Attendease
DECEMBER 3, 2024
What does 2025 hold for the events industry? Thanks to rapid innovation and the global sharing of ideas entrenched in technology, event managers and planners have started experimenting with new methods and ideas in order to create the perfect blueprint for their events. At the same time, the core of what makes a successful event remains the same: events are about the experience, from start to finish (and beyond).
IMG
DECEMBER 5, 2024
As Innovate Marketing Group celebrates 10 years of creating memorable experiences, were taking a moment to reflect on the community events that have truly shaped our journey. Our mission has always been to bring people together, foster connection, and make a difference through purposeful event planning. Over the years, weve had the privilege of partnering with incredible organizations who share our commitment to community, impact, and inclusivity.
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EventMB
DECEMBER 5, 2024
Skift Take: The founders of New Hotel Guide say they're in the detective business, researching new luxury hotels before they even make it onto the map.
Conferences that Work
DECEMBER 16, 2024
If you are serious about improving your conferences, my meeting design workshop can be the game-changer your organization needs. Here’s what happens at my one-day workshop. In a world where passive listening no longer satisfies attendees, traditional lecture-based conferences are ineffective and outdated. Todays participants crave authentic engagement, meaningful connections, and interactive learning experiences.
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
PCMA Convene
DECEMBER 9, 2024
The recent death of a participant at an event due to a food allergy led a number of event organizers to comment about event planners taking attendees health concerns seriously. The recent death of a social media influencer at a brand event after suffering an allergic reaction is sparking conversation about duty of care in the event professional community.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Attendease
DECEMBER 3, 2024
Planning and executing a corporate events program is no simple task. From managing registration lists and building an event website, to scheduling sessions and marketing the event… the logistics never end. Many corporate event managers quickly become overwhelmed by having to jump between so many different tools and tedious manual processes. Does this sound familiar?
IMG
DECEMBER 13, 2024
At Innovate Marketing Group, giving back isnt just something we do; its woven into the fabric of who we are. While weve organized some remarkable events, what fills us with the most pride is using our expertise to benefit causes that make a difference. We believe that one of the best ways we can contribute is by leveraging our event-planning talents to support organizations that share our values and work tirelessly to improve our communities.
EventMB
DECEMBER 10, 2024
Skift Take: Technology is constantly evolving and CES, an influential tech event held in Las Vegas every January, will be doing the same.
Conferences that Work
DECEMBER 9, 2024
To evaluate an event, conveners focus on knowing key conference metrics. Our analytic minds seek numbers to quantify the experiences of event stakeholders. Metrics such as ticket sales, KPIs , social media mentions, booth visits, and net promoter scores create a picture of event outcomes, satisfaction levels, and areas for improvement. But is there value in not knowing at conferences?
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Event Marketer
DECEMBER 5, 2024
The Paris 2024 Olympic and Paralympic Games took the world by storm this summer. After the last Games in Tokyo had to go without spectators and were locked down due to pandemic restrictions, fans and brands returned with a renewed spirit of celebration and unity. Hundreds of event and experiential professionals were on the ground taking in the sights and sounds of the French capital, while making brand activations happen.
Event Industry News
DECEMBER 11, 2024
3 Unexpected Reasons to Include Your Online Audience In the post-lockdown world, corporations, event organisers, and sponsors are eager to bring staff and audiences back to in-person events. While remote working has become the norm, and some demographics are returning to the office, engaging people face-to-face remains crucial for building stronger relationships.
Prestige Events Magazine
DECEMBER 6, 2024
by Adam Quigley, Founder & CEO The Events Consultant As we move into 2025, the events industry is facing both challenges and opportunities. The latest data from Venue Directory offers an in-depth look at how the industry is evolving. Below is a comprehensive analysis of these trends, with a focus on the implications for event organisers and venues. 1.
Planning Pod
DECEMBER 19, 2024
In the world of events, client satisfaction really is the holy grail. And to ensure that youre not only meeting but exceeding expectations, it’s crucial to actively seek and incorporate client input. Understanding their specific needs, preferences, and goals is the only way you can expect to deliver tailored experiences that leave a lasting impression.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
DECEMBER 11, 2024
Skift Take: Prepping for on-stage interviews with CEOs can be challenging. The key to a truthful conversation, says Skift's own VP of Editorial Events Brian Quinn, is to be respectful while pushing the boundaries.
PCMA Convene
DECEMBER 6, 2024
Illustration by Julie Murphy Annual Events Industry Forecast Our usual approach to Convene ‘s Annual Industry Forecast is to cast a wide net, gathering a variety of data related to the business events industry, including travel, lodging, technology, and the workplace. This year, we took a different tack.Instead of those wide-ranging forecasts, Convene editors wrote succinct trends reports for each sector.
Event Marketer
DECEMBER 5, 2024
It’s impossible to enjoy Cheetos without getting a little, or a lot, of Cheetle on your fingers—you know, that signature orange dust. A Cheetle-covered hand can get messy, and that’s the premise behind Cheetos’ “Other Hand” campaign, which launched in the spring and highlights the challenge of keeping one hand free while eating the cheesy snack with the other.
Event Industry News
DECEMBER 6, 2024
RSVPify offers a powerful suite of integrated event management tools that showcase your event and brand. We are the worlds leading private event management platform. Privacy has been at our core since our platform’s inception; we do not own your guest data and will never sell your or your guest information.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Prestige Events Magazine
DECEMBER 16, 2024
The Honourable Artillery Company (HAC) has joined Venue Directorys Instant Booking platform, offering event planners the ability to reserve rooms for up to 30 people with just a single click. The new platform is designed to simplify the process of booking smaller spaces, while also giving users real-time control over their reservations. Planners can instantly confirm bookings, with full visibility of all available room options and configurations.
Guidebook
DECEMBER 19, 2024
In todays fast-paced, tech-savvy world, simplicity is the cornerstone of successful event planning. For busy organizers, i ntegrating registration with your app – via an Event Marketing Website – is an effective way to streamline the planning process. By simplifying registration, you encourage attendees to engage with your event app early on, ensuring theyre informed and excited from the start.
EventMB
DECEMBER 2, 2024
Skift Take: The transformative impact of color took center stage at a recent event, where design and cuisine merged to create a multisensory experience.
The MICE
DECEMBER 20, 2024
Rotterdam has established itself as a premier destination for sustainable events, earning international recognition from Arcadis. The city’s innovative approaches to climate resilience and practical, forward-thinking solutions make it a top choice for events that aim to create lasting impact. Practical approach to sustainability and resilience I was in Rotterdam to attend Urban Future 2024 and spoke to Chantal Zeegers, Vice Mayor responsible for climate, construction, and housing.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Event Marketer
DECEMBER 2, 2024
CBS’s Comfy Blue Sofa Tour has been on the road this fall promoting a slate of programming, but the network’s hit action-drama, “Tracker,” warranted standalone events of its own. To hype season two of the series, CBS invited a group of influencers, as well as press and a few lucky fans, to “live like Colter Shaw” at overnight events hosted in Joshua Tree, CA (Oct. 2-3), and New York’s Catskill Mountains (Oct. 20-21).
Event Industry News
DECEMBER 4, 2024
In this feature we showcase suppliers who are environmentally responsible and leading the way, check them out and be sure to contact them to help take your future events to the next level.
Prestige Events Magazine
DECEMBER 12, 2024
Allianz Stadium will continue its now five-year tradition of hosting local and charity groups at the stadium for its annual Christmas lunch on 13 th December. The event, which will see around 300 guests enjoy the very best Christmas hospitality, many of them on their first visit to the stadium, represents just one of a series of initiatives the venue hosts to support local communities and bring them together around the iconic stadium.
Guidebook
DECEMBER 11, 2024
In a recent episode of Guidebook Meets , we had the pleasure of hosting Dr. Marina McCormick, President of the Texas Association of Parents and Educators of the Deaf (TAPED). The conversation shed light on how event technology, particularly mobile apps, is advancing inclusivity and breaking barriers for individuals with disabilities. With accessibility at the forefront, this discussion showcased the transformative role apps can play in creating equitable experiences for all.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
EventMB
DECEMBER 16, 2024
Skift Take: This approval is pivotal for the city as it prepares to close the Austin Convention Center for four years while it is completely redeveloped.
eventplanner
DECEMBER 14, 2024
Fortnite has once again redefined the limits of virtual events, setting a new benchmark with its 'Remix: The Finale' virtual concert. Held on November 30, 2024, this groundbreaking event attracted 14.
Event Marketer
DECEMBER 10, 2024
Tire-burning demos, decked-out vehicles of all kinds and, yes, an electric Ferrari were all part of the action at the 2024 SEMA Show that took place at the Las Vegas Convention Center Nov. 58, featuring more than 2,400 exhibitors, including 580 first-time participants, and bringing on whats next for automotive innovation and customization. Its not just about showcasing products; its about igniting a movement of creativity and progress that will redefine how we think about vehicles and their pote
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