Event Marketer

MARCH 29, 2023

We specialize in business meetings, live + virtual + hybrid events, field marketing, brand immersion, trade shows, exhibits, advertising, branding, packaging, digital, B2B, B2C, video production, print production, event technology, scene fabrication, you-name-it-we-probably-do-it, and much more.

2023 130

2023 B2C Insurance Trade Shows 130

Smart Meetings

OCTOBER 13, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry.

Tourism 223

Tourism 2022 Travel Fashion 223

PCMA Convene

APRIL 7, 2021

But, as Riddell explores in a recent white paper for event marketers, “The Big Rethink: How to recalibrate your event and trade show strategies in this new era” — and the results of the latest Convene COVID-19 Recovery Dashboard results also reveal — hybrid has many layers.

2021 103

2021 Trade Shows Events Event Marketing 103

Stova

JANUARY 9, 2025

The success of a trade show isnt just about attendee satisfaction; its also about creating an environment where exhibitors can thrive. Imagine youre hosting a tech-focused trade show. Any questions. Traditionally, this depends on your ability to attract qualified buyers and get them to engage with your exhibitors.

Trade Shows 52

Trade Shows Event Apps Tech Education 52

Smart Meetings

OCTOBER 14, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Additionally, MPI Foundation raised $400,000 through Caesars Entertainment-sponsored Rendezvous and a silent auction. SmartMeetings (@SmartMeetings) October 13, 2022. JT Long (@SmartMtgsJT) October 12, 2022.

2022 130

2022 Sustainability Trade Shows 2025 130

Eventory

JULY 12, 2018

A thank you email after successful event followed by thorough analysis wrapped up in a detailed post-event report will be the perfect closing of a trade show. It will also help you convince partners that your trade show or a conference was a perfect addition to their marketing strategy that brought tangible results.

Trade Shows 113

Trade Shows Social Media Advertising Events 113

Social Tables

OCTOBER 6, 2018

As Janet Sperstad’s white-paper Purposeful Meetings: How to Plan With Deeper Meaning, Innovation, & Insight shows, the concept of “purposeful meetings” became the theme of IMEX America 2017. So they’re boldly blending the two when they travel to exhibitions and trade shows.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

Social Tables

OCTOBER 6, 2018

Brought to light by Janet Sperstad’s white-paper Purposeful Meetings: How to Plan With Deeper Meaning, Innovation, & Insight lays out, this concept of “purposeful meetings” ultimately became the theme of IMEX America 2017 and continues to be the focus of the meetings industry.

Meetings 158

Meetings 2016 Trade Shows Social Media 158

Fork in the Road

FEBRUARY 6, 2013

There is another side to opening up the Pandora’s box of digital and pouring the contents out onto the trade show and conference room floors. by Squarebid The trade show industry is constantly changing and the idea of. Phase-one hybrids. When we can harness the universe. Comments You got a great insight, Michelle.

Trade Shows 71

Trade Shows Conference Transportation Events 71

Smart Meetings

OCTOBER 13, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry.

Tourism 130

Tourism 2022 Fashion Travel 130

MeetingsNet

FEBRUARY 13, 2019

Whether she is a Meeting Planner or an Event Manager of a Fortune 1000 enterprise, she is always tasked with managing a large volume of meetings at events and trade shows. Download the White Paper today! Sponsored by: Lucy has a tough job. What’s more? But how does she do this? Printer-friendly version.

Meetings 49

Meetings Trade Shows B2B Management 49

Bizzabo

SEPTEMBER 10, 2020

Companies also can repurpose the content from these events to bolster other parts of their marketing strategy, whether it’s for social media or the creation of white papers, blogs or infographics. Virtual Trade Shows and Expos. Source: SMWOne.com. Examples: On Sept.

Trade Shows 72

Trade Shows Speakers Conference Financial 72

Planning Pod

APRIL 29, 2020

These tools let you recreate a trade show online, and they include applications like 6connex , vFairs , Accelevents , INXPO , BigMarker and ON24. as well as pre-recorded videos, images, PDFs and any other asset that you may want to show attendees during your event. Downloaded assets (videos, white papers, etc.)

Event Ideas 180

Event Ideas Food and Beverage Social Media Technology 180

Fork in the Road

FEBRUARY 6, 2013

There is another side to opening up the Pandora’s box of digital and pouring the contents out onto the trade show and conference room floors. by Squarebid The trade show industry is constantly changing and the idea of. Phase-one hybrids. When we can harness the universe. Comments You got a great insight, Michelle.

Trade Shows 40

Trade Shows Conference Transportation Events 40

Fork in the Road

FEBRUARY 6, 2013

There is another side to opening up the Pandora’s box of digital and pouring the contents out onto the trade show and conference room floors. by Squarebid The trade show industry is constantly changing and the idea of. Phase-one hybrids. When we can harness the universe. Comments You got a great insight, Michelle.

Trade Shows 40

Trade Shows Conference Transportation Events 40

Capterra Event Management

JULY 19, 2016

Publishing 6-8 editions a year, Event Marketer focuses on the marketing aspect of event management, and encompasses corporate events and trade shows. It’s designed to inform and entertain meetings professionals monthly (plus its Annual SourceBook & Pinnacle Registry), while its website includes research and white papers.

Trade Shows 40

Trade Shows Consulting 2007 Social Media 40

PCMA Convene

JANUARY 26, 2018

People are nervous about it, but when you’re looking at the success across the board, that’s proving not to be the case, as DEI showed in our The Power of Digital Events white paper released last year. Does it change how they approach pushing it out?

2017 70

2017 2016 2008 Technology 70

PCMA Convene

FEBRUARY 28, 2017

As people have grown accustomed to these personalized suggestions at home, Chris Cavanaugh, chief marketing officer at Freeman, believes they will come to expect similar intuitive, one-size-fits-you-only suggestions from conferences and trade shows they attend. For example, Cavanaugh points to medical trade shows.

Meetings 40

Meetings 2016 Trade Shows Technology 40

Ins'Tent

MAY 5, 2022

Links to downloadable content such as eBooks, white papers, presentations. An email highlighting the major talking points of different sessions and attendee feedback is the best way to connect with your audience after conducting an event. Make sure to include: . Incentives to encourage attendees to attend future events .

Sponsorships 52

Sponsorships Social Media Events Tech 52

Stova

OCTOBER 26, 2023

Pro Tips For big annual trade shows and conferences, facilitate pre-event networking online. Download our latest white paper with Skift Meetings, “ The Planners Guide to Proving ROI at In-Person Events.” This format reduces travel costs and environmental impact.

2024 52

2024 Social Media Event Apps 2030 52

Socio Events

JULY 11, 2022

You can offer exclusive elements throughout the year, like eBooks and white papers. Speaking of showing value, it can be tricky to quantify the number of people who see a banner hanging in an exhibition hall, but just think about how much data you can unlock by connecting technology to your in-person event.

Sponsorships 52

Sponsorships Event Apps Trade Shows Speakers 52

ePly

FEBRUARY 13, 2024

It can be a very valuable tool for determining the success of an event such as a conference or trade show. For instance, a person visits your website and downloads a digital asset like a report or white paper you offer. These can be analyzed later and used to create a much more accurate ROI.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

Stova

FEBRUARY 14, 2025

For example, a B2B trade show for the fintech industry might determine that enterprise decision-makers (c-suite, VPs, heads of departments) respond to messaging that conveys the events ability to deliver high-level strategic insights, networking with other executives, potential vendors for long-term partnerships, etc. Press and Media.

Social Media 52

Social Media Speakers Trade Shows Marketing 52

Certain

JUNE 19, 2017

But often, you may not always have so much control over the flow of contact data generated at an event, so here we’ll focus on one of the more common types of events – an industry trade show, where your company is an event sponsor or an exhibitor. An offer of a free white paper, which can be prepared prior to the event.

Trade Shows 25

Trade Shows Education Marketing Events 25

PCMA Convene

NOVEMBER 30, 2016

The first was a 7,500-attendee trade show that the client — a large tractor manufacturer — was scheduled to hold for its dealers in a centrally located city in the United States in November 2001. I put together a white paper on it for them to say, ‘Listen, guys, you are not a target, all right?

Risk Management 40

Risk Management Trade Shows Site Selections 2001 40

PCMA Convene

NOVEMBER 30, 2016

The first was a 7,500-attendee trade show that the client — a large tractor manufacturer — was scheduled to hold for its dealers in a centrally located city in the United States in November 2001. I put together a white paper on it for them to say, ‘Listen, guys, you are not a target, all right?

Risk Management 40

Risk Management Trade Shows Site Selections 2001 40

Planning Pod

AUGUST 24, 2019

Examples of this type of event or experiential marketing can include anything from handing out samples on the street to a booth at trade show to a built-in display or exhibit at a shopping center to a stand-alone event that immerses customers in a product or service. Creating contests and offering giveaways to attract signups.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Eventtia

JULY 24, 2023

From product launches and trade shows to customer appreciation events and industry conferences, events serve as powerful touchpoints to connect with customers and prospects alike. Download our white paper if you want to read more about Eventtia’s event management API services and its real-life implementation.

Event Tech 62

Event Tech Tech Retail Event Management 62

Stova

MARCH 16, 2023

As for digital events, virtual event booths are analogous to the stands you see at in-person events like trade shows and festivals, and they make it easier for sponsors, organizers, and attendees to connect. Check out what technology ABC Conference attendees love most in our latest white paper!").

2023 40

2023 Event Apps Social Media Technology 40

Stova

MARCH 17, 2023

We feel it is useful to let you know about the big shifts happening online and offline, so you can market your corporate events, brand activations, client conventions, trade shows, and team-building activities better and more efficiently. What is Event Marketing? Therefore, it deserves to be marketed in its own unique way.

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Velvet Chainsaw

MARCH 2, 2018

In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa. If you have a conference with an expo that is in decline, consider shifting from an expo/trade show/marketplace to a solutions center, aimed at solving business problems that are pain points for your attendees.

B2B 244

B2B Food and Beverage Trade Shows Education 244

Planning Pod

AUGUST 24, 2019

Examples of this type of event or experiential marketing can include anything from handing out samples on the street to a booth at trade show to a built-in display or exhibit at a shopping center to a stand-alone event that immerses customers in a product or service. Creating contests and offering giveaways to attract signups.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Certain

OCTOBER 20, 2016

TSNN, or Trade Show News Network, is an excellent source for industry news, insider tips, and a blog. If you are a trade show kind of marketer, this is a reliable source. They provide white papers, sharing CEMA member’s marketing insights, press releases, and events. Event Marketing Strategies.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Endless Events

OCTOBER 19, 2018

Start with the blog, then look deeper into topics with their collection of white papers, infographics, and eBooks. On their blog, you’ll find great insights into digital marketing and experiential marketing for corporate events, as well as trade show presentation. Trade shows, exhibitions, and brand activation.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

PCMA Convene

FEBRUARY 1, 2018

In-booth education, white papers, and solution-based demos will be valued greater than a chance to win Alexa. If you have a conference with an expo that is in decline, consider shifting from an expo/trade show/marketplace to a solutions center. This means that helping is valued over selling.

B2B 56

B2B Food and Beverage Trade Shows Retail 56

PCMA Convene

JANUARY 2, 2018

Many of these new businesses are eschewing traditional association conferences and trade shows to promote their offerings at events known for their early adopter audiences, including a digital health care track at [the Consumer Electronics Show] and SXSW.” . They’re looking for more intimacy. Speak with a more authentic voice.

Medical Meetings 72

Medical Meetings Trade Shows Healthcare Conference 72