Event Marketer

MARCH 27, 2023

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. In the meantime, aspiring event marketers have turned to related established programs that offer transferable skills and experiences.

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Event Marketer

JUNE 29, 2021

For the first time in the show’s history of more than two decades, it switched host cities from Chicago to Indianapolis. So with the curve shape and open design, the lack of hard edges, it makes it very approachable,” says Rob Swaigen, vp of global marketing. One of the intentions of the booth is to draw people in. Ferrero USA.

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Event Industry News

MARCH 9, 2021

Following nearly a year of canceled trade shows, Go LIVE Together is working closely with major convention and exhibitions-oriented cities around the United States to helppromote safereopening plans and accelerate recovery for the business events industry’s nearly 7 million employees, as well as the markets they support.

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Smart Meetings

APRIL 6, 2022

Global Meetings Industry Day (GMID), a celebration of everything wonderful about the meetings industry, is kicking off its seventh year with the theme “Meet Safe,” a redux of GMID 2021’s theme. Read More : At MPI WEC 2021, Michael C. million convention attendees were hosted in Vegas since the return of trade shows in June 2021.

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PCMA Convene

FEBRUARY 19, 2021

SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando. When Surf Expo — the first major B2B trade show in the U.S. The show floor was 100,000 net square feet.

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Event Marketer

MAY 16, 2022

For event marketers, keeping track of these ever-changing variants is like keeping up with the Kardashians. Here, tips and insights from a range of event marketing execs and brands, from FX to Ruffles, on approaching contingency planning in 2022. Kenya Hardaway, svp-integrated promotions, multi-platform marketing, FX Networks.

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Smart Meetings

DECEMBER 20, 2021

The gathering was equal parts hosted-buyer appointments, educational content, trade show and reunion. — JT Long (@SmartMtgsJT) December 16, 2021. — SmartMeetings (@SmartMeetings) December 16, 2021. It threw lubrication in the wheels of change and now labor markets have shifted permanently,” he said.

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SpotMe Blog

JULY 25, 2021

Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. Trade shows. Marketing and sales events. Check out the 7 Best Hybrid Event Platforms for 2021.

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Expo Pass

SEPTEMBER 27, 2021

Pre-event marketing is all about two things: boosting registration, and creating real, organic interest in the event. To answer these questions, we did a little research, and put together our favorite pre-event marketing strategies for planning your 2021/2022 events. And do emails still work? What about promotions?

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CadmiumCD

DECEMBER 29, 2020

To help you get the most out of 2021, we put together a PDF calendar to help you keep your year in order. This year will be a big one and we’re so excited to see what you do with your events in 2021. ” Do yourself a favor and review all the pieces of your 2021 events platform. Review Your Software Needs. Win-win-win.

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PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.

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EventMB

MAY 26, 2022

This follows the November 2021 PCMA announcement of a partnership with JUNO as its official year-round community platform provider. as a $1 trillion market opportunity. Allseated experienced 120% revenue growth in 2021 and has 120 employees worldwide. December 27, 2021. December 14, 2021. May 26, 2022.

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SpotMe Blog

MAY 4, 2021

Plus, check out our list of the best virtual events and conferences to attend and be inspired by in 2021. Trade shows. Check out The Best Mobile Conference and Event Apps for Your Hybrid and In-Person Events in 2021. The Best Virtual Conferences and Events of 2021. January 2021 Virtual Conferences and Events.

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Event Marketer

JULY 2, 2024

When we, as a streaming service, launched in 2021, our brand platform was this idea that Paramount+ has live sports, breaking news and a mountain of entertainment. They’re the ones experiencing it themselves, so we rely heavily on consumer marketing insights to drive how we develop and execute this campaign.” The result?

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Smart Meetings

OCTOBER 13, 2023

She possesses fine-tuned expertise in strategic event planning, experiential marketing, brand activation and working with the media, lifestyle and entertainment sectors. She, too, joined the resort as a senior sales executive, in 2021. Yuni Hunter Yuni Hunter Hunter joins AC Hotel Irvine as general manager.

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PCMA Convene

MAY 28, 2021

Jewelers International Showcase was the first show for Reed Exhibitions in the U.S. and the first show at the Miami Beach Convention Center since the pandemic. The show attracted 3,000 buyers and 170 exhibitors from across the United States. We crafted our plans relative to the pre-show, on-site, post-show experiences. “It

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Event Marketer

JULY 31, 2023

Your monthly event sustainability update In our April Industry Pulse Survey , 72 percent of event marketers said sustainability plays a role in vendor and/or material sourcing and selection, and half of the survey’s respondents said they are eliminating single-use plastic at their events and activations.

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Smart Meetings

OCTOBER 23, 2023

Calendar year 2024 is already forecasted to show a healthy increase in group rooms nationwide, largely due to the number of meetings that had been on the books in 2021, 2022 and 2023 that were postponed or re-scheduled into 2024. Inflated rates were accepted by the leisure market traveling in distressed times.

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Planning Pod

NOVEMBER 12, 2020

So we thought we would offer an overview of the four best venue management software tools on the market as a good starting point for your research in determining which one best fits your needs. Four Best Venue Management Software Solutions of 2021. #1 Sign up for a free trial. 1 – Planning Pod. Primary Focus. Core Audience.

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The MICE

OCTOBER 21, 2024

I spoke to Isabelle Salau, Multi-Property Director of Sales & Marketing at Frankfurt Airport Marriott Hotel and Sheraton Hotel & Conference Center and she shared with me: ‘We often compete with major European destinations like Madrid, Barcelona, or Warsaw. ‘Our This added extra comfort and convenience during the busy trade show.

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Only one in 10 plan to cut back on the number of physical events they will hold.

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Exhibitor Magazine

APRIL 28, 2021

Exhibitor Media Group, the award-winning leader in trade show and corporate event marketing education, announces registration is open for its two a h.

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PCMA Convene

MARCH 17, 2021

Erica Gifford , Marketing Project Specialist at APITech had to make that transition with developing over 50 digital courses using what she learned in the DES Course. I’m currently the marketing project specialist for APITech. Before the pandemic, we would exhibit at trade shows. Here is her story.

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Event Leadership Institute

MARCH 17, 2021

Business Barometer: Market Caps & Valuations. But even over the last few months, as the vaccine’s rollout showed us a light at the end of the tunnel, the money folks are still betting big on virtual. 2021: The Year of the UX. Attendee pricing in 2021 will generally fall into two categories, based on the type of event.

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EventMB

JUNE 9, 2022

cannabis trade show, to understand the depth of the business opportunity the cannabis industry provides. More than 1,200 exhibiting companies and 27,000 attendees gathered at the Las Vegas Convention Center in October 2021. All one has to do is stroll the aisles of MJBizCon , a top U.S.

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PCMA Convene

OCTOBER 19, 2020

NSSF—The Firearm Industry Trade Association, which owns and sponsors SHOT Show, will decide by Dec. 1 whether the trade show will go on in January as planned. In January, SHOT Show 2020 drew 55,151 attendees and 2,570 exhibitors in 693,035 net square feet of exhibit space at the Sands Expo and Convention Center.

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Endless Events

APRIL 12, 2021

This year, however, they had to content with visiting CES 2021 virtually. The biggest fail when it comes to online trade shows with exhibitors is not involving them in the design process.” Exhibitors In Virtual Events Should Learn About Inbound Marketing. So, what kind of people will swim rather than sink?

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EventMB

MAY 17, 2022

The Arabian Travel Market (ATM) that concluded in Dubai on May 12 is testament to the fact that live events are irreplaceable and no virtual extravaganza can replace the human element of in-person events. Arabian Travel Market 2021 was one of the very first travel trade shows to take place in Dubai last year.

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Social Tables

JANUARY 14, 2022

Hospitality professionals saw the industry undergo tremendous changes in 2021. 2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends. Stay up to date on the latest in luxury hotel marketing to help your business stay competitive. .

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Prestige Events Magazine

APRIL 23, 2024

Mike Seaman, CEO at RMG, commented: “I believe that trade shows are inherently sustainable – enabling customers to swap numerous trips for a single visit, but we want Raccoon Media Group to be at the front of that conversation, and to lead the way with sustainability initiatives.

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Ins'Tent

JULY 7, 2023

Having a pop-up tent booth at a trade show can be an excellent opportunity for businesses to showcase their products or services to a wide audience and network with potential customers and partners. Lighting can be an effective way to make your booth stand out, especially in a crowded trade show. Be consistent.

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Bizzabo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Planners have already made their intentions clear, with 93% of event marketers already planning to incorporate virtual events into their strategy in 2021 and beyond. Note: As 2021 goes on, we plan on updating this post regularly.

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GEVME

JANUARY 12, 2021

We have now just entered into 2021, and despite all that most of the companies in this industry have been through the last year, we would still consider the year 2020 to be wholesome. trade shows. virtual conferences and trade shows. Prospective attendees will not know about your event unless it is marketed well.

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PCMA Convene

AUGUST 31, 2020

Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person trade shows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.

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PCMA Convene

MARCH 26, 2021

Three independent show organizers collaborated for the first time — Informa Markets’ MAGIC Pop Up Orlando, Clarion Events’ WWIN, and Tarsus Group’s OFFPRICE — on an in-person trade show at the Orange County Convention Center in Orlando. Event: MAGIC, WWIN, and OFFPRICE Co-Located Trade Show. 9-11, 2021.

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Nunify

AUGUST 3, 2021

It has become the primary channel for marketing, communication, sales, and support. This is a challenge to experienced digital marketers, let alone event organisers. On a board level marketers conduct events for these key benefits. Online exhibitions & trade shows. Types of Virtual Event.

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