Event Marketer

JANUARY 6, 2025

Offering mocktails (non-alcoholic cocktails) to event-goers isnt a new concept, but a growing interest in enjoying drinks without drinking has given rise to a booming artisanal mocktail industry that is expected to grow to $30 billion in 2025, according to Global Market Insights. mocktails can be key differentiators at your events.

Food and Beverage 111

Food and Beverage 2025 2024 Entertainment 111

Smart Meetings

NOVEMBER 29, 2023

Fine dining, diverse cuisine and unique culinary experiences When traveling internationally, one of the ways in which visitors can tangibly absorb the culture, personality and literal taste of the destination is through food. Dinner entree from Ginza Toyoda But travelers to Tokyo can expect more than traditional Japanese food.

Food and Beverage 94

Food and Beverage Travel Hospitality 2024 94

Event Marketer

SEPTEMBER 4, 2024

26 to catch the action at the 2024 US Open tennis tournament in Queens, NY. 8, we’ve rounded up some of 2024’s top sponsor experiences. During their visit, cardmembers could also create their own dream vacation inspired by Amex Travel’s 2024 Trending Destinations report, and design their own personalized, premium travel pouch.

2024 115

2024 Sponsorships Fashion Food and Beverage 115

Event Marketer

FEBRUARY 15, 2024

The beverage giant and “best of the city” publication announced the launch of Foodmarks, hand-picked, global “food landmarks” inspired by movies, pop culture moments, travel hotspots and other cultural phenomena that revolve around “the perfect moment, the perfect meal and an ice-cold Coca-Cola.” Refreshing.

Food and Beverage 117

Food and Beverage Fashion 2024 Tech 117

Smart Meetings

AUGUST 6, 2024

Many Canadian vendors have focused on elevated food and beverage options to stand out in an increasingly competitive global market for meetings and events. Our mission is to balance comfort food with the unique local flavors of Toronto, providing guests with a taste of the city’s culinary heritage.

Food and Beverage 98

Food and Beverage Sustainability Hotels Tourism 98

Planning Pod

OCTOBER 2, 2023

So, how can you turn your passion for food into a thriving business? From creating your own business plan to finding the right catering management tools, here’s a step-by-step guide to turn your vision into a reality as soon as January 2024. Will you cater to a niche market or provide wide-ranging catering services for larger events?

2024 88

2024 Food and Beverage Contracts Management 88

Event Marketer

JANUARY 14, 2025

In recent years, brand activations and events have also become essential to the upscale events ecosystem, and during Miami Art Week 2024 (Dec. Afterward, participants could enjoy live music and wellness-enhancing food and beverages (assuming they could still feel their limbs). 7 Food is Art event could interact with.

Food and Beverage 119

Food and Beverage 2024 Fashion Travel 119

Event Marketer

FEBRUARY 21, 2024

Coffee is hot right now,” says Tracy Stuckrath, a food & beverage expert and founder of Thrive Meetings and Events. From the Coffee Bar Archives: Wake Up and Smell Eight Strategies for ‘Coffee Experiential’ 2024 Food & Beverage Trends to Inspire Your Event Menus How to incorporate it into your exhibit?

Trade Shows 85

Trade Shows Food and Beverage 2024 Contracts 85

Event Marketer

JANUARY 26, 2024

Nicholas Rowland, Senior Marketing Manager, Seedlip As an event marketer, you’ve likely been exposed to an array of non-alcoholic (NA) spirits, wine and beer products over the last 12 months—the industry’s explosive growth has been hard to miss. “We’re It’s good as a brand to be able to kind of control that.”

Food and Beverage 119

Food and Beverage 2016 2024 Marketing 119

Event Marketer

JANUARY 15, 2024

Armed with limited-edition bottles of OJ featuring the “AI” dropped from its name (“Tropcn”), the brand showed up in Sin City and doled out free juice to celebrate its natural ingredients and underscore that its beverages have no artificial additives. Or as Tropicana put it: “Sure, we love STEM. Case in point: A pre-Super Bowl event on Feb.

Food and Beverage 124

Food and Beverage 2024 Social Media 2016 124

Attendease

APRIL 9, 2024

SaaS company HubSpot is known for its inbound marketing expertise, so they aptly chose “Inbound” as the theme for their annual conference. Food Truck Alley Bring a fun, lighthearted vibe to your next event with food trucks. Give employees food truck coupons or tickets to sample different offerings.

Corporate Events 195

Corporate Events Food and Beverage Entertainment Events 195

Smart Meetings

APRIL 22, 2024

This summer is looking at experiential travel—whether that be a relaxing health and wellness retreat, a culturally rich destination or an environmentally conscious and responsible gathering, summer 2024 trends are geared towards progressive practices.

2024 66

2024 Travel Tourism Food and Beverage 66

Prestige Events Magazine

OCTOBER 9, 2024

As the hospitality industry broadens its scope beyond food and beverage, embracing sustainability and global impact, I am deeply honoured to lead this charge. RCP London Events recently scooped gold in the ‘Best Venue (up to 500 attendees theatre style)’ category of the Conference & Events Awards 2024.

Food and Beverage 104

Food and Beverage Venues 2024 Management 104

Event Marketer

MAY 23, 2024

“The festival has a consistent desire to drive engagement and activity and feet on the ground to all the activations, partnerships, food vendors, festival stages and all of the things that happen at Coachella. The post Coachella Quests: Inside the Festival’s Gamified Scavenger Hunts appeared first on Event Marketer.

Food and Beverage 108

Food and Beverage 2025 2024 Technology 108

Smart Meetings

NOVEMBER 29, 2023

Fine dining, diverse cuisine and unique culinary experiences When traveling internationally, one of the ways in which visitors can tangibly absorb the culture, personality and literal taste of the destination is through food. Dinner entree from Ginza Toyoda But travelers to Tokyo can expect more than traditional Japanese food.

Food and Beverage 59

Food and Beverage Travel Hospitality 2024 59

Canadian Special Events

JULY 29, 2024

Summer Solstice is a new addition in 2024, kicking off the festivities on Friday, June 21st, coinciding with the longest day of the year and the enchanting strawberry full moon. Food was a top priority at the event, featuring a mouthwatering array of gourmet street food and festival eats from some of the city’s finest caterers.

Food and Beverage 98

Food and Beverage Fashion 2024 Entertainment 98

MeetingsNet

FEBRUARY 2, 2024

88 percent of planners expect food-and-beverage costs to rise even further than they did last year, with 27 percent of those planners expecting a rise in costs of more than 20 percent. Another 39 percent are seeking to use properties at a lower chain scale and a secondary market, while 8.5

2024 59

2024 Food and Beverage Meetings 2023 59

Event Industry News

JANUARY 28, 2021

Italian Exhibition Group, key international expo and conference player, with its Rimini and Vicenza expo venues in Italy and offices in Milan, New York, Las Vegas and Dubai and listed on the Screen-based Share Market (MTA) organised and managed by Borsa Italiana S.p.A,

Conference 88

Conference Food and Beverage B2B B2C 88

Smart Meetings

NOVEMBER 17, 2023

Rising is an accomplished athletics event and facility operations professional, who will now oversee four of Idaho’s largest convention center’s central departments, including event management, food and beverage services, facility operations and technology services. Powers looks ahead to leading The St.

Food and Beverage 104

Food and Beverage Hospitality Hotels Financial 104

Event Marketer

DECEMBER 23, 2024

Partners: Amplified Marketing (experiential); Lime Media (fabrication) DUKES MAYO Mayonnaise was front and center on Sept. There, the brand invited consumers attending the events pregame FanFest to celebrate their passion for college football through activations, food and performances. Agency: NFuse 360 Marketing J.C.A.

Sponsorships 122

Sponsorships Sports Food and Beverage Social Media 122

Prestige Events Magazine

DECEMBER 16, 2024

Mandy Jennings, CEO and Owner of Venues of Excellence reflects on 2024 and the power of the sales and marketing consortium for independent venues. As 2024 draws to a close, Mandy Jennings, CEO, reflects on the incredible progress and achievements of the past 12 months for the consortium and its member venues.

Venues 98

Venues 2024 Food and Beverage 2025 98

Smart Meetings

APRIL 5, 2023

She suggested that attendance at conferences in general be allocated to Human Resources budgets rather than marketing because they are powerful tools for employee development, retention and mental health. She is eager to get back in the market and put the skills to work in the field. You can’t learn to drive in a parked car,” she said.

Food and Beverage 98

Food and Beverage Hospitality Sustainability Conference 98

PCMA Convene

NOVEMBER 18, 2024

This aligns with Convene ’s results in its 2024 Meetings Market Survey, to be published in the November 2024 issue, which found that almost half of respondents have made sustainability a priority — and they’re increasingly baking it into their events from the start.

Sustainability 59

Sustainability Food and Beverage 2024 2023 59

Smart Meetings

OCTOBER 16, 2023

Time at Qua Spa at Caesars Palace, light bites at Guy Savoy Restaurant and dinner at Eiffel Tower Restaurant in Paris Las Vegas highlighted the brand’s focus on tasty, well-prepared food and relaxing, healthy experiences. The brand described the properties as being curated to serve a growing segment of “modern achievers.” trillion by 2030.

Food and Beverage 105

Food and Beverage 2030 2023 2014 105

Smart Meetings

OCTOBER 18, 2023

They offers experiences in over 110 countries with 5,500 properties, 10,000 food and beverage venues, wellness facilities and workspaces. Over one-third of respondents report increases of over 25%, and 80% of respondents expect further spending increases in 2024. billion by 2030.”

Meetings 98

Meetings 2030 Food and Beverage 2024 98

MeetingsNet

JANUARY 5, 2024

percent) in 2024, compared to a strong 2023 that saw pent-up demand unleashed after the Covid pandemic. CoStar also expects acceleration of the group market in spring 2024 as well as in September through early November 2024. The result: Less negotiability for meetings. percent) and guest-room rate (3.0

Hotels 72

Hotels Food and Beverage Negotiating 2024 72

Prestige Events Magazine

APRIL 8, 2024

Ahead of Earth Day 2024, James Bogle, Head of Marketing and Communications, The QEII Centre details the top five sustainability practices the venue uses to help them run the centre, and its events, in the most environmentally friendly way possible. This is supported with the use of climate labels to highlight environmental impact.

Sustainability 89

Sustainability Food and Beverage 2027 Transportation 89

MeetingsNet

OCTOBER 1, 2024

To start, the average domestic-flight cost will come in at about $810 in 2024. The report notes that even with Boeing’s difficulties in delivering new planes to the major airlines in 2024 and 2025, there is still excess capacity due to a softening leisure-travel market. That might also be the case on the hotel side as well.

2025 69

2025 Hotels Meetings Food and Beverage 69

Smart Meetings

JUNE 21, 2024

Throughout his years in the industry, he has worked across many departments including front desk, housekeeping, food & beverage, accounting and more, and has established a reputation for collaborative work budget creation, improving service scores and building strong cultures.

Hospitality 98

Hospitality Food and Beverage Hotels Sustainability 98

PCMA Convene

SEPTEMBER 16, 2024

The decision to experiment with r.World’s reuseable cups was made only about a month before WasteExpo 2024 was scheduled to begin. They were reusable — meant to be kept out of the waste and composting streams altogether, said Informa Markets’ Cory Karalekas, CEM, WasteExpo’s show manager.

2024 64

2024 Trade Shows Sustainability 2025 64

Event Marketer

OCTOBER 20, 2024

Welcome to this month’s exhibit industry news digest for corporate trade show marketers, featuring intel on research, trends, people and company updates. 1689 on the 2024 list, Inc.’s Image Credit: iStock/kbeis The post Trade Show Industry Updates: News, Data, Trends appeared first on Event Marketer. The agency ranks No.

Trade Shows 95

Trade Shows 2025 Food and Beverage Sustainability 95

Prestige Events Magazine

MAY 27, 2024

IACC , the association which represents the top one per cent of global meeting and conference venues, has released the findings from its eagerly awaited 2024 Meeting Room of the Future Report. Food and beverage preferences continue to evolve, with just under half of venues noting a decrease in alcohol consumption.

Food and Beverage 59

Food and Beverage Meetings Sustainability Hospitality 59

Smart Meetings

JUNE 28, 2024

MICE (meetings, incentives, conferences and exhibitions) market is expected to grow by 7.8 percent between 2024 and 2030, according to Grand View Research, and the European market is on a similar track. Challenging event inflationary times call for fresh ideas.

Food and Beverage 74

Food and Beverage 2030 2024 Negotiating 74

SmartMeetings

FEBRUARY 16, 2024

Concessions Worth Asking For in 2024 As the market continues to be tight, planners don’t have quite as much power as they might in a down market, but experts are still finding areas where they can get some relief. This article appears in the January 2024 and January/February 2024 issues as “Agree to Be Agreeable.”

Contracts 98

Contracts Negotiating 2024 Hotels 98

Prestige Events Magazine

MARCH 5, 2024

Raccoon Media Group has announced the latest addition to its rapidly expanding portfolio with the launch of its first B2B conference – the Allergy & Free From Business Event , scheduled to debut alongside the highly anticipated Allergy & Free From Show at Olympia, London, in June 2024.

Food and Beverage 59

Food and Beverage B2B Healthcare 2024 59

Smart Meetings

SEPTEMBER 24, 2024

Third party legwork can consist of registration, promotional items, air manifest, air bookings, transportation, food and beverage, audiovisual production, collection of information, collection of speaker notes, agendas, and on-site logistics. Compression of the market is huge.

Negotiating 98

Negotiating Management Contracts 2028 98

SmartMeetings

JULY 9, 2024

A Scenario in 3 Acts Scenario: A female independent planner has a client for an incentive program to a destination where the need for negotiation is paramount due to the higher cost of travel, food, beverage, transportation, liability insurance, security and day trips. This article appears in the July 2024 issue.

Negotiating 98

Negotiating Food and Beverage Insurance Hotels 98