EventMB
FEBRUARY 20, 2025
Skift Take: Wordly CEO Lakshman Rathnam highlights the growing demand for live translation in meetings and events, emphasizing how AI and automation are transforming efficiency, scalability, and accessibility to better serve diverse global audiences and attendees.
IMG
FEBRUARY 3, 2025
The future of experiential marketing is here! In 2025, brands will redefine audience engagement with AI-driven personalization, authentic storytelling, and community-first experiences. In-person events are back in high demand, offering meaningful human connections. Meanwhile, immersive technologies like AR/VR and AI influencers will create unforgettable, scalable interactions.
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Conferences that Work
FEBRUARY 10, 2025
Event planners often overlook the importance of attendee conversations. Why does this happen? For a clue, read this AT&T advertisement promoting telephones in the 1900’s! A 1909 AT&T advertisement that promotes the telephone as broadcast & messaging technology. The_Implement_Of_The_Nation Here’s Kevin Kelly’s analysis of what AT&T totally missed about how telephones could be used. “Advertisements at the beginning of the last century tried to sell hesitant
Prestige Events Magazine
FEBRUARY 17, 2025
Giles Perry is a driving force behind the Ideal Home Show , who has been leading the show for over 15 years, expanding its reach to include Spring and Christmas editions, as well as the Eat & Drink Festival, and The Cake & Bake Show. The Ideal Home Show, in partnership with La Redoute, which has been a cornerstone of British culture since 1908, is set to return to Olympia London from 21 st March to 6 th April 2025.
Speaker: Alexa Acosta, B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Event Marketer
FEBRUARY 12, 2025
This year marked New Orleans 11 th time hosting the Super Bowltying with Miami for the most NFL Championship gamesand, as expected, the Big Easy certainly showed it knows how to party. What else would we expect from the home of Mardi Gras? Local food, music, architecture and traditions shined through the events and experiences presented around the city ahead of Super Bowl LIX on Feb. 9, which saw the Philadelphia Eagles deny the Kansas City Chiefs a three-peat with a dominant win.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
FEBRUARY 4, 2025
Skift Take: There are many considerations when it comes to seating charts, especially regarding C-level executives and VIPs.
Guidebook
FEBRUARY 12, 2025
Your event registration page is the most critical step in converting website visitors into confirmed attendees. Since this page is designed for conversion, the user experience matters significantly. A poorly structured registration page can lead to confusion, drop-offs, and missed opportunities. On the other hand, a well-optimized page guides users through the process, ultimately increasing registration rates and building anticipation for the event.
Conferences that Work
FEBRUARY 17, 2025
The corporate-owned platforms we rely on for professional and personal communities are increasingly failing to meet our needs. Major social media networks have become saturated with advertisements, data mining, and algorithmic controls that hinder authentic engagement. This shift poses significant threats to the integrity and autonomy of our online interactions.
Prestige Events Magazine
FEBRUARY 19, 2025
Butlins has announced the appointment of Ervina Kiezaite as the new National Sales Manager for Conferences & Events. With over 12 years of experience in sales, events, and marketing, Ervina is set to lead the continued growth of Butlins Conference & Events across its three resorts in Bognor Regis, Skegness, and Minehead. Ervina joins Butlins from Clermont Hotel Group, where she successfully worked in Sales and Marketing for more than four years.Her wealth of expertise in delivering high-
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In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.
Event Marketer
FEBRUARY 10, 2025
In the age of influencers, companies are leaning into influence , showcasing their leaders, their people, and becoming more public-facing, all to help their target audiences (internal and external) feel more connected to the brand. Indeed, its the company rock star era, with luminaries like Richard Branson having helped pave the way. People want to consume from companies that are treating their people well and any public-facing showing of that is great, not just for the employees themselves to i
Event Industry News
FEBRUARY 14, 2025
The renowned promoter behind the Isle of Wight Festival, John Giddings, was named Festival Promoter of the Year last night at the esteemed FestForums awards in Santa Barbara. The award comes shortly after the Isle of Wight Festival was named Best Large Festival at the UK Music Festival Awards in December last year.
EventMB
FEBRUARY 6, 2025
Skift Take: After eight years as president and CEO of Visit Baltimore, Al Hutchinson has decided not to renew his contract when it expires on June 30, the DMO said Thursday.
EventSource
FEBRUARY 4, 2025
Love has a way of bringing two souls together in the most beautiful harmony, and Angel and Michaels wedding was a perfect reflection of that enchantment. From the very first glance to the moment, they said I do, every detail of their wedding told a story of dreams fulfilled, promises made, and a future as bright as the sun that blessed their perfect day.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
PCMA Convene
FEBRUARY 14, 2025
Attendees volunteered in the Sustainability Hub at Greenbuild in Philadelphia, PA. If we could build an economy that would use things rather than use them up, we could build a future, said one of the foremost world leaders on building a circular economy, Ellen MacArthur an accomplished English sailor who learned those principles firsthand while navigating the worlds oceans.
Prestige Events Magazine
FEBRUARY 4, 2025
The Barbican, in partnership with caterer Searcys is offering event planners the opportunity to escape the hustle of the City this summer and immerse their guests in the lush surroundings of its tropical Conservatory. Nestled in the heart of London and home to over 1,500 species of exotic plants, this unique venue provides an inspiring backdrop for corporate and association events.
Event Marketer
FEBRUARY 10, 2025
Event Marketer, the leading information resource on face-to-face marketing, announced today it would be extending its media partnership with the industrys leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. The year-long collaboration will provide experiential marketers with important tools and resources designed to help them track and measure the success of their events.
Event Industry News
FEBRUARY 10, 2025
beam, the UK trade association for the business events, accommodation, and meetings industry, has officially appointed its 2025 Chair and Vice Chair following a successful year of growth and transformation.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
FEBRUARY 17, 2025
Skift Take: Liz Irving's journey to CEO of Clarion Events North America proves that sometimes the best career moves start with saying "yes" to the jobs nobody else wants. In a candid interview, Irving dishes on leadership, vulnerability as a superpower, and why you should never wait for permission to speak.
EventSource
FEBRUARY 18, 2025
As their magical day unfolded, Kelsey and Darcy shimmered with pure love and bliss, filling the air with a sense of joy that touched the hearts of those who came to witness their wedding celebration at The Royal Conservatory. Thanks to Leann Weston Photography behind the lens, every moment of their day was beautifully preserved, turning them into lasting memories.
Caterease
FEBRUARY 20, 2025
Introduction The catering industry has long been associated with polished presentations, pristine plating, and formal dining experiences. However, a new trend has emerged in recent yearsrustic, unpolished catering styles that embrace imperfection while celebrating authenticity. Rustic catering isn’t about carelessness but intentionally creating an organic, handcrafted aesthetic that feels warm, inviting, and memorable.
Prestige Events Magazine
FEBRUARY 17, 2025
Woodhead installed as commercial director at XSEM A Yorkshire-headquartered brand engagement agency has strengthened its leadership team with the recruitment of a new commercial director. Rob Woodhead has joined Leeds-based XSEM with the aim of growing its already widening client base. The former managing director of Simply Better, a Bingley-based events and marketing agency which ceased trading in 2024, has paid tribute to XSEM for successfully riding out a period that devastated the events ind
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Marketer
FEBRUARY 6, 2025
Daiya, a dairy-free cheese foods brand, has put its own spin on FOMO (fear of missing out), introducing consumers to FOMOO (fear of missing out on dairy). And no one missed out more than those who didnt get into Crustbuster, Daiyas retro-inspired pizza rental store at SoHos Upside Pizza on Jan. 24. More than 500 New Yorkers got to sample the brands dairy-free pizzas in a fully themed, VHS-filled pop-up that evoked the same vibes from Friday pizza night of the 90s.
Guidebook
FEBRUARY 10, 2025
Event registration survey questions are essential for collecting key attendee information that shapes the event experience. Whether included in the registration form or sent separately as a pre-event survey, these questions help personalize interactions, streamline logistics and ensure every attendee feels valued. In this quick guide, we’ll: break down the different types of event registration survey questions. share best practices for writing them. offer tips to maximize response rates wi
EventMB
FEBRUARY 9, 2025
Skift Take: Saving money on food and beverage is easier than you think. Just replace A with B.
EventSource
FEBRUARY 20, 2025
If youre looking for wedding inspo, this ones got it all. Youwen and Qiushis wedding at Hotel X Toronto was such an amazing day! Fleur Weddings really nailed it with the planning and design, making everything come together effortlessly, and LaMemoir Wedding Photography did an incredible job capturing every moment. The day kicked off with Youwen and Qiushi getting ready for their most-awaited celebration.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Smart Meetings
FEBRUARY 19, 2025
Wherever you go, these new and renovated hotels offer the sense of place youre looking for. Three unique destinations, each with their own charm. Three new and renovated hotels, ideal for small to mid-size meetings and committed to bringing that destination to life. From The Biggest Little City to the Atlantic Ocean, and a historic gem in-between, your next meeting destination awaits.
Prestige Events Magazine
FEBRUARY 4, 2025
The Honourable Artillery Company (HAC) has appointed Andrew Saupe as Executive Chef. Saupe, who joined the HACs in-house catering partner Searcys in May 2023, brings over two decades of culinary expertise to the role. A former Warrant Officer Class One with 24 years of regular army service in the Royal Logistics Corps, Saupe has already made an impact on the HACs catering offer with the development of new innovative and seasonal menus.
Event Marketer
FEBRUARY 10, 2025
FIVE THINGS TO KNOW THIS WEEK This weeks hot takes on hot topics in experiential cover Nutty Cruisers, slope-side skincare and Matcha Moments. THIS TOUR VEHICLE IS DRIVING BLUE DIAMOND NUTS Youve seen Oscar Mayers Wienermobile , the OG experiential tour vehicle. And youve likely spotted Planters NUTmobile , too, which happened to be spinning around New Orleans over the weekend for Super Bowl LIX.
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