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MPI NCC ACE: Less Trade Show; More Idea Exchanges

Smart Meetings

The group pledged to “revolutionize conferences” by “saying goodbye to traditional trade show booths and hello to interactive networking experiences and relevant education.” Destination Marketing Organizations can help you do this in new cities. Share it widely and refer to it often. Make a commitment!

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Three Professors Weigh in on How Experiential Marketing Degree Programs are Taking Shape

Event Marketer

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. In the meantime, aspiring event marketers have turned to related established programs that offer transferable skills and experiences.

Marketing 246
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4 Essential Planning Guidelines for Citywides

Smart Meetings

We reached out to experienced citywide planners, tourism officials and planners from an array of cities for tips on how planners can make the most of their citywide meetings. Local tourism officials can be helpful resources for helping drum up excitement about your event. More : Planning a Great Citywide is Easier Than You Think.

Tourism 232
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How Planners Are Celebrating GMID 2022

Smart Meetings

PCMA Canada Chapter West is taking to Vancouver Convention Centre for a breakfast, networking session and a presentation by Kati Quigley, senior director of global industry marketing at Microsoft, titled “How Big Tech Fosters Diversity and Inclusion.”. MPI chapters across the U.S. are also celebrating in their respective regions.

2022 299
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How the IMEX Crowd Prioritizes Human Beings at Events

Smart Meetings

Smart Meetings walked the trade show floor asking people how they help put attendee humanity at the center of event agendas and found that caring for guests is something everyone is focusing on in 2023. This is stimulation overload,” she said, indicating the trade show floor around her. “By The property opened Nov.

2023 242
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How New Orleans Recovered after a Natural Disaster

Smart Meetings

Welcome Empathy Tourism. Hotels, destination management companies, tourism-dependent restaurants and New Orleans & Company issued press releases, contributed articles and leveraged every conceivable marketing channels to tell the story of a reborn city. We chose to meet potential clients at trade shows or at their office.

2004 203
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Visit Savannah Offers Four Lessons Guiding its 11-City Summer Mobile Tour Strategy

Event Marketer

Lauren Cleland, VP-Strategic Marketing, Visit Savannah and Visit Tybee Island Surprisingly Savannah: The Mobile Tour will make its way to 11 cities this summer. We covered the shipping costs; they just had to provide the items.” Visit Savannah is taking Southern charm on the road. Adding extra layers of hospitality.