Event Marketer

JULY 18, 2024

As companies get serious about reaching the 2050 Net Zero goals, trade show industry partners and organizations are also leveling up their practices and coming up with guidelines that help reduce the environmental impact and increase climate-related transparency, mandated by the recent rules from the Securities and Exchange Commission.

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Event Marketer

MAY 13, 2024

If standing room only was any indication, leveling up trade show activations was a hot topic for attendees of the “Trade Show Exhibits X Experiential = The Future” master class that kicked off the 2024 Experiential Marketing Summit, held April 24-26 at the MGM Grand Las Vegas.

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EventMB

MAY 22, 2022

In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.

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Event Marketer

FEBRUARY 16, 2024

When Informa Market’s MAGIC , Project and Sourcing at MAGIC apparel trade shows come to Las Vegas, it’s all senses, all the time. The fact that business is done, and the shows were buzzing, is almost surprising. Here’s what we saw, and did, on the show floor. fill the air.

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Ins'Tent

SEPTEMBER 24, 2024

Trade shows are great business opportunities to drive brand awareness and acquire new customers. Trade shows are expected to be more competitive than ever, so it’s essential for businesses to thoughtfully plan their presence. What is a trade show? For example, consider the owner of a sports shoe company.

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Event Industry News

OCTOBER 10, 2024

As sustainability becomes an increasing priority worldwide, the live event industry faces unique challenges. While many other industries have embraced sustainable practices, event organisers must navigate varying regulations, regional requirements and growing demands from sponsors and attendees for environmentally responsible solutions.

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Event Age by Swapcard

AUGUST 11, 2023

The trade show industry has always been dynamic, but the pandemic quickened the pace of change. Unsurprisingly, we’re seeing massive shifts in the industry that will rebuild the trade show playbook in the next few years. As such, trade show organizers must be nimble and agile to stay ahead.

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Attendease

MAY 30, 2024

With attention to detail and an open mind, it’s possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. How to Run a Sustainable Event: 6 Tips Ready to make your events greener without breaking the bank? Plan your event with sustainability in mind from the jump Planning is your superpower.

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Attendease

MAY 30, 2024

With attention to detail and an open mind, it’s possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. How to Run a Sustainable Event: 6 Tips Ready to make your events greener without breaking the bank? Plan your event with sustainability in mind from the jump Planning is your superpower.

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Sustainability Transportation Education Conference 195

Event Industry News

NOVEMBER 27, 2024

The Devon Screen Company is changing the way we think about sustainable display solutions with its innovative product, the Displayory. Whether you’re creating a standout display for a trade show, planning an unforgettable event, or designing […]

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Event Marketer

SEPTEMBER 12, 2023

–Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. The 40-year-old b-to-b outdoor sports trade show will introduce an updated format for its shows, developed through feedback gathered from exhibitors and retailers.

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Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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Trade Shows Marketing Social Media B2B 52

GEVME

DECEMBER 11, 2019

According to CWT Meetings & Events Future Trends Report, the Sustainable Events, the focus on sustainability in the world of corporate events will only continue to increase. How GEVME helps to run sustainable events. We’ve estimated that the paper waste at one trade show for 50,000 attendees is 100 tons.

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Event Industry News

MAY 3, 2022

Konduko is intelligently transforming the trade show industry, by creating a better environment for attendees and exhibitors to engage. We do this by enabling the digital exchange of information at large-scale trade shows and events, entirely without contact. Perfect for trade shows that are prioritising sustainability.

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Trade Shows Sustainability Technology Marketing 72

Nunify

JANUARY 30, 2024

Ditch the boring old trade show routines and get ready for something totally different! With an eye-catching and engaging trade show booth ideas and designs, you’re not just setting up a space, you’re opening a world of opportunities. Creative Trade Show Booth Ideas 1.

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Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. We’ve organized the major marketing trends for 2024 into a helpful guide, so you can be prepared for the world to come.

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GEVME

OCTOBER 10, 2020

Following we will discuss how companies can have sustainable hybrid events within and outside their organization. Trade Shows – Trade shows refer to an annual event where the particular industry members come together to demonstrate their latest product or service. Improved Return on Investment.

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Event Marketer

MAY 16, 2022

We tend to think of event sustainability in terms of large, sweeping efforts that require big budgets and run the risk of disrupting the attendee experience. So we broke down a mix of 10 b-to-b and b-to-c sustainability ideas to implement at your next event. And marketers agree it’s time to be more prudent about those freebies.

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GEVME

JANUARY 27, 2020

While people love spending their time in such places, the organizers do not really place sustainability as the anchor of organizing such events. The concept of sustainability has been around for a long time but now it has become the need of the hour so that each one of us can do our bit in making an impact on the environment.

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Sustainability Food and Beverage Transportation Events 194

Attendease

MAY 1, 2019

With attention to detail and an open mind, it is possible to run a more sustainable event without blowing your budget on pricey “green” alternatives. Affiliate your event with hotels that have their own sustainability programs in place. Educating Attendees on Sustainable Best Practices. Here’s how to do it. Image Source ).

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Event Marketer

OCTOBER 14, 2024

We wanted to take customers outside of the show floor and didn’t want to make them listen to another marketing speech,” says Luiz Pustiglione, marketing director at Caterpillar. “We EM caught up with Pustiglione to talk about this brand-new build, and what’s trending in trade shows.

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Event Marketer

NOVEMBER 24, 2024

At Groceryshop , a trade show for grocery and consumer packaged goods that took place Oct. Anna Huddleston Photo) Sustainability was also a key part of this project. The post Cast Study: How Instacart Leveled Up Booth Engagement with Gamification appeared first on Event Marketer. Want us to cover your booth?

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Trade Shows Retail B2B Sustainability 91

Endless Events

JUNE 22, 2018

Running out of trade show ideas for improving your B2B events? If you want to see your trade show attendance and exhibitor count to grow, you need to focus on the experience of the show. Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place.

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Event Marketer

FEBRUARY 22, 2022

Sustainability is top of mind for a vast range of industries, and the commercial construction and masonry business is no exception. It comes as no surprise, then, that the yearly exhibition for the industry, World of Concrete (WOC), just completed its most sustainable event yet. Require Online Registration. says James. “So

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Ins'Tent

JANUARY 13, 2020

Trade shows! . We’ve gathered the top expos in the country from all fields, so get your calendar out and get ready to start planning your trade show calendar. . With over 2,300 vendors, 23,000 individual retailers, and 9,400 retail stores, if jewelry is your market, you definitely want to be a part of this.

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Event Industry News

NOVEMBER 25, 2020

There’s a new digital marketplace in the global exhibition & trade show industry, aiming to find a simple solution to the problem of excess waste which has become a topic of particular attention in recent years.

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Eventmobi

AUGUST 21, 2024

In exchange, the event organizer helps promote awareness of the sponsor by including their branding in marketing and event materials. Whether you’re hosting a product launch, school fundraiser , trade show, or another event entirely, we’ll help you identify sponsors that are sure to support you. Let’s dive right in!

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Event Industry News

FEBRUARY 27, 2023

Ahead of its May trade show, taking place 23 – 25 May, the IMEX Group has published its first ever externally-verified Sustainability Report for IMEX Frankfurt.

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PCMA Convene

MAY 20, 2024

PCMA Convening Leaders 2024, held in January in San Diego, earned the Silver certification of the Events Industry Council’s (EIC) Sustainable Event Standard. In April, PCMA Convening Leaders 2024 was awarded the Silver certification of the Events Industry Council’s (EIC) Sustainable Event Standard.

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Event Marketer

APRIL 3, 2023

While these natural features created inviting environments for attendees, they also underscored brands’ sustainability messaging, eco-friendly products and solutions, and commitments to eco-conscious practices both on-site and back at HQ. What happens to old devices once new ones enter the market?

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MeetingsNet

JANUARY 19, 2024

During its 2024 Convening Leaders conference in early January, the Professional Convention Management Association announced the name and dates of a new conference it is creating that will focus on the environmental sustainability of business events and emerging climate technology.

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Event Marketer

MAY 20, 2024

It wasn’t until Keri Ibbitson took what she thought was a step back early in her career did she discover everything that marketing is in the corporate world, and the impact of trade shows and events on a brand’s overall success. Event Marketer: What trade show industry trends have your attention?

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Trade Shows Healthcare Sustainability Sponsorships 88

Prestige Events Magazine

APRIL 23, 2024

Raccoon Media Group (RMG) reflects on its sustainability efforts in the past year and questions the feasibility of achieving true net zero status in this dynamic industry. Suppliers continue to be a focus and RMG is actively de-selecting suppliers that do not share our values around sustainability.

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Smart Meetings

OCTOBER 14, 2022

The “ Pathways to Clarity ” theme carried throughout with numerous exhibitors, suppliers and presenters focusing on sustainable practices while many emphasized the importance of inclusion and mental wellness through design within the events, tourism and hospitality industries. Celebrating #smartwomeninmeetings because it elevates everyone!

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Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

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Event Marketer

MARCH 15, 2024

The Experiential Marketing Summit turns 22 this year. EMS is the ultimate three-day conversation for event and trade show marketers. The Best Teachers in the Business EMS is the only (and we mean only ) industry conference taught exclusively by the Fortune 1000 marketers doing the work. Why does this matter?

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PCMA Convene

JANUARY 15, 2019

Add to that fact the high cost of purchasing, setting up, and staffing an exhibit booth and then sprinkle in how digital marketing channels have grown more sophisticated, and it’s easy to see how our exposition marketplaces may very well be on the road to becoming the next Sears.

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