Ecommerce Marketing Trade Shows 
Event Marketer
APRIL 2, 2025
Disco balls, a dj, fog and lasers… This wasnt going to be a regular trade show. Whats surprising is that this space, used for just about every trade show here, usually doesnt see anything beyond posters and banners and maybe a few small-scale activations. Mattel, Canada Goose and P&G. And its huge!
Smart Meetings
JULY 12, 2024
Allison Aguilar Bultman Allison Aguilar Bultman, Destination Madison Destination Madison promotes Aguilar Bultman to a brand new sales position: convention sales manager, multicultural markets. Axel Najera Axel Najera, Fairmont Mayakoba Fairmont Mayakoba appoints Najera to the role of assistant director of marketing.
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Event Marketer
AUGUST 30, 2022
Not enough brands have put significant thought into the role social media plays within their entire marketing and sales ecosystem as it relates to audience insights,” says Jil Lohnes, VP at Salt XC. “If Here, we explore five ways to do it. And it starts with earning consumers’ attention. Run a Simple Entry Contest.
Event Geek
FEBRUARY 15, 2016
Unlike the famous Woody Allen quote, you cannot get 80% of success at trade shows by just showing up. Trade shows and conferences bustle with eye-catching distractions and highly-caffeinated attendees. Creativity and planning are key, but marketers don’t need a big budget to deliver ROI.
FoodStorm
JULY 28, 2019
Try these essential tips for marketing your business and watch as the customers come running in. Integrate eCommerce directly into your website. Integrating eCommerce gives your customers a better service experience, which is a compelling marketing strategy in itself. Unlock the potential for digital marketing.
PCMA Convene
JULY 8, 2022
Your next annual meeting, conference, or trade show has the potential to be the most successful event in the history of your organization. You cannot simply build and market the event like you used to and expect everyone to come back. Doing all this requires event planners and marketers to collaborate and make decisions upfront.
Event Industry News
DECEMBER 3, 2020
Without in-person events, organizations have turned to virtual conferences and trade shows to connect with customers and grow their business. Our data shows very clearly that while virtual events have major benefits, attendees and businesses want to get back to live events.
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