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Facial analysis technology to be used at the 2024 IAEE Expo! Expo!

Conferences that Work

And if you plan to attend the International Association of Exhibitions and Events [IAEE] ‘s December 2024 Expo! An added complication is that the 2024 IAEE Expo! Read the full article at Conferences That Work The post Facial analysis technology to be used at the 2024 IAEE Expo! you should read this post.

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SEPHORiA 2024: How Sephora Transformed a Flagship Event into a Global Property

Event Marketer

The theme of each SEPHORiA 2024 event is Beauty Fun House, which “celebrates a spirit of joy, surprise, discovery, and beauty.” The decision to expand to Atlanta was simply a natural one, and, quite frankly, [selecting] a new market each year is something that our clients look forward to.” At Pullman Yards, that was clear from the get-go.

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Hot Flavors: Six Brands That Crushed Sampling at NACS 2024

Event Marketer

The 2024 NACS Show, a global event for the convenience store industry, brought together over 26,000 attendees to the Las Vegas Convention Center, Oct. Bourbon-glazed fried chicken with fluffy biscuits, Barbie Jelly Belly and Orange Cream Coke… it was enough to convert any health-food addict into a convenience store connoisseur.

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Steal-Worthy Exhibit Experience Ideas from Money20/20 USA 2024

Event Marketer

More Scenes from Money20/20 USA 2024: Photo credit: Anna Huddleston Have a story idea? The post Steal-Worthy Exhibit Experience Ideas from Money20/20 USA 2024 appeared first on Event Marketer. Indeed, Money 20/20 is the place where money does business, and plays hard too. Want us to cover your booth?

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Evolving Beyond Intent: Create Customer Value with Signals

Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester

Key Takeaways: Unlock Buying Signals 🔐 Leverage signals beyond intent to better understand target accounts Enhance Marketing Efficiency 🎯 Streamline campaigns by acting on diverse customer signals Boost Sales Success 🚀 Focus on actionable signals to improve close rates Transform Go-To-Market Strategy 🌐 Integrate signals (..)

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Best of 2024: Sustainability

Smart Meetings

Your Complete Guide to Sustainability This January 2024 piece aims to offer a comprehensive, introductory, concise, guidebook-style overview of sustainability. Plus, with some shoutouts to major sustainability achievements across the board that took place in 2024, theres plenty of cause for celebration that you definitely want to know about.

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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Greg Wamsley, Mosaic North America, and Alyson Walker, Wasserman The Event Peeps Podcast returns with part two of our look back on one of the years biggest events, the Paris 2024 Olympic and Paralympic Games. For this Games, Air Canadas focus was really about every boarding pass as a connection.

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Cracking the Code: Turning Intent Data into Go-to-Market Success

Speaker: Steven Bryerton, SVP of Sales at ZoomInfo & Robin Izsak-Tseng, VP of Revenue Marketing at G2

📈 📆 June 27th, 2024 at 9:30 AM PDT, 12:30 PM EDT, 5:30 PM BST With a solid data foundation and intent-driven plays, your teams can support potential buyers throughout their entire customer journey — and a better journey leads to greater sales!

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

📆 April 25th, 2024 at 9:30am PDT, 12:30pm EDT, 5:30pm BST You won't want to miss out on these insights!

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How to Find Common Ground: Account-Based Marketing (ABM) for Team Alignment

Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology

📆 September 19th, 2024 at 9:30 AM PT, 12:30 PM ET, 5:30 PM BST Register today to save your seat!