Event Marketer

MAY 3, 2021

Featuring a shipping container loaded with gameday gear as the centerpiece, the sponsorship activation not only helped kick off Corona’s partnership with the NBA team, but offered fans a personalized experience they couldn’t get sitting courtside. 22 through April 25.

Wireless 360

Wireless Sports Sponsorships Transportation 360

Event Marketer

FEBRUARY 13, 2023

So it’s no wonder that between the CFP, 15-plus years of activating sponsorship programs and a target customer that indexes high with the sport, the brand is on a mission to prove that “Allstate and college football are synonymous.” Allstate Party at the Playoff, held this year Jan. 7 at The Majestic in downtown L.A.,

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Sponsorships Sports Transportation 2023 246

Event Marketer

OCTOBER 22, 2024

Additional design features include Emerald City-inspired wallpaper and a bespoke entry portal that will transport consumers into a sophisticated living area, also styled after the Throne Room. One turn of the key, and a curated beverage bar magically appears. The giveaways are pretty magical, too.

Food and Beverage 299

Food and Beverage 2025 Hotels Social Media 299

Event Marketer

SEPTEMBER 27, 2021

Explore more Olympics Sponsorship Strategies: Inside Seven Top Activations From the Summer Olympics. This is like being there,” says Cosm president and ceo Jeb Terry of the transportive setting. Here’s a look at four Olympic campaigns that stood out. Celebrities and Sports Experiences Pop Out of NBC’s Mystery Boxes.

Airlines 289

Airlines 2020 Sponsorships Sports 289

Event Marketer

OCTOBER 16, 2023

The music festival scene is on the verge of achieving its magnum opus, and it goes a little something like this: At the end of Q2, Live Nation reported a 20-percent increase in tickets sold to its shows compared to last year, with 90 percent of its 2023 sponsorships committed. Not your average swag grab. Agency: Momentum Worldwide) 10.

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Sponsorships Apparel Entertainment Transportation 325

Event Marketer

MARCH 17, 2025

pizza capitals (New York City, Detroit and Chicago) are in for an extra treat, tooa custom box of Pepperoni Nuggets with Hidden Valley Ranch transported directly to their doorstep by the Pretzelria service. But grand prize winners who live in three U.S.

Sports 194

Sports Banking Tourism Transportation 194

Event Farm

MAY 5, 2021

Developing a transportation plan. Transportation services will look different with staggered pickups and drop-offs and buses not filled to capacity. You’ll need more buses, more loops, and, as a result, a bigger budget or a creative solution, like sponsored transportation. . Put technology to work here too. Mask monitoring.

2021 306

2021 Event Planning Insurance Transportation 306

Endless Events

OCTOBER 1, 2018

Event Transportation is the key to the success of your event. Event transportation often is overlooked, strategy and logistics go on behind the scenes but is a must to execute well when planning. To make transportation a success you need to be proactive in the planning. Free RFP Template for Event Transportation.

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Transportation Advertising Sponsorships Events 83

Event Marketer

JANUARY 20, 2023

10, at Lincoln Financial Field in South Philadelphia, provided USAA with a unique opportunity to dial up its sponsorship experience in conjunction with its 100th anniversary campaign. .” As the presenting sponsor of the Army-Navy football game since 2009, USAA never approaches each year’s game-day experiential activation the same way.

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Sponsorships Insurance 2009 2022 246

Attendease

NOVEMBER 18, 2021

This is also a good way to motivate purchase of add-on items, such as meals, transportation, accommodation, activities, parties, and more. That means you focus on selling the tickets for your event, and contact them later to up-sell other items, such as meals, transportation, accommodation, etc. Up-Selling.

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2022 Social Media Advertising Financial 366

Event Marketer

SEPTEMBER 12, 2022

It’s the kind of strategic thinking that led Hilton to golf sponsorship, and more specifically, money-can’t-buy fan experiences that appeal to its core audience. What better way for a brand to showcase its luxury hospitality services than to tap into a luxury sports market?

Hotels 245

Hotels Food and Beverage Sports Hospitality 245

Event Marketer

OCTOBER 16, 2023

View this post on Instagram A post shared by Denny’s (@dennysdiner) USAA, Morgan Stanley Enable Costume Try-ons When USAA combined its 100th anniversary campaign and 13-year Army-Navy game sponsorship, it crafted a 6,500-square-foot fan exhibit at the latest matchup to bring football history to life through personalization and technology.

Fashion 312

Fashion 2023 Sponsorships Technology 312

Velvet Chainsaw

FEBRUARY 27, 2023

Credit: iStock Event organizers are feeling the pinch as industry suppliers, venues and transportation companies rebound from the pandemic. exhibitors are funding these higher expenses by sending fewer staff, opting for smaller booth space and/or decreasing their sponsorship investment.

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2023 Food and Beverage 2022 Transportation 221

Event Farm

JUNE 9, 2021

They’re also a sponsorship opportunity. #7: 7: Travel and transportation – 111% increase. Masks, disinfectant wipes/spray, gloves, thermometers, plexiglass, and hand sanitizers are not a huge budget item, but they are a new expense.

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2021 Food and Beverage Entertainment Events 317

Event Marketer

MAY 2, 2024

If you do it consistently, you can transport your customers beyond the activation footprint and into infinite spaces.” SPONSORSHIPS ARE MORE VALUABLE THAN EVER Marketers at EMS agreed that events have become more valuable, post-pandemic—especially for sponsors. Carve time for ideation. Think long-term.”

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2024 Marketing Trade Shows Sponsorships 317

Event Marketer

FEBRUARY 20, 2023

Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. ANHEUSER-BUSCH Anheuser-Busch once again had an extensive Super Bowl presence, offering a slate of fan experiences from several A-B brands (check out the Michelob x Netflix experience below).

Sports 246

Sports Hospitality Social Media Sponsorships 246

Eventmobi

AUGUST 8, 2024

But in other areas where the transportation and the geographical distance is vast,” she asks, “then how do we do that?” Meanwhile, Region 3 is based around Toronto, Canada’s largest city, making it possible not only for regular chapter meetings, but frequent regional meetings. In some cases, they’re even walkable, per Hoff.

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Meetings Education Sponsorships Tech 310

Smart Meetings

DECEMBER 15, 2023

They are celebrating a few notable accomplishments this year, including sponsorships exceeding the budgeted goal, over 40% new exhibitors recruited and over a quarter of the total attendees being first-timers. What a fantastic way to close out the year—we’re already counting down the days until the next one.

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Trade Shows 2023 Education Negotiating 246

ePly

APRIL 9, 2024

Sponsorship success correlates directly to the overall scalability of your results, so investing enough in yours is crucial if you’re serious about planning a successful virtual or in-person event. However, innovative event sponsorship ideas that break the mold in fun, tasteful ways can be hard to come by.

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Sponsorships Social Media Events Advertising 62

Attendease

APRIL 14, 2023

By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. For example, let’s say you’re trying to secure sponsorships for your upcoming event and want to send targeted messages to a variety of companies. Let’s begin!

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Marketing Sponsorships Speakers Events 195

Event Marketer

JANUARY 18, 2022

Dome structures are not only eye-catching from a distance, they’re an easily transportable shelter to erect (or inflate) in a cold environment, as Under Armour did at a Notre Dame and Northwestern University college football matchup to promote and offer a hands-on testing ground of its UA ColdGear apparel. Go Under the Dome.

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Apparel Education 2017 Transportation 350

Attendease

SEPTEMBER 18, 2024

Decor and design firms Transportation and travel providers Photography/videography teams Etc. Best regards, [Your name and contact details] When it comes to re-engaging past sponsors, it’s important to express gratitude for their previous support and reiterate the benefits of sponsorship.

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Management Sponsorships Event Management Events 195

Event Marketer

FEBRUARY 6, 2023

As a self-proclaimed challenger brand, the automaker leveraged its sponsorship to amplify diverse voices and independent artists in film across a range of events and experiences while underscoring its “New World. And, right on brand, the agency transported its invited guests between the private property and Main St.

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Entertainment Automotive Sponsorships Banking 246

Smart Meetings

OCTOBER 27, 2023

Now, she serves as NVTC’s vice president of events and sponsorships. When you entered the room, you were transported to an event in the country.” After working at two startups, she joined Northern Virginia Technology Council (NVTC) as an event coordinator. Horan says, “I love what I do. We are a small but mighty team,” Horan says.

Sports 246

Sports Sponsorships Speakers Transportation 246

Prestige Events Magazine

JUNE 22, 2023

In addition, the bank will expand its Santander Cycles scheme to Silverstone, responding to the growing demand for alternative modes of transport. In trials taking place later this year with Santander Cycles partner Tier, the new e-bikes will be available to Silverstone employees promoting a greener mode of transport around the circuit.

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Sustainability 2007 Banking Transportation 130

Event Marketer

OCTOBER 24, 2023

18, the team transported its RB19 race vehicle (to be driven by Verstappen) to a private event at Oracle’s Austin-based headquarters—via helicopter. View this post on Instagram A post shared by Pininfarina of America (@pininfarina_usa) REDBULL/ORACLE The Oracle Red Bull Racing Team pulled a head-turning stunt in the leadup to the big race.

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Sports Apparel Automotive Retail 304

Guidebook

FEBRUARY 10, 2025

Will you need shuttle transportation to the venue? Sponsorship & Exhibitor Interests Are you attending on behalf of a sponsor or exhibitor? Would you like information on sponsorship opportunities? Do you require any accessibility accommodations? Will you need hotel recommendations or travel assistance?

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Sponsorships Social Media Events Transportation 60

Meeting Application

FEBRUARY 17, 2017

When you want to stand out from the crowd as a brand you need a constant stream of sponsorship ideas that are creative, fun and ahead of the game. Event planners need to step up their game from previous sponsorship success so here are 15 more creative sponsorship ideas to see you through. Stair or Escalator Clings.

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Sponsorships Social Media Trade Shows Event Apps 59

Event Marketer

JULY 29, 2024

Even the Old Street Tube station was renamed “Fold Street” for the campaign, in partnership with Transport for London. Additional installations, created by Jem Hughes, included a folded bench, lamp post and red telephone box, which came complete with a payphone and phone book (remember those?).

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Wireless Social Media Transportation Marketing 299

Attendease

DECEMBER 23, 2019

Consider offering sponsorship packages to cover the cost of the party so you can provide the fun without spending extra. More handy and reasonably priced transportation means that event management companies can also plan multi-venue events. Gamification. Use customized event apps to ‘gamify’ your event.

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2020 Event Apps Social Media Travel 243

Event Marketer

JULY 3, 2023

The 2022 Cannes sponsorship served as the first touchpoint of what would ultimately become a multichannel, b-to-b-to-c Find Your People campaign anchored by an experiential strategy that transformed the brand’s digital product into a living, breathing representation of the platform, and the people that power it.

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2023 Fashion Advertising Sponsorships 246

Eventmobi

NOVEMBER 2, 2023

Examples include advertising, management fees, registration, sponsorship, etc. Step 4: How to Secure Event Sponsors Securing the right sponsors can make or break your event — and the right sponsorship levels can exponentially raise your chances of success! Create a sponsorship deck. Identify your sources of revenue.

Conference 195

Conference Sponsorships Speakers Advertising 195

Event Marketer

MAY 7, 2024

When guests come to the event, they’re transported. So when we came up with this theme of metamorphosis, we really wanted to bring the brands that we work with into that world. Every activation and every moment kind of speaks to that overarching idea and that world.

Fashion 298

Fashion 2024 Transportation 2023 298

GEVME

JUNE 13, 2018

Research additional aspects like accommodation capabilities, parking, transportation options, catering, and more. Explore venue capabilities (lighting, audio-visual effects, capacity, and more). Compare pricing. Narrow down the list. Make your final selection, confirm the final details with a host, and sign a contract.

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Conference Planning Conference Speakers Advertising 200

Event Marketer

MARCH 23, 2022

The Schweppe’s Ginger Ale House, open to the public at the SXSW Outdoor Stages from March 17-19, provided a lush escape that transported attendees from the park at Austin’s Lady Bird Lake to a greenhouse-style environment meant to evoke the brand’s “refreshingly sophisticated” hero product. SCHWEPPE’S. Agency: Pink Sparrow.). VOLKSWAGEN.

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2022 Entertainment Tech 2001 340

Attendease

NOVEMBER 18, 2021

This is also a good way to motivate the purchase of add-on items, such as meals, transportation, accommodation, activities, parties, and more. That means you focus on selling the tickets for your event, and contact them later to up-sell other items, such as meals, transportation, accommodation, etc. Up-Selling.

2022 195

2022 Social Media Advertising Financial 195

Nuila Events LLC

JUNE 25, 2017

From the budget to the registration, from the venue booking to the catering, from the transportation to the conference material, and even up to the sponsors, there’s so much to get ready! This will give you time to make everything right… especially when you need to take care of sponsorship!

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Sponsorships Negotiating 2018 Social Media 45