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The group pledged to “revolutionize conferences” by “saying goodbye to traditional tradeshow booths and hello to interactive networking experiences and relevant education.” Destination Marketing Organizations can help you do this in new cities. Share it widely and refer to it often. Make a commitment!
As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. In the meantime, aspiring event marketers have turned to related established programs that offer transferable skills and experiences.
We reached out to experienced citywide planners, tourism officials and planners from an array of cities for tips on how planners can make the most of their citywide meetings. Local tourism officials can be helpful resources for helping drum up excitement about your event. More : Planning a Great Citywide is Easier Than You Think.
PCMA Canada Chapter West is taking to Vancouver Convention Centre for a breakfast, networking session and a presentation by Kati Quigley, senior director of global industry marketing at Microsoft, titled “How Big Tech Fosters Diversity and Inclusion.”. MPI chapters across the U.S. are also celebrating in their respective regions.
Smart Meetings walked the tradeshow floor asking people how they help put attendee humanity at the center of event agendas and found that caring for guests is something everyone is focusing on in 2023. This is stimulation overload,” she said, indicating the tradeshow floor around her. “By The property opened Nov.
Welcome Empathy Tourism. Hotels, destination management companies, tourism-dependent restaurants and New Orleans & Company issued press releases, contributed articles and leveraged every conceivable marketing channels to tell the story of a reborn city. We chose to meet potential clients at tradeshows or at their office.
Lauren Cleland, VP-Strategic Marketing, Visit Savannah and Visit Tybee Island Surprisingly Savannah: The Mobile Tour will make its way to 11 cities this summer. We covered the shipping costs; they just had to provide the items.” Visit Savannah is taking Southern charm on the road. Adding extra layers of hospitality.
She possesses fine-tuned expertise in strategic event planning, experiential marketing, brand activation and working with the media, lifestyle and entertainment sectors. Throughout her career, she has worked at various properties in Koloa and Honolulu and served as director of sales & marketing at Hyatt Centric Waikiki.
The new DBA follows discussions held by Destinations International’s Large Market Roundtable, leading to the conclusion that more cooperation between convention and visitors bureaus (CVBs) and business and event strategists is needed to maximize success for stakeholders. Tourism Diversity Matter Announces Expanded Team to Meet DEI Demand.
Consider what we can achieve once freed from mundane tasks,” Janette Roush , Executive Vice President, Marketing and Digital, New York City Tourism + Conventions “I knew I belonged in the meetings industry after a life-changing car accident.
Mercedes Miller Mercedes Miller, The ATL Airport District Convention & Visitors Bureau Miller takes on the role of president of The ATL Airport District Convention & Visitors Bureau , the destination marketing organization for the cities of College Park, Hapeville and Union City, following Cookie Smoak’s retirement.
The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. Best Buzz Marketing/Influencer Program. GOLD WINNER.
The “ Pathways to Clarity ” theme carried throughout with numerous exhibitors, suppliers and presenters focusing on sustainable practices while many emphasized the importance of inclusion and mental wellness through design within the events, tourism and hospitality industries. Celebrating #smartwomeninmeetings because it elevates everyone!
Lauren Cleland, VP-Strategic Marketing, Visit Savannah and Visit Tybee Island Surprisingly Savannah: The Mobile Tour will make its way to 11 cities this summer. We covered the shipping costs; they just had to provide the items.” Visit Savannah is taking Southern charm on the road. Adding extra layers of hospitality.
It features testimonials from a diverse group of 21 event industry professionals who share their core reasons for being at the 18th edition of the tradeshow, the first since the start of the Covid pandemic.
The UK is a world leader in delivering exhibitions and tradeshows not just at home but all around the world. billion is generated by the sector annually, and it provides easy routes to market for a multitude of businesses. In the UK £9.4
After some creative scheduling, Barcelo Maya Grand Resort stepped up to host in 2023, Louisville Tourism agreed to host what is expected to be a crowd of 2,500 at Kentucky International Convention Center a year early in 2024. Do we work with partners to provide something for the tradeshow that we wouldn’t normally bring ourselves?”
Five or 10 years ago, the term “cannabis tourism” was virtually nonexistent. Few know that better than Michael Gordon, owner of Seattle-based travel company Kush Tourism. But after seeing how places like Amsterdam weren’t exactly keen on providing cannabis access to tourists, he saw a gap in the tourism industry. “I Up in Smoke.
Herbert, founder, publisher and editor-in-chief of Black Meetings and Tourism; Harvey Grotsky, president, CEO, publisher and editor-in-chief of Coastal Communications; and the late Marin June Bright, CEO of Bright Business Media, publisher of Smart Meetings. Meeting industry journalists and publishers received certificates of appreciation.
The Arabian Travel Market (ATM) that concluded in Dubai on May 12 is testament to the fact that live events are irreplaceable and no virtual extravaganza can replace the human element of in-person events. Arabian Travel Market 2021 was one of the very first travel tradeshows to take place in Dubai last year.
2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends. Exchanges focus around meeting face-to-face with a wide array of vendors, buyers, and mountain tourism suppliers from around the world. Exchanges will be held at the Dobson Ice Arena.
Jen, who has previously held roles at Events at Chelsea FC and Tourism Ireland, will join on 03 July to drive new business activities at the agency. Senior business events professional Jennifer O’Higgins has been appointed by specialist brand communications agency Davies Tanner as its new Client Development Director.
Rachel in her wide career of journalism and events has mastered TradeShows. Helen’s marketing and events career span of over 20 years. Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy. She truly loves her job!
cannabis tradeshow, to understand the depth of the business opportunity the cannabis industry provides. “The legalization of cannabis in the State of New Jersey opened a new vertical market for meetings and conventions in Atlantic City. Cannabis hospitality and tourism is a major driver of revitalizing communities.
The new DBA follows discussions held by Destinations International’s Large Market Roundtable, leading to the conclusion that more cooperation between convention and visitors bureaus (CVBs) and business and event strategists is needed to maximize success for stakeholders. Tourism Diversity Matter Announces Expanded Team to Meet DEI Demand.
The success of your association’s tradeshow or conference depends on how you market to potential delegates. Working in a primarily Canadian market, you need to keep in mind that, generally, Canadians are very safety orientated. These safety protocols need to be clearly communicated throughout your marketing.
Over the next three years, Canadian cities that are making bids on conventions and tradeshows from the U.S. A large fund from the national government is now available to destinations making bids to host larger events from outside the country. and elsewhere can tap into a new $36.75
The “ Pathways to Clarity ” theme carried throughout with numerous exhibitors, suppliers and presenters focusing on sustainable practices while many emphasized the importance of inclusion and mental wellness through design within the events, tourism and hospitality industries. Celebrating #smartwomeninmeetings because it elevates everyone!
During her tenure, RE+ grew to become a top 50 tradeshow and was widely cited for the innovative ways it engaged attendees while quadrupling its revenue. At RE+, we would beta-test new markets in small doses through our education program. Here at U.S. Travel Association, you will see us beta-test new ideas in upcoming events.
So much so that studies show using event technology can decrease costs by 20-30% , all the while increasing productivity by 27% and attendance by 20%. These technologies empower event teams to market better, manage guests more efficiently, map out their events in detail, engage with the audience in real-time, track ROI, and more.
The month was did not just revolved around one particular topic of discussion or popularity but covered varied topics like The upcoming event trends in 2019, the role of content in event marketing, promotion and launch of new event technologies by event tech vendors, event influencer strategy and so on. For more information, read here.
Bob is the President and CEO of EventMobi , an expert in web technologies for meetings, conferences, and tradeshows. Alissa leads the Marketing and Media Lab departments for FMAV , one of Canada’s largest AV companies. Our lovely host, Alex Plaxen, had the pleasure to sit down with Bob Vaez and Alissa Hurley.
Hong Kong Tourism Board (HKTB) held an online MICE Tourism Update attended by around 740 industry partners on 25th May 2020 (Monday) to introduce a multi-pronged recovery plan for the Meetings, Incentives, Conventions, and Exhibitions (MICE) industry. Strengthen supports for trademarketing. Image Rebuilding.
However, one of the biggest challenges new companies face is finding a niche market to focus on. In the context of event planning, it simply refers to a specific market or audience that you target your services towards. What Is The Target Market for Event Planning? But don’t worry – that’s where we come in!
But it shows that the event business is still thriving and even when times are tough, tradeshows continue to be an essential route to market for most businesses. “We Looking ahead, 2019 is set to be another busy year for Diversified Communications UK.
Registration forecasting for 2023 was the top challenge identified by Louisville Tourism’s Client Advisory Council members. Are we tailoring or segmenting our marketing messages to these various groups? We also have Gen Z, the first generation to have grown up entirely in the digital era, entering the workforce.
Whether you’re looking to learn about the latest in hotel technology, security resources, design trends, catering techniques, or the luxury travel market, we’ve got you covered. For the first time post-pandemic, HSMAI’s Marketing Strategy Conference and ROC Americas is back, live and in-person. What’s impacting your industry most?
By 2020, the virtual-reality market could be worth $30 million, according to tech advisory firm Digi-Capital, and with companies like Facebook and Google investing heavily in the technology, headsets soon may be as ubiquitous as smartphones. LOS ANGELES TOURISM & CONVENTION BOARD. Tourism sales staff through the ‘Contact Us’ tab.
The Canadian Event Awards honours and celebrates the best in over 50 categories, from event design and production to marketing and sponsorship. We are thrilled to announce the finalists for the 2023 Canadian Event Awards! Saputo OneWest Event Design Calgary, AB, for Big Ball, Big Impact Event Strategy Partners, (ESP) Inc.,
More than 6,000 MICE, hospitality, and marketing professionals from across the UK and Europe have already registered for Cvent’s annual industry conference, Cvent CONNECT Europe , which will take place on 10-11 November 2020 as a virtual event powered by Cvent’s Virtual Attendee Hub.
By Danielle Curtis, Exhibition Director – Middle East, Arabian Travel Market & IBTM Arabia. Tourism is at the heart of the UAE’s national economic development strategy. The Department of Culture and Tourism of Abu Dhabi has announced its goal to attract three million business visitors by 2021. Huge success is forecast.
ArtsQuest Center at SteelStacks offers more than 16,000 square feet of space for meetings, tradeshows and events. You cannot have great tourism if you’re not welcoming others,” said Williams in a YouTube video posted by the Virginian Pilot. Discover Lehigh Valley even has a visitors center at the SteelStacks.
When Jay Kinghorn was the associate managing director of the Utah Office of Tourism , he was constantly frustrated by the dearth of visitor data he knew would enhance the agency’s ability to promote itself, support its members, and enhance the experience of individual travelers as well as meeting groups.
The 14 th edition of IBTM China, part of IBTM’s global portfolio of meetings, events and industry tradeshows, begins in Beijing on 28 th August. . Over 3,500 trade visitors have registered to attend. China is a buoyant and fast-maturing market, and the show is going from strength to strength.
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