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A Welcoming Booth Vibe Helps Kohler Celebrate 150 Years and Earn Top Honors at KBIS

Event Marketer

TRADE SHOW TRENDS: Tech Trends from CES 2023: Metaverse Showrooms, Robots and Simulators CES 2023 Recap: 18 Brand Experiences from Across the Show Floor For family-owned Kohler, which owns a five-diamond resort, Destination Kohler, in its hometown of Kohler, Wisconsin, hospitality is a differentiator. smart toilet.

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12 Takeaways from the Spring and Summer Virtual Editions of the Experiential Marketing Summit

Event Marketer

And so the delivery method was just as important to show that we were actually staying ahead of the game.”. THE NEW TRADE SHOW BUILD. The pivot to virtual trade shows last year challenged brands to create online showroom floors that presented their products as realistically as possible.

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Meeting in a Pandemic, Part Two: Back to Face-to-Face

PCMA Convene

A year after converting their annual business conference to an online event, the Professional Dairy Producers of Wisconsin (PDPW) returned to an in-person event in March, 2021. Held March 17-18 at Kalahari Resorts and Conventions, in Wisconsin Dells, Wisconsin, the PDPW Business Conference drew approximately 900 in-person participants.

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Kalahari Resorts Amps Up Meetings Offerings

Connect Your Meetings

Kalahari’s first property, Wisconsin Dells, opened in 2000. Due to the easy load-in design, trade shows have brought in massive equipment such as tractor trailers and helicopters. “This is the third-generation Kalahari,” says Michael Levine, director of sales. “I When combined with the existing 25,000-sq.-.ft.

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Tarsus’ Operations Manager Tricia Barglof Thinks Big

Connect Your Meetings

An Eddie Bauer co-worker helped Barglof net a job interview with Tarsus Group , an international business-to-business media group known for its conferences, exhibitions, massive trade shows and publishing. Barglof’s job relocated her to Wisconsin, where she lives in Milwaukee and works in the western suburb of Brookfield.

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How to Knock Your Name Badge out of the Park!

Cvent: Event Marketing

I exhibit at trade shows and also see and hear the issues my customers deal with. I’m just sayin ’… The badge worn at a trade show represents not only the planner, but also the attendee, the sponsor, and the exhibitor. Ribbons are part of their billboard and signage, showing who the attendee is.

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Refining the Standards

PCMA Convene

Part of the challenge is that meeting professionals work in very diverse contexts — everything from trade shows to incentives — and are distributed throughout almost every industry. Before 2015, meeting planners had appeared in the same sub-sector as lodging managers, restaurateurs, and dishwashers. It’s still muddied,” Sperstad said.

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