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Roundup: 10 Things We Loved in Trade Shows in 2024

Event Marketer

One of our favorite perks of covering trade shows is exploring whats happening around the exhibit floor throughout the year, tracking next-level innovation in translating business objectives to immersive storytelling and, frankly, just getting our minds blown. That matchas a given. Have a story idea? Want us to cover your booth?

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Trade Show Industry Updates: News, Data, Trends

Event Marketer

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. As part of the Rubbish AI pilot program, convention center staff can quickly document what items are left in landfill containers and on the show floor.

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Q&A: 10 Minutes with Luiz Pustiglione of Caterpillar Inc.

Event Marketer

EM caught up with Pustiglione to talk about this brand-new build, and what’s trending in trade shows. Along with large equipment, you drive experience with different types of interactive technology. What are some trends you’re seeing in the trade show space? So, it means success. Can you talk about its role?

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Five Trending Topics Around Sustainable Exhibits and Trade Show Experiences

Event Marketer

Questions about sustainability in booth design often trigger two responses: We’ve been doing it for a while (aluminum structures, rentals, recycling carpet) and Clients don’t want to pay for it. The resulting recommendations on sustainable booth design are due later this year. At the GCSAA Conference and Trade Show in Phoenix (Jan.

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Six Trending Swag Ideas from PPAI 2025: Exploding Cakes, Traceable Wear

Event Marketer

The largest and longest-running promotional products trade show, its a great barometer of the industry as the tide shifts towards more personalization, transparency, and experiential gifting. Recycling and Upcycling Many suppliers featured options billed as sustainable. Hows that for next-level transparency. Is it reusable?

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UK Events Report 2024 published: UK events industry generates £61.653 billion annually, demonstrating post-pandemic resilience

Prestige Events Magazine

Key findings from the report include: Corporate events such as conferences, trade shows, exhibitions and product launches, generating £33.6 Additionally, the report points to the industry’s growing focus on sustainability and technological innovation.

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Cast Study: How Instacart Leveled Up Booth Engagement with Gamification

Event Marketer

At Groceryshop , a trade show for grocery and consumer packaged goods that took place Oct. Anna Huddleston Photo) Sustainability was also a key part of this project. 7-9 in Las Vegas, Instacart brought a fresh approach that invited attendees to “level up” their business and enhance customer experiences.