Remove 2026 Remove Marketing Remove Trade Shows
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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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NAMM: Harmonizing Innovation

Smart Meetings

Behind the scenes of The NAMM Show In January, Smart Meetings had the privilege of attending The NAMM Show (National Association of Music Merchants) in Anaheim, California. Cindy Sample Smart Meetings: The NAMM Show has been in Anaheim for a while now. Cindy Sample : NAMM will celebrate 50 years in Anaheim in 2026.

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Green Lights: How Venues are Adopting Zero-waste Solutions and Reducing Emissions

Event Marketer

Your monthly event sustainability update In our April Industry Pulse Survey , 72 percent of event marketers said sustainability plays a role in vendor and/or material sourcing and selection, and half of the survey’s respondents said they are eliminating single-use plastic at their events and activations.

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Atlantic City – A Budding Destination for Cannabis Events

EventMB

cannabis trade show, to understand the depth of the business opportunity the cannabis industry provides. The total economic impact from cannabis sales in 2022 is expected to reach $99 billion, up more than 20 percent from 2021, eventually hitting $155 billion in 2026, according to MJBiz Factbook.

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Skift Meetings Awards 2024: Meet the Winners

EventMB

More Information TECH PROVIDERS Category: Best Event Management Platform Swoogo | A Hyper-Customizable Event Management Platform Swoogo is an intuitive event management platform that delivers registration, marketing, and event logistics. More Information OTHER SUPPLIERS Category: Best Destination Marketing Organization (Outside the U.S.)

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Metaverse: what it means for tradeshows

Event Industry News

For instance, figures from Statica show how the market size for augmented and virtual reality is due to grow to nearly $300 billion by 2024 – up from $30.7bn last year. He added: “By 2026, 30% of the organisations in the world will have products and services ready for metaverse.”.

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Exhibition Place GM Laura Purdy to Chair New North American Chapter of UFI

Canadian Special Events

UFI will work with MAD Event Management, a trade show management company led by President Martha Donato and CEO Marty Glynn, to manage the activities for the new North America chapter.  As Chapter Chair, Purdy will represent the region on both the UFI Board of Directors and the Executive Committee for the term from 2023 to 2026.

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