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Identity strengthens leadership team with appointment of industry specialist Martin Fullard as Marketing and Communications Director

Prestige Events Magazine

Identity, a leading brand experience agency within The Human Network, announces the appointment of Martin Fullard as Marketing and Communications Director, marking a significant enhancement to its senior leadership team.

Marketing 264
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Turnkey Sustainability

Event Marketer

As the event industry embarks on a new season of market volatility, many event marketers are forced to make difficult decisions about what stays and what goes in their event budgets. The post Turnkey Sustainability appeared first on Event Marketer. The Trend of the Week is coproduced with the support of Proscenium.

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2025 Experiential Marketing Trends You Need to Know

IMG

The future of experiential marketing is here! The world of experiential marketing is evolving faster than ever. Our 2025 Experiential Marketing Trends Report explores the key insights shaping the future of brand activations, events, and consumer engagement. Download now!

2025 195
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Six Trending Swag Ideas from PPAI 2025: Exploding Cakes, Traceable Wear

Event Marketer

Recycling and Upcycling Many suppliers featured options billed as sustainable. Digital Passport Traceability Offering the next step in sustainability, several companies, including Goldstar, Numo and Gemline, showcased products with Aware traceability. Our wellness line is booming, said Heather Gaines with Numo. Is it reusable?

2025 289
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How can construction companies make their event space more sustainable?

Prestige Events Magazine

According to the National Building Specification (NBS) Sustainable Futures Report, 54% of construction professionals state that environmental sustainability is an important aspect of the projects they work on. 9 out of every 10 respondents worked on a project with sustainable outcome targets[1].

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Corporate event experts Eventurous take home record number of awards!

Prestige Events Magazine

In 2022, Eventurous decided to take the leap and shout about their decade long sustainability efforts, in aim of inspiring others to achieve their own green goals. Since, this small but mighty agency has been recognised as experts in sustainable events, going on to win two Sustainability Awards in 2024 alone.

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Podcast: Inside Canada Olympic House and Air Canada’s Paris 2024 Campaign, with Mosaic and Wasserman

Event Marketer

Greg Wamsley, vp-operations and sustainability lead at Mosaic North America, shares details on the agencys work with the Canadian Olympic Committee to design and produce Canada Olympic House , which gives athletes a home away from home and offers a meeting place for them to gather with loved ones and supporters.

2024 290