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Louis, New Trends Report Shows Corporate Events on the Rise, and More BizBash rounds up the latest news related to meetings, tradeshows, and CVBs/DMOs. Louis, New Trends Report Shows Corporate Events on the Rise, and More BizBash rounds up the latest news related to meetings, tradeshows, and CVBs/DMOs.
The new document, titled Unpacking XLNC: The Future of Commerce for TradeShows and Conferences , reveals a significant shift in attendee priorities, with commerce emerging as the most valued part of the event. Read a full recap on our sister site, TradeShow News Network. Theres a new book aimed at corporate event profs.
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as well as hosting this year’s WorldPride, said that former sponsors including Comcast/Xfinity, Booz Allen Hamilton, Mastercard, Deloitte, Visa, and Amtrak are not participating in this year’s festivities, while other companies are providing sponsorship dollars but are acting as silent partners without recognition.
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Martha Stewart, Foot Locker, and More Here’s a look at some steal-worthy ideas we spotted in June 2025. Martha Stewart, Foot Locker, and More Here’s a look at some steal-worthy ideas we spotted in June 2025.
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This was the third year that the event was held at Flushing Meadows Corona Park, and Alex Joffe , head of partnerships for Governors Ball and senior sponsorship director at C3 Presents , said that “the venue has unlocked a whole new level of creative potential—it’s truly a living canvas.
Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival The annual music festival featured sponsorship firsts and lots of colorful experiences from brands like Kiehls, 7-Eleven, and Coca-Cola. Consider this monthly list your own insider pulse on the meeting and event industry.
North Americas largest show producer will bring thousands of events, travel, and sports industry leaders to Louisville, continuing a successful partnership between the city and the renowned event portfolio. Louisville has consistently proven to be an exceptional host city for our events.
Sponsored Why Audiences Tune Out & What Experiential Events Do Better Your audience isn’t bored, they’re underserved. Zippy NASCAR Activation Sponsored Your Venues AV Isnt On Your Team: Our Hot Take In-house AV is convenient—but convenience can cost you more than you think.
Sponsored Content June 9, 2025 Photo: Courtesy of Map Your Show Booth sales are a crucial aspect of tradeshow planning. They generate revenue, shape your show floor, and enhance relationships with exhibitors. Here are five mistakes to avoid. Here are five common booth sales mistakes and how to avoid them.
Zippy NASCAR Activation Event Design & Decor" class="section-feed-content-node__website-section-name"> Event Design & Decor See Inside HBOs Stunning The White Lotus Premiere Event HBO and UNBOXED GROUP transformed a Hollywood soundstage into a lush Thai resort for the HBO series highly anticipated season three premiere.
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Sponsored Why Audiences Tune Out & What Experiential Events Do Better Your audience isn’t bored, they’re underserved. Zippy NASCAR Activation Sponsored Your Venues AV Isnt On Your Team: Our Hot Take In-house AV is convenient—but convenience can cost you more than you think.
How to Keep Sponsors Happy—Without Sacrificing an Events Integrity Sponsorships can make or break an events budget, but satisfying sponsors without losing authenticity can be a delicate balancing act. a live python? Here, BizBash offers a peek over the fence at what other event profs have been reading this month.
Sponsored Why Audiences Tune Out & What Experiential Events Do Better Your audience isn’t bored, they’re underserved. Zippy NASCAR Activation Sponsored Your Venues AV Isnt On Your Team: Our Hot Take In-house AV is convenient—but convenience can cost you more than you think.
Latest in Sports Sports On the Right Track: See Inside e.l.f.s Zippy NASCAR Activation The beauty brand hosted its Power Grip Garage at the Coca-Cola 600 race event in support of driver Katherine Legge.
Sponsored Why Audiences Tune Out & What Experiential Events Do Better Your audience isn’t bored, they’re underserved. Zippy NASCAR Activation Sponsored Your Venues AV Isnt On Your Team: Our Hot Take In-house AV is convenient—but convenience can cost you more than you think.
According to the team, event professionals across industries, from tradeshows to product launches, are using the platform to expand reach, boost lead quality, and extend the ROI of physical builds. has partnered with AI chatbot provider 42Chat to enhance communication at its tradeshows and events.
Sponsorship deals across major women’s sports properties increased by 12% year over year during their 2024-25 seasons, growing at a rate almost 50% faster than major men’s pro leagues experienced last year, according to SponsorUnited’s Women in Sports Report. In fact, Deloitte projects women’s sports to generate $2.35
Zippy NASCAR Activation The beauty brand hosted its Power Grip Garage at the Coca-Cola 600 race event in support of driver Katherine Legge. Zippy NASCAR Activation The beauty brand hosted its Power Grip Garage at the Coca-Cola 600 race event in support of driver Katherine Legge.
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In the future, understanding the carbon impact of food choices could be as simple as counting calories—transforming consumer habits and event catering. Learn how HowGood is making that happen.
The best sponsorships feel organic rather than commercial. Jespersen likes to lean into “bathroom takeover” sponsorships. Our sponsors are meant to elevate the experience, not dominate it—and in turn, we elevate their impact with guests." Prioritize authenticity. It becomes part of the memory, not an interruption.”
Tradeshows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual tradeshow in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.
These tools let you recreate a tradeshow online, and they include applications like 6connex , vFairs , Accelevents , INXPO , BigMarker and ON24. as well as pre-recorded videos, images, PDFs and any other asset that you may want to show attendees during your event. Downloaded assets (videos, whitepapers, etc.)
Seek Sponsorship . Sponsorship opportunities and collaborations are important because they help in many ways and they come from those who share your beliefs and goals. Links to downloadable content such as eBooks, whitepapers, presentations. Pay attention to who’s watching? Make sure to include: .
You can offer exclusive elements throughout the year, like eBooks and whitepapers. Digitization unlocks new sponsorship opportunities. We’ve seen savvy organizers tie their sponsorship tiers to certain benefits built into the app itself. So, maybe your platinum sponsor receives two game challenges.
Sponsorships – Very important in the non-profit arena, sponsorships can help to fund projects and keep programs operating. It can be a very valuable tool for determining the success of an event such as a conference or tradeshow. New donors – Signing on committed donors means a cash flow you can count on regularly.
For example, a B2B tradeshow for the fintech industry might determine that enterprise decision-makers (c-suite, VPs, heads of departments) respond to messaging that conveys the events ability to deliver high-level strategic insights, networking with other executives, potential vendors for long-term partnerships, etc. Press and Media.
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