

Eventmobi

JULY 5, 2023

Ever need help generating event sponsorship ideas? So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. And if you’ve got quite a few sponsorships under your belt, you might find something new to consider! Create sponsorship levels Got your offerings ready?

Sponsorships 195

Sponsorships Social Media Trade Shows Food and Beverage 195

EventMB

MAY 22, 2022

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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Trade Shows 2022 2017 2018 172

Event Marketer

MAY 20, 2024

It wasn’t until Keri Ibbitson took what she thought was a step back early in her career did she discover everything that marketing is in the corporate world, and the impact of trade shows and events on a brand’s overall success. Event Marketer: What trade show industry trends have your attention? Cost is one, for sure.

Trade Shows 306

Trade Shows Healthcare Sustainability Sponsorships 306

Eventmobi

AUGUST 21, 2024

No matter what type of organization you work at, if you host events to further your goals, you probably know about corporate sponsorships. This type of help from businesses can provide crucial support in the following forms: Financial: The most widely-known type of sponsorship is a company donating money to fund an event.

Corporate Events 321

Corporate Events Sponsorships Social Media Financial 321

Smart Meetings

JANUARY 24, 2025

With a backdrop of rising costs, exhibitors are making choices that can negatively affect the show organizers revenue and the stability of the exhibitions and events industry. Trade shows remain a unique marketing channel, offering access to valuable data, relationship-building opportunities, and measurable ROI.

Trade Shows 130

Trade Shows Sponsorships Negotiating Marketing 130

Velvet Chainsaw

SEPTEMBER 23, 2021

Davis is the Director, Exhibits & Sponsorships for the Society for Human Resource Management (SHRM) and leads the sales, client experience, and operations for all SHRM events. She has over 20 years of experience in management, planning and execution of impactful meetings, events and tradeshows.

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Eventmobi

MAY 17, 2023

Learn about sponsorship levels, why they work, and how to create them for your event. Detailed sponsorship level examples included! Securing the right sponsors can make or break your event—and the right sponsorship levels can exponentially raise your chances of success! What Are Sponsorship Levels? Let’s dive in.

Sponsorships 195

Sponsorships 2023 Social Media Contracts 195

Smart Meetings

FEBRUARY 27, 2023

Do you need to find new monetary sources for conferences, conventions and trade shows? While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19.

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Conference Sponsorships Trade Shows Insurance 279

EventMB

JANUARY 4, 2017

When you want to stand out from the crowd as a brand you need a constant stream of sponsorship ideas that are creative, fun and ahead of the game. Using creative ideas will help you to create a perfect sponsorship proposal […]. The post 15 MORE Creative Sponsorship Ideas by Editorial Team appeared first on [link].

Sponsorships 168

Sponsorships Trade Shows Conference Events 168

Event Marketer

FEBRUARY 22, 2022

18-20 at the Las Vegas Convention Center, the 47 th annual show, put on by Informa Markets, drew nearly 37,000 attendees, including 1,100 exhibitors. World of Concrete relied on everyone in the event ecosystem to help build a more sustainable show this year. Use Biodegradable Signage.

Sustainability 345

Sustainability Sponsorships Trade Shows 2022 345

Event Marketer

SEPTEMBER 27, 2023

But the 100 spots on the IT List are reserved for those whose majority of time and attention, clients and work, is dedicated to face-to-face marketing.

2023 328

2023 Trade Shows Sponsorships Event Marketing 328

Event Marketer

DECEMBER 26, 2023

From the festivalization of trade shows to the explosion of consumer festivals to a renewed focus on strengthening corporate culture to wellness shifts to AI-powered activations, brands made an impact by leaning into the event trends that defined 2023. We’re showing how far it can go.

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2023 Trade Shows Sponsorships Sports 265

GEVME

JUNE 4, 2019

Why is event sponsorship crucial? Given an event sponsorship proposal and the propensity of consumers to associate sponsors with the event they promote, it is important for companies to select events that are appropriate for their brand, product, or corporate image. Creating a sponsorship proposal.

Sponsorships 136

Sponsorships Trade Shows Events Advertising 136

Endless Events

JUNE 10, 2020

And what are some virtual trade show ideas I can use? So far, we’ve given you some great tips on everything from sponsorships to virtual happy hours. But some of the questions we see people asking more often surround trade shows. But some of the questions we see people asking more often surround trade shows.

Trade Shows 99

Trade Shows Social Media Marketing Sponsorships 99

Velvet Chainsaw

AUGUST 2, 2016

Trade show organizers who have re-imagined their expo floors into a solutions-based destination rather than one of a hard-sell shopping place are winning at delivering attendee value. How has the value of CEUs evolved for your trade show or conference? The way we buy has evolved for both the B2B and B2C sectors.

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Trade Shows B2C Education Healthcare 150

Event Marketer

FEBRUARY 9, 2024

Here, we offer a preview of what we’ll explore at the show—tactics and trends that are helping event marketers to level-up their events, campaign strategies, revenue and careers this year. THE EXPERIENTIAL EXHIBIT Trade show strategies, exhibit portfolios, on-the-floor booth experiences—they’re all changing.

2024 264

2024 Marketing Trade Shows Sponsorships 264

Event Marketer

MAY 2, 2024

Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy. Carve time for ideation. Think long-term.”

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2024 Marketing Trade Shows Sponsorships 317

Event Marketer

DECEMBER 30, 2024

EM was fortunate enough to secure a press pass for the exclusive once in a lifetime opportunity, so we traveled to Augusta, GA, to explore a customer-centric sponsorship strategy around the tradition-rich mens golf tournament on the PGA Tour.

2024 130

2024 Trade Shows Retail Corporate Events 130

Eventmobi

JULY 26, 2022

Interactive Trade Show Floor Plan. The interactive trade show floor plan provided a quick and easy way for attendees to visually find sponsors and exhibitors on the trade show floor. We really liked the interactive trade show floor plan. ” — Rachel Lyon.

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Event Apps Trade Shows Speakers Conference 323

PCMA Convene

JULY 19, 2021

Planners and exhibitors connect during the PCMA’s Greater Philadelphia chapter’s “Trunk and Meet” Tailgate Trade Show, held in a parking lot in June. When sponsorship committee members agreed on the idea of waiting until spring to host an in-person, outdoor show, they thought they’d seen the last of any pandemic complications.

Trade Shows 105

Trade Shows Sponsorships Transportation Meetings 105

Core-apps

APRIL 11, 2017

Core-apps to supply mobile app and to preview Conference Notes as part of Fastest 50 Awards and Summit Bronze Sponsorship We’re pleased to support the 2017 Trade Show Executive Fastest 50 Awards and Summit with our mobile event app and powerful new feature Conference Notes. Why Conference Notes?

Trade Shows 90

Trade Shows Sponsorships Event Apps 2017 90

Velvet Chainsaw

FEBRUARY 21, 2019

While there are a number of disruptive forces that will impact the future of trade shows, the biggest risk has to do with how much buyers and sellers will trust the environments we create. Are your business practices around your trade show transparent to your exhibitors? And to your attendees?

Trade Shows 306

Trade Shows B2B 2019 Sustainability 306

Expo Pass

APRIL 13, 2023

It’s time to meet your new best friend—event sponsorship. When you do it right, event sponsorship benefits both parties. Like everything we do, event sponsorship should be personal and specific. Most importantly, what benefits will you offer in exchange for sponsorship? Jerry Maguire said it best; show them the money!

Sponsorships 147

Sponsorships Social Media Financial Trade Shows 147

Core-apps

SEPTEMBER 5, 2017

In the last two years, the SHOT Show increased their event app sponsorship revenue by 169%, and then achieved another impressive doubling after that! They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors.

Sponsorships 102

Sponsorships Event Apps Trade Shows Events 102

EventMB

JULY 31, 2019

Events, conferences, and trade shows are huge investments for businesses that can have a significant impact on business opportunities and revenue growth. However, with the expense of sponsorship, travel, setup, sales resources, and dynamic/engaging booths, it’s imperative that […]. This is a sponsored post by Jifflenow.

Marketing 196

Marketing Trade Shows Sponsorships Travel 196

Hubilo Blog

MAY 23, 2020

Most events hosted across the globe have only a finite revenue stream, sponsorship in most cases is the highest contributor to earnings that an event does. This posed a big question that every event organizer asks, which is, “ How do I structure sponsorship deals for virtual events? ” How to Evaluate Virtual Event Sponsorship?

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Sponsorships Social Media Events Speakers 111

CadmiumCD

DECEMBER 29, 2020

We put a page together that makes it easy to review all the pieces of your event puzzle for your 2021 conferences and trade shows. In 2020, conferences and trade shows that used eventScribe for their events got creative with making money and delivering ROI to sponsors. Make sure you have everything you need for success.

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Trade Shows Conference 2021 2020 104

Attendease

OCTOBER 1, 2024

Gross Revenue Gross revenue, also called total revenue, captures the revenue earned from the event, including ticket sales, sponsorships, merchandise, and other event revenue streams. Leads Generated For networking or sales events like trade shows , product launches, conferences, and fundraisers , getting new leads is vitally important.

Social Media 369

Social Media Financial Trade Shows Events 369

PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. It’s up to trade-show organizers to keep that spark alive.

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Trade Shows 2020 2021 Education 96

SmartMeetings

SEPTEMBER 15, 2020

Virtual speakers add pizazz to online meetings , conferences, events and trade shows and it is not necessary to hire them for an hour-long keynote. Take an online trade show, for example. For example, Aardvark Video hired Baskow to provide them with models to show jewelry on Zoom. Hire a Virtual Speaker.

Trade Shows 93

Trade Shows Meetings Speakers Sponsorships 93