Remove 2021 Remove Marketing Remove Trade Shows
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Three New Resources to Make Your Trade Show Program Greener

Event Marketer

As companies get serious about reaching the 2050 Net Zero goals, trade show industry partners and organizations are also leveling up their practices and coming up with guidelines that help reduce the environmental impact and increase climate-related transparency, mandated by the recent rules from the Securities and Exchange Commission.

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MPI NCC ACE: Less Trade Show; More Idea Exchanges

Smart Meetings

The group pledged to “revolutionize conferences” by “saying goodbye to traditional trade show booths and hello to interactive networking experiences and relevant education.” Now is the time to hold leaders accountable for sticking with commitments made in 2021,” he said. Share it widely and refer to it often. Make a commitment!

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Winners Announced: The 2021 Ex Awards and EDTAs

Event Marketer

The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. 2021 EX AWARDS. Agency: Infinity Marketing Team.

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Q&A: Panasonic’s VP of Marketing on Pandemic-era Pivots for B-to-B Marketers

Event Marketer

But the marketing insights it gained are invaluable. We had to step back and say, what are the conversations that are happening in the industry that we play in, and how do we fit into those conversations, versus us saying that this is the conversation we want to drive,” says Panasonic’s VP of Marketing, Brian Rowley. “We

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Digging Deep into Tech: How Brands Showcased Heavy Equipment at MINExpo 2024

Event Marketer

The world’s largest mining event, MINExpo International 2024 , more than doubled attendance since its last rendition in 2021, bringing about 45,000 attendees, including 2,000 exhibitors from 148 countries to the Las Vegas Convention Center, Sept. Want us to cover your booth? Reach out to EM’s editor-at-large Anna Huddleston.

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12 Takeaways from the Spring and Summer Virtual Editions of the Experiential Marketing Summit

Event Marketer

Following a year marked by constant chaos and disruption, the experiential marketing industry came back strong in 2021. We’re talking, of course, about the 19th annual Experiential Marketing Summit. Stay tuned for part three of EMS 2021, taking place live and in living color at Chicago’s McCormick Place, Oct. EMS SPRING.

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How Major Fall Conferences are Betting on the Return of In-person Attendance

Event Marketer

This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. After kicking off a return to big trade shows in June with World of Concrete, Las Vegas has a busy summer of events, to be followed by a busier fall. 3 in Las Vegas.