Event Marketer

SEPTEMBER 27, 2023

Our annual listing of the Top 100 agencies serving the event marketing industry has arrived Behind every powerhouse brand experience is an event marketing agency whose people live for “live.” Indeed, there are hundreds of creative and integrated marketing agencies across the landscape. Congratulations to the 2023 IT List.

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2023 Trade Shows Sponsorships Event Marketing 131

Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Hotels are raising rates for both leisure and group business as they are currently experiencing strong demand in many markets. in group hotel rates, with a 7.8%

2023 221

2023 Food and Beverage 2022 Transportation 221

Event Marketer

OCTOBER 27, 2023

More than 15,000 event professionals gathered at IMEX 2023 , Oct. The post Five ‘Attractivations’ that Stole the Show at IMEX 2023 appeared first on Event Marketer. 17-19, at the Mandalay Bay Convention Center in Las Vegas, breaking attendance records and signaling that the business of events is in full-on growth mode.

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2023 Trade Shows Event Marketing Event Management 128

Event Marketer

NOVEMBER 14, 2023

Revving engines, tire smoke, meticulously restored classics, and futuristic concepts were all part of the action at the 2023 Specialty Equipment Market Association (SEMA) Show, a trade show for the automotive aftermarket industry that brought about 2,200 exhibitors and 160,000 attendees to the Las Vegas Convention Center from Oct.

2023 116

2023 Trade Shows Automotive Entertainment 116

Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. While many of these trends started in 2023, they’re set to take on greater significance in the coming year. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing.

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2024 Event Marketing Marketing Social Media 158

MeetingsNet

FEBRUARY 6, 2023

A focus on current customers, smaller regional gatherings, and well-timed virtual events are among the most important findings from 670 event marketers. The recent survey of 670 event marketers from organizations in the U.S. The recent survey of 670 event marketers from organizations in the U.S.

Event Marketing 105

Event Marketing Marketing Trade Shows 2023 105

SpotMe Blog

JULY 28, 2023

Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). But with so many options on the market, how do you determine which onsite event management software is the best fit for your needs? American event technology company).

2023 130

2023 B2B Event Apps Technology 130

Ins'Tent

AUGUST 9, 2023

Trade shows typically feature trade show booths or exhibits that showcase the products or services of the participating companies. Yet, because there are so many other businesses opting for customers’ attention, it’s crucial to design a trade show booth with custom signage that stands out from the competition.

Trade Shows 52

Trade Shows 2023 Marketing Events 52

Eventmobi

JUNE 12, 2023

Trade shows are primarily home to product demos. The post In Person Events: How to Plan for Success in 2023 appeared first on EventMobi. Having a hybrid event strategy is what’ll satisfy both of these audiences. A huge benefit to holding them in person is the sense of community they bring to a physical space!

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2023 Sponsorships Insurance Event Apps 195

Event Marketer

DECEMBER 15, 2023

As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. 3, leaned into that narrative. Rosie the Riveter would have been proud.

2023 116

2023 Trade Shows Retail Automotive 116

Expo Pass

FEBRUARY 1, 2023

We’ve done the research for you and created a list of the topics people most want to engage in 2023. Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. The post Unlock the power of virtual events: Our top 5 webinar topics for 2023.

2023 148

2023 2001 Sustainability Trade Shows 148

Event Marketer

APRIL 3, 2023

Brands engage attendees in innovative products and global mission statements amid botanical-rich environments E xploring the exhibit halls at CES 2023 , held Jan. What happens to old devices once new ones enter the market? The post How Sustainability Took Center Stage at CES 2023 appeared first on Event Marketer.

2023 119

2023 Sustainability Tech Marketing 119

Event Marketer

OCTOBER 11, 2023

Fusing fashion and tech, Vision Expo West 2023 welcomed eyecare professionals from all facets of the optical and vision industry at The Venetian Convention Center & Expo in Las Vegas Sept. Anytime you put an eyepatch on something, people love it,” said Janna Ossinsky, marketing manager for Tura. Patches and custom t-shirts.

2023 113

2023 Fashion Trade Shows Insurance 113

MeetingsNet

FEBRUARY 23, 2024

Last year was a watershed for short-form video, and especially for videos less than four minutes in length—perfect for event marketers who want to deliver maximum impact before interest in a piece of content fades among potential attendees and exhibitors.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

Exhibitor Magazine

FEBRUARY 22, 2023

EXHIBITOR magazine, the leader in trade show and corporate event marketing education, recently announced its 2023 Best of CES award w. ROCHESTER, MN.

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2023 Trade Shows Corporate Events Education 87

Event Marketer

FEBRUARY 22, 2024

Higher air fares are replacing the flight delay challenges of 2023. The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels.

2024 128

2024 Travel Trade Shows 2023 128

Socio Events

APRIL 10, 2023

A trade show booth serves as a first impression of your brand, and a successful design gets people to stop to learn more. Start the 2023 trade show season off on the right foot with these trade show booth ideas. Good branding Finally, every exceptional trade show booth has good branding.

Trade Shows 52

Trade Shows 2023 Entertainment Retail 52

Event Industry News

JANUARY 13, 2023

The Peterborough-based independent fish and chip shop supplier, Friars Pride, has announced that its catering supplier trade exhibition, FRY I.T, will be returning to the East of England Arena and Events Centre for the first time since 2020, on March 5, 2023.

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Trade Shows 2023 2020 Venues 72

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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2023 Trade Shows Sustainability Education 98

Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

Trade Shows 52

Trade Shows Marketing Social Media B2B 52

Expo Pass

JANUARY 3, 2024

2023 has come to an end, and that means taking time to reflect on the year’s wins, challenges, highlights, and personal victories. For us at Expo Pass, it means looking back at the top event planning articles in 2023. 2023 saw massive growth in sustainable practices. But it’s true! Green is the new black! HAPPY NEW YEAR!!

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2023 2024 Sponsorships Sustainability 107

Event Marketer

DECEMBER 12, 2023

Sabrina Gonzales, Director of Events, Shutterstock A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. Event Marketer: Let’s start with a trade show industry trend that has your attention.

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Trade Shows 2024 2023 Marketing 116

Event Marketer

NOVEMBER 9, 2023

Kerry Lamont, Manager-Shows and Events, Bombardier On the surface, the world of private aviation appears centered around convenience, innovation and luxury, but for family-owned Canadian business jet manufacturer Bombardier and its trade show experiences, it’s also about heart. That’s the magic word these days, I think.

Trade Shows 116

Trade Shows 2023 Marketing Management 116

Prestige Events Magazine

FEBRUARY 6, 2023

The Business of Events can announce an outline of its planned activity for 2023, which will see an increase in the number of scheduled events and reports as it works towards building a policy agenda ahead of the next UK General Election. Further industry reports are also scheduled, including the 2023 edition of the Global Destination Report.

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2023 Government Trade Shows Sports 80

Event Marketer

OCTOBER 24, 2023

As trade show properties make moves to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. Photo credit: Shutterstock for BDG; Taylor Regulski/Liquid I.V.

Trade Shows 118

Trade Shows 2023 Marketing Technology 118

Ins'Tent

JULY 20, 2023

Trade shows are an excellent opportunity for businesses to showcase their products or services, network with other professionals, and attract potential clients. However, with so many exhibitors vying for attendees’ attention, it can be challenging to have your trade show booth stand out. Inflatable furniture.

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Trade Shows 2023 Conference Marketing 52

Ins'Tent

AUGUST 30, 2023

If you’re planning to exhibit your business at a trade show or expo, one of the most important investments you’ll make is in a trade show booth. However, with so many options available in the market, there is a lot to think about when buying a trade show booth. Foam board.

Trade Shows 52

Trade Shows 2023 Advertising Retail 52

Eventmobi

MAY 17, 2023

Do you have a stage that’s all about marketing nonprofit events? Recommended Read: Looking for detailed advice on designing an event sponsorship package that will be competitive in today’s market? That could mean they receive more benefits for more money; they could be themed for different types of sponsors (eg.

Sponsorships 195

Sponsorships 2023 Social Media Contracts 195

Event Marketer

JANUARY 22, 2024

Most event marketers know how difficult it can be to get budget dollars when their peers in other marketing disciplines have better data. Spend a few minutes with trade show marketer Sabrina Gonzales of Shutterstock, who relies on lead scanning and sales alignment to get results. Sharpen your pencils, friends.

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2023 Trade Shows 2024 Event Marketing 101

Exhibitor Magazine

APRIL 19, 2022

ROCHESTER, MN and#8208; Exhibitor Media Group, the world's leading provider of specialized skills and knowledge to trade show marketers, is excited to a.

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2023 Trade Shows Marketing 71

Event Marketer

FEBRUARY 13, 2023

Read on to discover how five automotive brands engaged CES 2023 attendees with their latest technologies fueling the future of mobility. More CES 2023 Coverage: Reddit’s CES Experience Immerses Brands in its Early-adopter Audiences Canon Partners with M. For all things related to CES 2023, reach out to: jchavarro@accessintel.com.

Automotive 98

Automotive 2023 Sustainability Transportation 98

Event Marketer

MAY 31, 2023

The annual event put on by the Entertainment Software Association (ESA) is one of the biggest gaming conferences to falter in the headwinds of an industry-wide trade show evolution brought on by pandemic-related interruptions and strategy shifts by headlining brands. Georges agrees. But the experts say it may not be game over just yet.

Trade Shows 52

Trade Shows Apparel 2017 Entertainment 52

Smart Meetings

MARCH 25, 2024

There will even be more content designed just for destination marketers. The annual Event Marketing and Management Product Roadmap will outline where the company is investing in development for the future. Check out the largest trade show with over 300 exhibitors. Browse the trade show floor all day for demos and deals.

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2024 Trade Shows Education 2023 97

Exhibitor Magazine

AUGUST 3, 2022

ROCHESTER, MN - EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, is excited to announce that the ci.

Trade Shows 81

Trade Shows 2023 Corporate Events Education 81

Event Marketer

JULY 3, 2023

All Reddit had to do was convince marketing and advertising’s biggest players that tapping into its self-selecting audience could be their greatest weapon. Reddit may operate on a “Karma” points system, but its marketing strategies are never left up to fate. And that’s key.”

2023 98

2023 Fashion Advertising Sponsorships 98

Event Marketer

DECEMBER 14, 2023

Looking at the changing trade show landscape, Torregroza noted that some exhibitors are starting to take risks to stand out in the “sea of sameness.” The post Exhibit Design: Intel Wows a Tech Crowd at AWS by Merging AI and Live Music appeared first on Event Marketer. Agency: The Taylor Group.

Tech 115

Tech Trade Shows Sustainability 2023 115

Event Marketer

JUNE 29, 2021

So with the curve shape and open design, the lack of hard edges, it makes it very approachable,” says Rob Swaigen, vp of global marketing. One of the signature features was red, plush carpeting, which Swaigen says attendees appreciated because it had been awhile since anyone walked a show floor. Ferrero USA. Agency: MSM , Webster, NY.

Food and Beverage 130

Food and Beverage Retail Trade Shows 2023 130