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How Much Do Sellers and Buyers Trust Our Tradeshow Environments?

Velvet Chainsaw

Add to that fact the high cost of purchasing, setting up and staffing an exhibit booth and then sprinkle in how digital marketing channels have grown more sophisticated, and it’s easy to see how our exposition marketplaces may very well be on the road to becoming the next Sears. Adapted from Dave’s Forward Thinking column in PCMA’s Convene.

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20 Ways to Modernize an Annual Meeting – Part 1

Velvet Chainsaw

No one has ever changed their opinion of a brand through this ineffective marketing tactic. The more trade show floors can be learning and nurturing destinations, the longer they will thrive as a component of your program. Expedite and chunk these elements throughout the program. Bag Inserts. Branded Key Cards. See bag inserts.

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Four Earn Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

EXHIBITOR Magazine, the award-winning leader in trade show and corporate event marketing education, today announces four Certified Trade Show Marketer.

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Valerie Kliskey, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

Exhibitor Group, the award-winning leader in trade show and corporate event marketing education, announces that Valerie Kliskey has n. ROCHESTER, MN.

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David Saef, CTSM, Earns Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, announces that David Saef has now earned Diamond-l.

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Tips for Returning to Live Trade Shows

PCMA Convene

Exhibitor magazine editor Travis Stanton (top left) hosted the webinar with panelists Dana Esposito (clockwise from top center), Josh Frisbie, Vickie Velji, Rita Price, and Jim Roots. An increasing number of organizations are planning for in-person events and trade shows in a living-with-COVID environment. Planning Timelines.

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Janet DiFabio Good Earns Diamond-level Certified Trade Show Marketer Credentials

Exhibitor Magazine

EXHIBITOR magazine, the award-winning leader in trade show and corporate event marketing education, today announces that Janet DiFabio Good has earned.